Moey Inc. Company Profile

Background

Moey Inc., established in 2003 by co-founders Molly Lenore and Joey Stein, is a design-build studio specializing in creating interactive exhibits and immersive experiences. The company emerged from their collaboration at the American Museum of Natural History in New York, where they developed interactive spaces and large-scale sculptures, contributing to the museum's evolution into an immersive multimedia environment. Moey Inc. is dedicated to challenging conventional wisdom and exploring innovative solutions, aiming to deliver memorable experiences that connect audiences with clients' messages.

Key Strategic Focus

Moey Inc. focuses on delivering comprehensive design and fabrication services for interactive exhibits and experiences. Their core objectives include:

Ideation: Project visioning, concept development, roadmapping, estimation, audience studies, and stakeholder interviews.

Design: Exhibit and industrial design, UX/UI development, programming, content creation, media production, and project management.

Fabrication: Shop drawings, construction, installation, millwork, painting, etching, and vendor management.

Technology: A/V integration, show control, interactive media, systems architecture, custom electronics, electromechanical design, and software development.

The company serves a diverse clientele, including planetariums, science centers, children's museums, artists, scientists, and corporate clients, aiming to create dynamic and meaningful technology-based exhibits.

Financials and Funding

Moey Inc. has demonstrated financial growth since its inception. The company's estimated annual revenue is approximately $4.4 million, with a revenue per employee of $170,100. In 2024, Moey Inc. secured $1,875,000 in new commercial financing to support expansion opportunities in Brooklyn.

Technological Platform and Innovation

Moey Inc. distinguishes itself through its integration of technology and design, offering services such as:

Custom Electronics and Electromechanical Design: Developing tailored electronic solutions to enhance interactive exhibits.

Software Development: Crafting bespoke software to drive interactive media and show control systems.

A/V Integration and Show Control: Implementing audio-visual systems and control mechanisms to create cohesive and immersive experiences.

These capabilities enable Moey Inc. to deliver unique and engaging exhibits that effectively convey clients' messages to their audiences.

Leadership Team

Molly Lenore: Co-founder and President, with a background in interactive design and multimedia development.

Joey Stein: Co-founder and Chief Technology Officer, specializing in technology integration and interactive media.

Their combined expertise has been instrumental in guiding Moey Inc.'s growth and innovation in the interactive exhibit industry.

Competitor Profile

Market Insights and Dynamics

The interactive exhibit design industry is characterized by a growing demand for immersive and engaging experiences in museums, science centers, and corporate environments. Technological advancements and increasing audience expectations drive the need for innovative solutions that blend design and technology seamlessly.

Competitor Analysis

Key competitors in the interactive exhibit design industry include:

Vision District: A design firm specializing in multimedia and graphic design services.

Persone Design: Focuses on creative concept development and exhibit design.

Iverson Design: Offers services in 3D modeling, design, and fabrication.

Happy Monday Creative: Provides interactive and media design solutions.

Sadique Design: Specializes in electrical and mechanical engineering for interactive exhibits.

These companies offer similar services, emphasizing the competitive landscape in which Moey Inc. operates.

Strategic Collaborations and Partnerships

Moey Inc. has collaborated with various institutions to create impactful exhibits, including:

New York State Parks, Recreation and Historic Preservation: Developed the Jones Beach Energy and Nature Center and the Lake Minnewaska Visitor Center.

Exploration Place: Created the "Health Inside Out" exhibit.

These partnerships have enabled Moey Inc. to expand its portfolio and demonstrate its expertise in delivering engaging and educational experiences.

Operational Insights

Moey Inc. maintains a competitive position by offering a comprehensive suite of services that encompass ideation, design, fabrication, and technology integration. Their ability to provide end-to-end solutions allows them to meet diverse client needs and adapt to evolving industry trends. The company's commitment to innovation and quality has resulted in a strong reputation and a growing client base.

Strategic Opportunities and Future Directions

Looking ahead, Moey Inc. is poised to capitalize on the increasing demand for interactive and immersive experiences. Opportunities for expansion include:

Diversifying Clientele: Extending services to new sectors such as corporate environments and educational institutions.

Technological Advancements: Investing in emerging technologies like augmented reality (AR) and virtual reality (VR) to enhance exhibit interactivity.

Geographic Expansion: Exploring opportunities to offer services in new regions and markets.

By leveraging its existing strengths and embracing new opportunities, Moey Inc. aims to continue delivering innovative and impactful experiences to a broad audience.