Medisafe Market Research Report

Company Overview

• Name: Medisafe

• Mission: Medisafe’s mission is to empower patients to seamlessly manage their medications and treatment journeys.

• Founded By: Founded by Omri Shor (CEO) and Rotem Shor (CTO).

• Key People:

• Omri Shor - CEO, Co-founder

• Rotem Shor - CTO, Co-founder

• Stacey Wasserman - Chief Business Officer

• Erez Kahani - Chief Financial Officer

• Headquarters: Boston, MA

• Number of Employees: No information is available

• Revenue: No information is available

• Known For: Medisafe is recognized as the leading medication engagement platform, providing tools and technologies that empower patients, providers, and payers to manage treatments effectively, enhancing adherence and extending persistence.

Products

1. Medisafe Maestro

• Description: Medisafe Maestro is an advanced platform that orchestrates patients' treatment journeys, digitizing them with precision and speed.

• Key Features:

• Facilitates the deployment of portfolio support solutions.

• Real-time experience simulation with interactive patient scenarios.

• Seamless integration of financial support systems and pharmacies.

2. Just-In-Time-Interventions (JITI)

• Description: A predictive machine learning engine that drives personalized patient support and engagement.

• Key Features:

• Personalized, behavior-based interventions.

• Seamless integration across multiple channels for continuous engagement.

• Optimizes patient journeys with real-time data insights.

Recent Developments

New Product Launches and Features

1. Medisafe Maestro Programs:

• Launched two new programs with top US pharma brands using the Maestro platform, accelerating digital health solutions.

2. Omnichannel Platform Expansion:

• Unveiled a game-changing omnichannel digital platform that integrates text, web, mobile apps, wearables, and tablets for enhanced patient engagement.

3. Partnerships:

• Formed new collaborations with major pharmaceutical brands, focusing on digital patient support strategies.

• Partnered with AWS to leverage GenAI technology for connected health solutions.

4. New Data Pulse Packages:

• Introduced ‘Data Pulse’ packages, enabling insights and revenue growth for partners through comprehensive real-time data analytics.

5. Launch of Rapid Release:

• An accelerated program development feature that allows strategic brand planning and rapid execution.

Key Milestones

• Awards and Recognition:

• Recognized as a quarterfinalist for the 2024 Digital Health Hub Foundation: Digital Health Awards in the Consumer Wellness category, underscoring commitment to patient empowerment and digital health innovation.

• Compliance and Standardization:

• All software solutions maintain updated compliance with ISO certifications, HIPAA, GDPR, and are PDURS-ready.

Strategic Initiatives

• Patient Engagement and Retention:

• Implementing AI and behavioral insights from over 50 billion data points to tailor personalized engagement strategies for patients.

• A study showed Medisafe users experience a 5.8% increase in medication adherence.

• PDURS Readiness:

• Key contributions to discussions and preparations for the FDA's draft guidelines for Prescription Drug Use Related Software (PDURS).

• Operational Advancements:

• Emphasis on multi-channel integration for seamless patient experiences across the healthcare continuum.

Conclusion

Medisafe continues to push the boundaries of digital health through its innovative solutions, strategic partnerships, and a strong focus on patient adherence and engagement. The company's emphasis on a highly connected, omnichannel platform and its relentless pursuit of compliance and efficacy set new industry standards, supporting its position as a leader in medication management and patient care technology.