MoreToTrade Srl Company Profile

Background

MoreToTrade Srl, established in 2014, is an Italian company dedicated to promoting the gastronomic excellence of Made in Italy products globally. The company operates the e-commerce platform olico.it, specializing in high-quality Italian food products, including extra virgin olive oil, balsamic vinegars, sauces, truffles, pasta, condiments, honeys, sweets, and coffee. With a focus on wholesale distribution, MoreToTrade Srl serves wholesalers and food professionals, offering competitive prices, bulk order discounts, and free shipping. The company's warehouse, located in Pisa, Tuscany, ensures the freshness and quality of its products through regular replenishment.

Key Strategic Focus

MoreToTrade Srl's strategic focus centers on:

Product Selection: Curating a diverse range of premium Italian food products to meet the needs of B2B clients.

Competitive Pricing: Offering wholesale prices with discounts for bulk purchases and free shipping to enhance value for business customers.

Customer Service: Providing dedicated multilingual customer support to assist clients before and after purchase, ensuring a seamless experience.

Operational Efficiency: Maintaining a well-stocked warehouse in Pisa to guarantee product freshness and timely deliveries.

Financials and Funding

In 2024, MoreToTrade Srl reported a turnover of €4,152,570, marking a 31.95% increase from the previous year. The company achieved a profit of €449,552, an 86.69% increase compared to 2023. The cost of personnel was €272,413, with a workforce of 10 to 15 employees.

In October 2023, MoreToTrade Srl initiated the "More To Trade Digital and Intelligent" project, funded by the Tuscany Region under the "PR FESR 2021-2027 - SERVICES FOR INNOVATION through the Digital Enterprise Call." The project involved a total investment of €113,000, with €60,900 provided as a non-repayable grant. This initiative aimed to drive digital transformation within the company, enhancing operational efficiency and integrating advanced technologies to improve business processes.

Pipeline Development

As a wholesale distributor, MoreToTrade Srl focuses on expanding its product offerings and enhancing its e-commerce platform to better serve its B2B clientele. The company continually updates its product catalog to include a wide range of Italian gastronomic specialties, ensuring that clients have access to the latest and most popular items in the market. Additionally, the company is committed to improving its digital infrastructure to provide a more efficient and user-friendly online shopping experience for its customers.

Technological Platform and Innovation

MoreToTrade Srl leverages several technological platforms and innovations to enhance its operations:

E-commerce Platform: The company operates olico.it, an online store dedicated to Italian food products, providing a user-friendly interface for B2B customers.

Digital Transformation: Through the "More To Trade Digital and Intelligent" project, the company has integrated advanced technologies to streamline internal processes, improve operational efficiency, and better serve its clients.

Supply Chain Management: The company collaborates with top international couriers, such as FedEx and DHL, to ensure fast and secure deliveries, maintaining product freshness and quality.

Leadership Team

The leadership team at MoreToTrade Srl is led by:

Lorenzo Martino: Founder and CEO, with over 20 years of experience in commerce and large-scale distribution of Made in Italy products.

Market Insights and Dynamics

The market for Italian food products, particularly extra virgin olive oil and other gourmet items, is robust and growing. There is a strong demand for authentic Italian products worldwide, driven by consumers' appreciation for quality and authenticity. The B2B sector, including wholesalers, restaurants, and specialty food stores, represents a significant portion of this market, seeking reliable suppliers of high-quality Italian food products.

Competitor Analysis

Key competitors in the Italian food wholesale market include:

Eataly: A global network of Italian marketplaces offering a wide range of Italian food products, including fresh produce, packaged goods, and prepared foods.

Gustiamo: An online retailer specializing in authentic Italian food products, focusing on small-scale producers and artisanal goods.

Di Palo's Fine Foods: A New York-based retailer offering a curated selection of Italian food products, including cheeses, meats, and pantry items.

These competitors offer similar products and services, targeting both B2B and B2C markets. MoreToTrade Srl differentiates itself through its dedicated B2B platform, competitive pricing, and commitment to product freshness and quality.

Strategic Collaborations and Partnerships

MoreToTrade Srl collaborates with top international couriers, such as FedEx and DHL, to ensure fast and secure deliveries. The company also partners with various Italian producers to offer a diverse range of high-quality products to its customers.

Operational Insights

MoreToTrade Srl's strategic considerations include:

Market Position: As a dedicated B2B platform, the company focuses on serving wholesalers and food professionals, differentiating itself from competitors that cater to both B2B and B2C markets.

Competitive Advantages: The company's commitment to product freshness, competitive pricing, and dedicated customer service positions it as a reliable partner for businesses seeking authentic Italian products.

Strategic Opportunities and Future Directions

MoreToTrade Srl aims to:

Expand Product Offerings: Continuously update and diversify its product catalog to meet the evolving needs of its B2B customers.

Enhance Digital Infrastructure: Further invest in digital transformation to improve operational efficiency and provide a seamless online shopping experience.

Strengthen Market Presence: Increase brand awareness and market share by leveraging its unique value proposition and expanding its reach within the B2B sector.