Company Research Report on Meiro Pte. Ltd.

Company Overview

Name: Meiro Pte. Ltd.

Mission: To ensure businesses can deliver consistent, hyper-personalized experiences with uncompromised data governance, security, and control.

Founded by: No information is available.

Key People: No information is available.

Headquarters: 53 Jalan Rumia, Singapore 278004

Number of Employees: No information is available.

Revenue: No information is available.

Specialization: Meiro is known for its composable, privacy-first Customer Data Platform (CDP) designed to unify customer data across systems and touchpoints into a single customer view. Their services are focused on enhancing hyper-personalized marketing and advertising strategies.

Products

Meiro Customer Data Platform (CDP)

High-Level Description: A CDP designed for marketers and IT, providing a privacy-first solution to unify and personalize customer experiences.

Key Features:

Data Integration & Management: Automates data normalization, cleaning, and real-time ingesting with native Reverse ETL.

Identity Resolution: Uses machine learning for accurate real-time customer profiles.

No-Code Segmentation: Create and activate audience segments with intuitive tools, eliminating dependency on IT.

Headless Personalization: Leverages AI for omnichannel experiences to enhance customer lifetime value.

Omnichannel Customer Journey Orchestration: Drag-and-drop tools to craft multi-step campaigns.

Deployment Flexibility: Supports private deployments across clouds and on-premise, complying with local data laws.

Specific Product Offerings

1. Single Customer View

Description: Real-time updating customer profiles from multiple touchpoints.

Features: Real-time, deduplicated profiles; supports segmentation and targeting.

2. Smart Segmentation

Description: Build micro-audience segments effortlessly.

Features: No-code tools to streamline campaign processes.

3. Mobile Push and Email Channels

Description: Personalized app notifications and email campaigns.

Features: Driven by customer insights for higher engagement.

4. Journey Orchestration

Description: Aids in creating tailored omnichannel campaigns.

Features: Uses real-time data for personalized engagement strategies.

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Recent Developments

Product Upgrades:

Mobile SDK Update (July 2024): Focus on real-time insights for enhanced mobile engagement.

Mobile Push (March 2024): Streamlined management and functionality improvements for better customer experience.

Achievements:

AWS Certification (Sept 2024): Achieved AWS Foundational Technical Review Certification, joining AWS Partner Network.

G2 Summer 2024 Report Recognition: Awarded "High Performer" and "Easiest To Do Business With" badges.

Media Mentions and Partnerships:

Partnership with Ameex Technologies (Date Not Specified): To deliver omni-channel experiences.

Media Coverage: Featured in various publications for strategic growth and funding achievements.

New Features:

Cross-Device Customer Journeys (May 2024): Launched Funnels tool for analyzing cross-device interactions.

Funding:

$3 Million Pre-Series A Funding (Date Not Specified): Aimed at fueling global expansion.

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This report summarizes the details and developments of Meiro Pte. Ltd. across its product offerings and market activities. Please note that some fields lack available data.