M

Minted

Market Research Report: Minted LLC



Company Overview



Name and Mission


Company Name: Minted LLC
Mission: To uncover exceptional design from all over the world and bring it to savvy consumers who won’t accept anything else. Minted strives to empower independent artists by providing a platform to showcase and sell their creative work.

Company Founding


Founded: 2007
Founders: Mariam Naficy

Key People


  • Founder & CEO: Mariam Naficy

  • Other Key Executives: No specific names mentioned


Headquarters


Location: 747 Front St, Suite #200, San Francisco, CA 94111

Number of Employees


No information is available

Revenue


No information is available

Company Recognition


Known for: Minted is recognized as the world’s leading design marketplace. It utilizes crowdsourcing to source art and design creations from a global community of independent artists. The company is also known for its design challenges and community voting that helps decide the products it sells.

Products



Product Offering


Minted offers a wide variety of products primarily in the categories of art, home décor, and stationery. The products are sourced from independent artists through design challenges.

High-Level Description and Key Features


1. Art
  • Description: Fine art prints, original art, and limited edition pieces.

  • Key Features: Unique designs from independent artists, high-quality materials, and various framing options.


2. Home Décor
  • Description: Includes items like pillows, curtains, and textiles crafted by independent artists.

  • Key Features: Exclusive designs, customization options, and high-quality craftsmanship.


3. Stationery
  • Description: Includes wedding invitations, greeting cards, personalized stationery, and more.

  • Key Features: Customizable designs, premium paper quality, and free recipient addressing.


4. Wedding
  • Description: Save-the-dates, wedding invitations, thank you cards, and other wedding essentials.

  • Key Features: Custom invitation suites, various styles and themes, matching designs for different components of a wedding event.


5. Gifts
  • Description: Custom photo gifts, puzzles, journals, personalized aprons, etc.

  • Key Features: Unique and customizable, made with quality materials, and suitable for various occasions.


Recent Developments



Recent Company Developments


1. Art and Home Partnership with Brynn Whitfield:
  • Date: July 2024

  • Description: Collaboration with Brynn Whitfield of Bravo’s “The Real Housewives of New York City” to decorate her New York City home with art and home décor from Minted's community of independent artists.


2. Artful Drinkware Collection by Independent Artists:
  • Date: June 2024

  • Description: Partnered with Fellow to launch a collection featuring designs printed on beverage gear.


3. Kelce Family Holiday Card Partnership:
  • Date: May 2024

  • Description: Won the People’s Voice Winner for a Kids & Family social campaign in the 28th Annual Webby Awards for their campaign collaborating with The Kelce Family.


4. Wedding Collection Collaboration with The Metropolitan Museum of Art:
  • Date: April 2024

  • Description: The Minted x The Met Wedding Collection launched featuring wedding stationery inspired by iconic masterpieces from The Met’s collection.


New Products Launched


  • No specific products mentioned beyond the collaborations listed in the company developments.


New Features Added to Existing Products


  • No information is available


New Partnerships


  • Bravo’s “The Real Housewives of New York City” (RHONY) with Brynn Whitfield:

  • Partnership focused on art and home décor.

  • Fellow:

  • Partnership to create artful drinkware collections.

  • The Metropolitan Museum of Art:

  • Partnership to launch a wedding stationery collection inspired by The Met’s collection.


Conclusion


This detailed report on Minted LLC outlines the company's mission, key people, product offerings, recent developments, and existing partnerships. The focus remains solely on the information provided without additional commentary.