Company Research Report: MCM
Company Overview
- Name: MCM
- Mission of the Company: MCM exists to inspire growth and deliver on promises, with a commitment to becoming the world’s most desirable events agency. Their mission statement emphasizes enthusiasm, collaboration, problem-solving, self-accountability, and integrity.
- Founded: 1997
- Founders: No information is available
- Key People: No specific key people are mentioned.
- Headquarters: No specific location for the headquarters is mentioned, but there is a mention of a hub in Tonbridge.
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: MCM is known for being a customer acquisition partner, helping brands increase ticket sales and registrations, and for its commitment to digital marketing solutions tailored to audience needs. It has been recognized as one of Campaign’s Best Places to Work in 2024.
Products
Services Offered
- Paid Social and PPC: MCM creates efficient paid search and social campaigns that target the right audience and improve conversions.
- SEO & Content Marketing: Fine-tuning online presence to optimize customer journey and satisfaction.
- Organic Social Media Management: Enhancing brand growth through a vibrant social media presence.
- Consulting: Strategy development for customer acquisition across various channels.
- Creative Studio: Developing bespoke creative assets to engage audiences and drive brand interactions.
- MCM Academy: Empowering client teams with skills to run successful in-house campaigns.
Recent Developments
Recent Projects and Initiatives
- Digital Campaigns: MCM has worked on multiple campaigns for well-known brands such as the Financial Times, Evening Standard, and Nineteen Group, achieving substantial leads and registrations.
- Campaign Results: Significant achievements such as doubling the return on ad spend for Financial Times' digital event and major increases in ticket sales for events like Subcon and Employee Benefits Live.
- Awards and Recognition: MCM was recently ranked 17th from Campaign’s Best Places to Work list in 2024.
New Partnerships and Features
- Google Ad Grants Certified Professional Community: MCM is a member, offering workshops and education for digital marketing to charities.
- Corporate Social Responsibility: MCM has been actively participating in CSR initiatives such as fundraising, volunteering, and offering digital services to nonprofits.
Product or Feature launches
- Climate Action Initiative: Launched to reduce carbon footprint in response to adopting a flexible work-from-anywhere environment.
Conclusion
MCM has established itself as a strategic partner in digital marketing, focused on customer acquisitions and meaningful content delivery. The agency continues to thrive by aligning its values with client success, backed by a strong commitment to corporate social responsibility and a flexible, empowering work culture.