MobileAction Company Market Research Report
Company Overview
Name
MobileAction, Inc.
Mission of the Company
No information is available.
Founding and Founders
MobileAction was founded in 2013.
Key People in the Company
- Hawley Shpiro: Director of Global Sales & Strategic Partnerships
- Other key individuals' information is not available.
Headquarters
No information is available regarding the company's headquarters.
Number of Employees
No information is available regarding the number of employees.
Revenue
No information is available regarding the company's revenue.
What is the Company Known For
MobileAction is known for its suite of tools designed to help mobile app and game companies with user acquisition, App Store Optimization (ASO), ad creative optimization, and campaign management.
Products
Apple Search Ads Campaign Management
- Description: Automate and optimize Apple Search Ads campaigns.
- Key Features:
- Advanced AI-driven solutions for peak performance.
- Smart bidding, budget caps, and cost goals.
Ad Intelligence
- Description: Provides data on over 76M+ ad creatives and 100K+ publishers.
- Key Features:
- Analyze competitor ad creatives.
- Detailed reporting and competitor comparison map view.
ASO Intelligence
- Description: Centralized information on app store keywords and creative strategies.
- Key Features:
- Keyword performance tracking.
- Keyword suggestion & optimization.
- Global expansion insights.
Search Ads Intelligence
- Description: Optimize search results campaigns with targeted insights.
- Key Features:
- Detailed insights on any app, keyword, and competitor.
- Search keyword tracking and performance analysis.
Compass
- Description: Navigate through the organic and paid factors affecting app performance.
- Key Features:
- Connect data points between user acquisition efforts.
CPP Intelligence
- Description: Analyze custom product pages for performance and strategy.
- Key Features:
- Detailed insights and the ability to compare competitor product pages.
Market Trends
- Description: Monitor market shifts and app engagement.
- Key Features:
- App engagement insights.
- Market response analysis.
App Intelligence
- Description: Provide detailed app and developer analyses.
- Key Features:
- Finding leading players.
- Decoding market shifts.
API Solutions
- Description: Custom solutions to drive growth with extensive data access.
- Key Features:
- Real-time data integration.
- Detailed campaign management and reporting.
Recent Developments
Recent Developments in the Company
- MobileAction welcomes Tenjin as its newest mobile measurement partner (August 16, 2024).
- MobileAction welcomes mobile app industry veteran, Hawley Shpiro as Director of Global Sales & Strategic Partnerships (June 8, 2024).
New Products Launched
No information is available.
New Features Added to Existing Products
- SearchAds.com's Automations: These have integrated with ASO to improve campaign precision and effectiveness.
New Partnerships
- Tenjin: MobileAction's latest mobile measurement partner.
Client Testimonies
Key Testimonials
- Mengjie Gao: Director of ASO Strategy at LinkDesks
- "MobileAction has been pivotal in our journey. Their tools and team have empowered us to achieve a 45% jump in app downloads and redefine our marketing strategy."
- Brian Bowman: Founder of Consumer Acquisition
- "Daily insights from MobileAction’s creative database help us target trends across genres and uncover efficiencies that are invaluable for us and our clients."
- Mert Çamur: Senior Performance Marketing Manager at Vision Technology
- "Using MobileAction’s Ad Intelligence, we differentiated our ad creatives and decreased our CPI by 18 - 36% in target countries while increasing CTRs and CRs."
- Shawal Fida: Product Manager at Vyro.ai
- "The 40% increase in ROAS and 30% improvement in ROI are a testament to the power of MobileAction's platform."
Conclusion
MobileAction has established itself as a leading provider of tools and platforms for mobile app and game companies, focusing on user acquisition, ASO, and ad intelligence. With a robust suite of products and a history of meaningful partnerships and customer success stories, MobileAction continues to drive success for its clients in various industries.