Mopeka Products Company Profile

Background

Overview

Mopeka Products is a global leader in sonar tank monitoring and cathodic protection solutions, specializing in providing accurate and reliable monitoring systems for liquid commodities. Their product range includes solutions for both pressurized and non-pressurized tanks, catering to various industries such as propane, butane, water, anhydrous ammonia, and more. The company is headquartered in New Braunfels, Texas, and operates with a team of 11-50 employees.

Mission and Vision

Mopeka's mission is to deliver "Accuracy Above Everything," ensuring precise and real-time monitoring of tank levels to enhance operational efficiency and safety. Their vision is to revolutionize the tank monitoring industry through innovative sonar technology, cloud-based services, and customer-centric solutions.

Primary Area of Focus

The company's primary focus is on developing and deploying advanced sonar-based tank monitoring systems that provide accurate volumetric readings, thereby improving inventory management, supply chain operations, and safety protocols for businesses handling liquid commodities.

Industry Significance

Mopeka has established itself as a significant player in the tank monitoring industry by offering solutions that address the limitations of traditional mechanical gauges, which often have inaccuracies exceeding +/-5%. Their sonar technology delivers accuracy within +/-1%, setting a new standard for precision in the industry.

Key Strategic Focus

Core Objectives

Innovation: Continuously develop and enhance tank monitoring technologies to meet evolving industry needs.

Accuracy: Provide highly accurate and reliable monitoring solutions to ensure optimal operational performance.

Customer-Centricity: Listen to customer feedback to drive product development and improve service offerings.

Specific Areas of Specialization

Sonar Tank Monitoring: Utilizing advanced sonar technology to measure liquid levels with high precision.

Cathodic Protection Monitoring: Offering solutions to monitor and maintain the integrity of underground tanks through cathodic protection systems.

Key Technologies Utilized

Sonar Sensors: For accurate measurement of liquid levels in various tank types.

Cloud-Based Software: Enables remote monitoring and management of tank levels from any internet-connected device.

Mobile Applications: Provides real-time alerts and data access via smartphones and tablets.

Primary Markets Targeted

Residential: Homeowners using propane or butane for heating and cooking.

Commercial: Businesses requiring reliable tank monitoring for operations involving liquid commodities.

Industrial: Large-scale facilities with extensive tank storage needs, including those exceeding 60,000 gallons.

Financials and Funding

Funding History

Specific details regarding Mopeka Products' funding history, total funds raised, and notable investors are not publicly disclosed. The company operates as a privately held entity, and such financial information is typically confidential.

Utilization of Capital

While exact details are not available, it is reasonable to infer that the capital has been utilized for:

Research and Development: To innovate and enhance product offerings.

Operational Expansion: To scale operations and meet growing market demand.

Marketing and Sales: To increase brand visibility and customer acquisition.

Pipeline Development

Key Pipeline Candidates

Mopeka's product pipeline includes:

Mopeka LCD Display: An intuitive device designed to integrate with Mopeka's Bluetooth-enabled tank monitoring sensors, providing real-time updates on tank levels.

Mopeka Cathodic Sentinel: A solution for monitored cathodic protection, allowing continuous monitoring of underground tank protection systems.

Stages of Development

Mopeka LCD Display: Launched in December 2024, now available for purchase.

Mopeka Cathodic Sentinel: Introduced in April 2025, offering real-time monitoring of cathodic protection systems.

Target Conditions

Mopeka LCD Display: Designed for both residential and commercial applications requiring real-time tank level monitoring.

Mopeka Cathodic Sentinel: Aimed at industrial applications needing continuous monitoring of underground tank protection systems.

Anticipated Milestones

Mopeka LCD Display: Achieved market availability in December 2024.

Mopeka Cathodic Sentinel: Launched in April 2025, with ongoing deployments in industrial sectors.

Technological Platform and Innovation

Proprietary Technologies

Sonar Sensors: Patented technology providing accurate liquid level measurements.

Cloud-Based Software: Enables remote monitoring and management of tank levels.

Mobile Applications: Offers real-time alerts and data access via smartphones and tablets.

Significant Scientific Methods

Sonar Technology: Utilized for precise measurement of liquid levels in various tank types.

Cloud Computing: Facilitates scalable and secure data storage and access.

Mobile Computing: Provides user-friendly interfaces for real-time monitoring and alerts.

Leadership Team

Key Executives

Reese Moore: CEO

Professional Background: Extensive experience in product design within the automotive, marine, and propane industries.

Contributions: Led Mopeka to become a global leader in tank and cathodic protection monitoring solutions.

Kevin Jaffe: COO and Co-Owner

Professional Background: Background in operations and business development within the technology sector.

Contributions: Oversees daily operations and strategic initiatives, contributing to Mopeka's growth and innovation.

Jason Peck: VP and Co-Founder

Professional Background: Experience in sales and marketing within the propane industry.

Contributions: Drives sales strategies and market expansion efforts, enhancing Mopeka's market presence.

Competitor Profile

Market Insights and Dynamics

The tank monitoring industry is experiencing growth due to increasing demand for accurate and real-time monitoring solutions across various sectors, including residential, commercial, and industrial applications. Advancements in sensor technology, cloud computing, and mobile applications are driving innovation and competition in this space.

Competitor Analysis

One-Tank: Offers satellite tank monitoring solutions with unique safety features such as gas leak detection and temperature-compensated virtual metering.

Sonariot: Provides sonar tank monitoring solutions, serving as a channel partner for Mopeka's products.

HD Supply: A leading wholesale distribution company that partnered with Mopeka to extend sonar tank monitoring solutions across the U.S.

Strategic Collaborations and Partnerships

HD Supply Partnership: Announced in April 2023, this partnership extends Mopeka's product offerings to HD Supply's extensive customer network across the United States.

Sonariot Distribution Agreement: In September 2021, Mopeka and Sonariot announced a strategic distribution agreement for the Midwest region, expanding the reach of Mopeka's sonar tank monitoring solutions.

Operational Insights

Mopeka's strategic collaborations with industry leaders like HD Supply and Sonariot enhance its market position by leveraging established distribution networks and customer bases. These partnerships enable Mopeka to expand its reach and offer comprehensive solutions to a broader audience.

Strategic Opportunities and Future Directions

Mopeka is well-positioned to capitalize on the growing demand for accurate and real-time tank monitoring solutions. Future opportunities include:

Product Diversification: Developing new monitoring solutions for additional liquid commodities.

Geographic Expansion: Entering new international markets to broaden the customer base.

Technological Advancements: Integrating emerging technologies such as artificial intelligence and machine learning to enhance monitoring capabilities.