Company Research Report: Mendocino Farms

Company Overview

Name: Mendocino Farms

Mission of the Company:

"Where happy is the main ingredient." Mendocino Farms aims to offer more than just great food; it’s about providing a welcoming gathering place where happiness is always an order away.

Foundation and Founders:

• Founded: 2005

• Founders: No information is available.

Key People in the Company:

No information is available.

Headquarters:

• Location: El Segundo, CA

Number of Employees:

No information is available.

Revenue of the Company:

No information is available.

What is the Company Known For:

Mendocino Farms is known for its creative sandwiches, salads, and more, with fresh ingredients and fearless flavor combinations, turning meals into unexpected culinary adventures.

Products

Overview:

Mendocino Farms offers a range of creative sandwiches, soulful salads, beverages, deli sides, and soups. They introduce dish variations tailored to different dietary needs including vegan, vegetarian, and gluten-free options.

Detailed Product Descriptions:

Chef's Creations:

• Street Corn Chicken Sandwich:

• Description: Al pastor chicken, street corn, roasted peppers & onions, pickled red onions, tomatoes, shredded romaine, cilantro, jalapeño salsa verde on a toasted sesame roll.

• Key Features: Fresh ingredients, bold flavors, moderate calorie count (640 cal without bread - 300 cal)

• Sweet Peach & Goat Cheese Salad:

• Description: Shaved roasted chicken breast, sweet peaches, hot peach honey, marinated goat cheese, honey roasted almonds, pickled red onions, fresh mint, shaved fennel, romaine, kale, mixed greens with farmhouse vinaigrette.

• Key Features: Gluten Free, Nut presence, sweet and savory combination, high-quality ingredients.

• Summer Heirloom BLT:

• Description: Heirloom tomatoes, applewood smoked bacon, habanero honey, mayo, arugula on toasted sourdough.

• Key Features: Rich flavors, balanced nutrition.

Cheffy Sandwiches:

• “Not So Fried” Chicken:

• Description: Shaved roasted chicken breast topped with Mendo’s krispies, herb aioli, mustard pickle slaw, tomatoes, pickled red onions on toasted ciabatta.

• Key Features: Lower-calorie option (640 cal without bread), unique preparation.

• Peruvian Steak:

• Description: Spicy aji amarillo marinated steak with Oaxacan cheese, herb aioli, red onions, tomatoes, shredded romaine on a toasted potato roll.

• Key Features: Requestable Gluten-Free option, robust flavors.

• The Happy Hippie:

• Description: Avocado, cucumber, carrots, Kumato tomatoes, beet caviar, sprouts, hummus, white cheddar, cucumber dill ranch on toasted Mom’s seeded honey whole wheat.

• Key Features: Requestable Gluten-Free, Vegetarian, customizations available to make it vegan.

Soulful Salads:

• Avocado & Quinoa Superfood Ensalada:

• Description: Chopped romaine, curly kale, quinoa & millet, housemade superfood krunchies, succotash with roasted corn, black beans & jicama, red onions, cilantro, cotija cheese, grape tomatoes, avocado with chipotle vinaigrette.

• Key Features: Vegan, Gluten-free, nutrient-dense ingredients.

• Pink Lady Beets & Goat Cheese Salad:

• Description: Shaved roasted chicken breast, honey and herb marinated goat cheese, pink lady beets, green apples, dried cranberries, crushed honey roasted almonds, red onions, mixed greens, chopped romaine with citrus vinaigrette.

• Key Features: Gluten-free, Nut presence, fresh and seasonal ingredients.

Beverages, Deli Sides & Soups:

• Housemade Beverages: Classic Lemonade, Passion Fruit Black Tea, Pomegranate Mint Lemonade, etc.

• Notable Sides: Southern Macaroni Salad, Couscous Tabbouleh with Mint Labneh, Summer Corn Chowder.

Recent Developments

New Locations:

• Vacaville Location:

• Date: July 17, 2024

• Details: Opened the first location in Solano County at Nut Tree Plaza.

• New Fall Menu:

• Date: September 11, 2023

• Details: Featuring new vibrant menu items designed for the fall and winter season.

• Downtown Seattle Expansion:

• Date: August 14, 2023

• Details: Opened second Seattle location in Rainier Square. More to come in the next five years.

Seasonal Menu Launches:

• So Swicy! Summer Entrées:

• Date: May 23, 2024

• Details: Introduced sweet heat themed limited-time dishes.

• New Year Menu:

• Date: January 15, 2024

• Details: Included innovative items like plant-based Philly Shroomsteak.

• Collaborations:

• Chef Tom Douglas Collaboration:

• Date: February 5, 2024

• Item: Sockeye Salmon Roll, limited-time offering created with a James Beard Award-winning chef.

New Features and Partnerships

• Partnering with Fable:

• Highlight: Partnered to create a plant-based Philly Shroomsteak.

• FlyBuy & Paytronix Partnerships:

• Function: Streamlined ordering and payment processes through their platforms.

Conclusion

This research report highlights Mendocino Farms’ commitment to culinary innovation, fresh ingredients, and community-centric experiences. The company continues to evolve with new menu items and expansion in different regions, indicating robust growth and a strong market presence.