Market Research Report for MS Shift, Inc.
Company: MS Shift, Inc.
Company Profile
MS Shift, Inc., an established software and technology company founded in 2005 by Ori Zur, specializes in providing comprehensive systems tailored for the hospitality industry. Headquartered in New York City, MS Shift delivers an array of solutions designed to enhance operational efficiency and productivity across various hotel departments.
Key Offerings
Shipping & Receiving: An advanced package management software that streamlines storage and delivery processes within hotels.
Safety & Security: Solutions to bolster safety and security measures, connecting seamlessly with Command Centers.
Self-Service Visitor Kiosk: Touchscreen-integrated kiosks that improve visitor and contractor registration processes.
Concierge Service: Efficient interfaces to aid in delivering personalized concierge services.
Bell Desk: A smart system for tracking guest luggage, enhancing operational efficiency.
Photo ID System: A simple yet durable system for managing employee IDs, time attendance, and access control.
Lost & Found: The ForgotMyItem.com platform, allowing guests to report and recover lost items easily.
Asset Tracking: Systems to manage and monitor high-value items across various hotel operations.
Alert System: Interface between private sectors and law enforcement for sharing local crime data and statistics.
Leadership Team
Ori Zur - CEO: Founder and CEO with over 20 years of expertise in technology and security within the hotel industry.
Gary Morgan - VP of Technology: With 30 years of experience in hospitality IT, primarily with Marriott International and Ritz-Carlton Hotels.
Catherine Gordon - VP of Sales & Marketing: Boasts 20 years of experience and is a Harvard University graduate and holds a Six-Sigma Green Belt.
Eddie Chan - Director of IT: With over a decade at MS Shift, he oversees product development, infrastructure, information security, and compliance.
Financial Overview
Annual Revenue: Estimated at $2.6 million
Revenue per Employee: $101,500
Employee Range: 10-19 employees
International Presence: Significant expansions through addressing the evolving needs of their global customer base.
Client Testimonials
Bill Glover, Director of Safety and Security at Fairmont Dallas: "Over the years I have utilized many systems, but found that this truly is an 'All in one' package and actually does what they say it will do."
Social Media
Website: [MS Shift](https://msshift.com/)
LinkedIn: [MS Shift, Inc. on LinkedIn](https://www.linkedin.com/company/ms-shift-inc-)
Competitor Profiling for MS Shift, Inc.
Competitive Landscape
1. Maestro PMS
Website: [Maestro PMS](https://maestropms.com/)
Description: An all-in-one property management software solution ranging from browser-based and mobile platforms to cloud or on-premise deployment.
Key Features:
Advanced front office and CRM solutions.
Sales and Catering modules.
Spa and activities management.
Extensive integration capabilities with over 800 third-party systems.
2. TripSee Concierge
Website: [TripSee Concierge](https://www.tripsee.travel/concierge/)
Description: Offers personalized guest management and travel planning services.
Key Features:
Intelligent CRM system with SMS texting.
Personalized itineraries.
Guest profile and stay history management.
Self-service and concierge team dashboard options.
3. Protel PMS
Website: [Protel - Planet](https://www.weareplanet.com/welcome-protel)
Description: Provides an intuitive cloud-based property management system.
Key Features:
Seamless departmental communication.
Comprehensive suite of hotel management tools, including booking engine and revenue management system.
Extensive integration through the Protel Marketplace.
4. Incentient SmartTouch
Website: [Incentient](https://www.incentient.com/)
Description: Provides interactive digital guest technology.
Key Features:
Custom iPad-based guest experience solutions.
Integration with SmartCellar for interactive digital experiences.
Focus on eliminating printing costs and streamlining processes.
5. EZStay
Website: [EZStay](https://www.ezstay.io/)
Description: A cloud-based accommodation booking platform.
Key Features:
Choice for students and budget travelers.
A range of services from booking to property management.
* Focus on hassle-free and responsive customer service.
Analysis
MS Shift, Inc. stands out in the hospitality software industry due to its strong focus on safety and security alongside comprehensive hotel management systems. Despite being a smaller entity in terms of employee count, its specialized offerings position it well against similarly innovative competitors like Maestro PMS, Protel, and TripSee Concierge. Understanding the unique value propositions and market positions of these competitors can provide MS Shift with valuable insights into market trends, customer preferences, and potential areas for future growth and innovation.
