Merchology Company Market Research Report

Company Overview

• Name: Merchology

• Mission: The mission of Merchology is to be the world's number one provider of unique, high-quality custom corporate apparel and accessories.

• Founded: Merchology was founded in early 2014.

• Founders: Richard (Dick) Ward, Andrew Ward, and Ally (Ward) Delgado.

• Key People:

• Richard Ward, Founder

• Andrew Ward, Founder

• Ally Delgado, Co-Founder and CMO

• Headquarters: Plymouth, Minnesota, with a facility in Harrisburg, Pennsylvania.

• Number of Employees: Over 250 employees.

• Revenue: No information is available.

• Known For: Merchology is known for redefining quality and ease of ordering in the corporate apparel and gifts space. It provides co-branded merchandise to more than 65,000 companies worldwide, including 93% of the current Fortune 500. The company is also noted for its wide range of premium branded merchandise and custom logo embellishment services.

Products

• Products Offered:

• Custom corporate apparel

• Custom corporate gifts

• Promotional items

• Custom employee uniforms

• High-Level Description:

Merchology focuses on high-quality, custom-branded apparel and corporate gifts that resonate with recipients. The company integrates beloved brand partnerships to provide a diverse product lineup in various categories, including jackets, polo shirts, drinkware, electronics, and more.

• Key Features:

• MerchBox: Custom gift boxes tailored for employees and clients.

• Group Order Tool: Facilitates easy ordering of custom merch for large groups.

• MerchStore: Offers a private online company store for employees.

• Buy Now, Ship Later: Allows for scheduling the delivery of custom orders.

• Quick Ship: Fast shipping on custom apparel and corporate gifts.

Recent Developments

• New Partnerships and Initiatives:

• Merchology announced an exclusive partnership with New Balance in 2020.

• They are working with Zing Manufacturing in its 100 Million Bottle initiative to save bottles from the ocean. They saved 379,000 items as of August 2023.

• Launch of their own sustainable clothing brand Zusa in October 2019.

• Awards and Recognitions:

• Named in the Top Workplaces of 2023 by the Star Tribune.

• Recognized as one of Newsweek's America's Fastest Growing Online Shops in 2022.

• Featured on multiple occasions on the Inc. 5000 list as one of America's fastest-growing companies.

• Sustainability Efforts:

• Participation in the 1% for the Planet program.

• Shifted shipping processes to more sustainable methods with EcoEnclose and International Paper.

• Offering a range of eco-friendly products and sustainable corporate gifts.

• Employee Recognition Initiatives:

• Amazon Web Services utilized Merchology's MerchBox service for employee appreciation.

• Ecolab provided custom scrubs for hospital and clinic settings through Merchology.

• New Product Features:

• Introduction of the "Merch Madness" and other competitive events to encourage brand engagement.

• New recognition gift sets and options for large employee groups, like with Amazon's peak season commendations.

This report reflects the state of Merchology, including its offerings, mission, and recent activities that align with sustainable business practices and innovative customer engagement solutions. The focus remains on strengthening relationships through quality customized merchandise and exceptional service.