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Company Research Report: Moms First



1. Company Overview



Name: Moms First



Mission:


To transform American workplaces, communities, and culture to enable moms to thrive by advocating for structural changes such as affordable child care, paid family leave, and equal pay for moms.

Founding:


- Founder: Reshma Saujani
- Founded: No specific founding year provided

Key People:


- Reshma Saujani: Founder & CEO
- Molly Day: Chief Operating Officer
- Aly Ferguson: Director of Communications
- Atossa Movahedi: Director of Development
- Brittany Tatum: Communications Manager
- Gloria Noel: Director of Strategy & Operations
- Isabel Miranda: Program Manager
- Julie Leitch: Digital Organizing Director
- Katie Cordova: Special Assistant to the CEO
- Sasha Marroquin: Development Manager

Headquartered:


Location: No specific headquarters location provided.

Number of Employees:


No information available

Revenue:


No information available

Known For:


Moms First is known for its national, nonprofit advocacy to support mothers through workplace improvements, equitable community practices, and cultural shifts.

2. Products



Offerings:


Products and High-Level Descriptions:


1. National Business Coalition for Child Care:
- A coalition aimed at normalizing child care benefits among U.S. employers.

2. Playbook for Employers:
- A comprehensive guide outlining the injustices working moms face and solutions to support them at work.

3. PaidLeave.ai:
- A generative AI tool designed to streamline access to paid family leave benefits for working parents.

4. #MomCollective:
- A digital community campaign to change the conversation on motherhood.

Key Features:


- National Business Coalition for Child Care:
- Focuses on making child care benefits the norm and increasing worker access.
- Playbook for Employers:
- Outlines daily injustices and actionable items for employee support.
- PaidLeave.ai:
- Eases the burden of accessing and applying for paid leave.
- #MomCollective:
- Engages in content creation to change societal perceptions of motherhood.

3. Recent Developments



Recent Developments:


New Products and Features:


1. PaidLeave.ai Expansion:
- With support from Capital One and Craig Newmark Philanthropies, the tool has been expanded to facilitate access to paid family leave benefits.

2. Moms First Summit 2024:
- The first-ever summit to support motherhood, featuring discussions on structural changes needed for moms, such as paid leave and affordable child care.

New Partnerships:


1. Share Our Strength Partnership:
- Collaboration for the Moms First Summit and ongoing support for initiatives.

2. Media Partnerships:
- Collaborations with Forbes and InStyle for the Moms First Summit.

New Initiatives:


1. Moms Who Mobilize:
- A campaign for moms to advocate for policy changes.
2. Moms @ Work:
- Focused on redesigning workplace environments to support mothers.

Notable Campaigns:


1. Get Child Care On The Record:
- Mobilizes mothers to demand child care prioritization from political candidates.
2. Show Us Your Child Care:
- Campaign urging companies to disclose their child care benefits.

Press Releases:


- CNN Presidential Debate: Moms First succeeded in urging CNN to ask candidates about child care, validating the impact and visibility of the issue.
- Moms First Summit 2024: Organized to unify and empower mothers and allies in their pursuits for comprehensive support systems.

Community Involvement:


- Moms First actively mobilizes its grassroots community of 1.1 million members to advocate for improved conditions for moms, significantly impacting public discourse and advocating for policy changes.




No additional commentary at the end of the report.