Company Research Report: MORI
Company Overview
- Name: MORI
- Mission: To empower families to sleep better with sustainable sleepwear crafted from the softest bamboo from viscose and organic cotton.
- Founded: 2015
- Founder: Akin Onal
- Headquarters: No information is available
- Number of Employees: No information is available
- Revenue: No information is available
- Known For: MORI is known for its supersoft, high-quality, and sustainable sleepwear for babies and adults, made from bamboo and organic cotton. The sleepwear is designed with clever details to make bedtime calmer and more comfortable.
Products
MORI Signature Sleepwear
- Description: The sleepwear is crafted from a unique blend of bamboo and organic cotton, providing softness and temperature regulation.
- Key Features:
- Clever Sleeping Bag: Innovative design with adjustable features.
- Clever Zip Sleepsuit: Includes two-way zips and adjustable lengths.
- Softness and Quality: Ensures any sleep obtained is exceptionally soft.
- Environmental Kindness: All products are made sustainably.
Other Products
- Bodysuits: Comfortable and soft, designed for better sleep.
- Sleeping Bags: Known for their softness and functionality, featuring a clever double zip.
Recent Developments
- New Partnerships: Collaborations with over 30 trusted brands, including Jellycat, bbhugme, and Liewood, to offer an extended range of baby and parent-related products.
- Community Engagement: Creation of a Facebook VIP community for sharing parenting experiences, insider sales information, new collections, and exclusive discounts.
- Retail Expansion: MORI stores can be visited at three locations in London, offering customers an opportunity to experience the softness of products firsthand.
- Promotional Campaigns: Ongoing Black Friday Sales up to 60% off, with specific discounts e.g., 40% off bodysuits.
- Customer Engagement: Active community of over 300k+ parents on Instagram, engaged through giveaways, expert advice, and behind-the-scenes content.
Additional Services
- Free Delivery: On orders over £65.
- Easy Returns: Within 30 days.
- Gift Wrapping: Available from £4.95.
- Personalization: Additional personalization options starting at £4.95.
Customer Testimonials
- Customers, such as Sarah and Louise, have praised MORI for the high quality, softness, sustainability of products, and the clever design features that make parenting easier.
NOTE: This report solely encompasses the information provided and does not include data not mentioned in the excerpts. Any missing key information, such as headquarters location, number of employees, or revenue details, is marked as "No information is available".
