Mobiotics Company Profile

Background

Overview: Founded in 2011 and headquartered in Bengaluru, India, Mobiotics is a media technology company specializing in end-to-end Over-The-Top (OTT) platform solutions. The company serves diverse sectors, including entertainment, music, education and training, health and fitness, and media broadcasting.

Mission: Mobiotics aims to drive the adoption of digital video and e-learning solutions, particularly in emerging markets, by reducing costs and time to market.

Vision: Leveraging over a decade of experience in OTT and broadcasting technologies, Mobiotics seeks to deliver next-generation immersive video experiences by integrating augmented reality (AR), virtual reality (VR), deep learning, and context-aware technologies.

Key Strategic Focus

Core Objectives:

Develop and deploy comprehensive OTT solutions across various verticals.

Enhance user engagement through innovative technologies.

Expand market reach by offering scalable and customizable platforms.

Specialization Areas:

Live and on-demand multi-bitrate video and audio streaming.

Feature-rich content management systems (CMS).

Advanced user subscription and device management.

Real-time analytics and recommendation systems.

Key Technologies:

AR and VR integration.

Deep learning algorithms.

Context-aware technologies.

Target Markets:

Entertainment.

Music.

Education and training.

Health and fitness.

Media and broadcasting.

Financials and Funding

Funding History:

April 2012: Received $40,000 in seed funding from Start-Up Chile.

April 2013: Secured $100,000 in a seed round, totaling $140,000 raised to date.

March 2017: Obtained non-equity assistance from JioGenNext.

Revenue:

Estimated annual revenue ranges between $4.8 million and $7.6 million.

Employee Count:

Approximately 70 employees as of 2023.

Technological Platform and Innovation

Proprietary Technologies:

vLive: Multiscreen streaming platform.

vLite MOOC: Massive Open Online Course platform.

vApps: Customizable applications for various devices.

vDRM: Digital Rights Management solutions.

vCMS: Content Management System.

vSMS: Subscriber Management System.

Scientific Methods:

Integration of AR and VR for immersive experiences.

Utilization of deep learning for content recommendations.

Application of context-aware technologies to enhance user engagement.

Leadership Team

Anuraj Ennai: Co-Founder and CEO. An accomplished innovator with over 15 years of experience in mobile application platforms and technologies. Holds an MS in Computer Science, a BS in Electronics Engineering, and an MBA from IIM-Bangalore.

Tej Pratap Pandey: Co-Founder and COO. Experienced project manager in mobile computing and embedded systems with 10 years of experience. Holds an MS in Digital Signal Processing, a BS in Electrical Engineering, and an MBA from IIM-Bangalore.

Competitor Profile

Market Insights and Dynamics:

The global OTT market is experiencing significant growth, driven by increasing internet penetration and demand for on-demand content.

Competitor Analysis:

MAZ Systems: Provides content logistics solutions.

Relgo Networks: Offers software development services.

Trackmind Solutions: Specializes in software engineering technology solutions.

Makeitapp: Develops iOS and Android mobile applications.

Strategic Collaborations and Partnerships

UST Global: Partnered to leverage Mobiotics' OTT expertise and UST Global's experience in emerging technologies to capture growth opportunities in nascent markets.