Nana (نعناع) - Company and Competitor Profile

Overview

Nana (نعناع) is a prominent online grocery platform based in Saudi Arabia. It specializes in delivering a comprehensive array of groceries and household essentials to customers' doorsteps. Operating in 13 cities across the Kingdom, Nana's mobile-driven service is accessible through its app, supporting both online and cash-on-delivery payments. The company partners with various hypermarkets and specialty stores to offer a wide selection of products, boasting over 22,000 items via NanaHyper and additional selections through NanaExpress. Nana has successfully completed 45 million orders, supported by a network of over 600,000 grocery experts.

Leadership

Sami Alhelwah

Position: Co-Founder & CEO
Sami Alhelwah is at the helm of Nana as Co-Founder and CEO. With a formidable background in technology and community engagement, he has led Nana through critical growth phases, including a landmark Series C funding round raising USD 133 million in February 2023. Sami's earlier roles include positions at technology firms like Awaed and Exa, where he honed his expertise in strategic vision and technological innovation within the retail sector.

Roberts Bendins

Position: Head of Hyper & Marketplace
Roberts Bendins is responsible for the operations of Nana's Hyper and Marketplace divisions. His background in Operations Excellence and Technology Implementation enhances Nana's operational efficiency and marketplace offerings.

Financial Performance & Investments

Nana's financial trajectory includes securing USD 6.6 million in a Series A funding round with Middle East Venture Partners (MEVP) and Impact46. These investments have been pivotal in expanding Nana's technological capabilities and market presence, aligning with its objective to offer a comprehensive online grocery delivery service catering to consumers, retailers, and store operators.

Strategic Partnerships

Strategic alliances with hypermarkets and specialty stores are fundamental to Nana's operation, optimized through in-house technology solutions that ensure timely and reliable grocery deliveries, facilitating the company's rapid growth.

User Engagement & App Performance

The Nana app, available on both Android and iOS platforms, plays a crucial role in enhancing user experience. Boasting ratings of 4.5 on Google Play and 4.2 on the App Store, the app ensures transparent communication between users and service providers, reflecting high user satisfaction.

Competitor Analysis

Hungerstation

Founded in 2012 in Dammam, Saudi Arabia, Hungerstation is a leading competitor in the online food delivery market, serving Saudi Arabia and Bahrain, with a vast customer base extending across diverse sectors including restaurants, supermarkets, and pharmacies.

Jahez International Company

Specializing in rapid restaurant order deliveries within Saudi Arabia, Jahez is listed on the Saudi Stock Exchange and is expanding its services to Bahrain and Kuwait, underpinning significant growth within the region.

Talabat

Talabat, established in Kuwait in 2004 and part of Delivery Hero, provides comprehensive delivery services throughout the Middle East and North Africa. It covers a broad spectrum of delivery needs beyond food, including groceries and flowers, making it a key player in the Q-commerce sector.

MenaITech

While primarily an HR solutions provider, MenaITech is noted for its digital innovations and presence in markets like Saudi Arabia, contributing significant competition within the region.

Market Position & Performance

Nana.sa recorded 35.5K visits in December 2024, according to Similarweb data, securing its position among its competitors in traffic and engagement metrics. Menaitech led with 61.6K visits, followed by Menabytes and Ananinja, which had 47.3K and 657.8K visits, respectively.

Strategic Moves

A noteworthy strategic move by Nana was the acquisition of Rasseed, a fintech application, reinforcing Nana's venture into integrating financial technology to enhance its service offerings and widen its market influence.

Industry Presence

Within the e-commerce grocery sector, Nana is considered a significant contender, majorly operating within the Computers, Electronics, and Technology category. The company's strategic initiatives, expansion endeavors, and adaptation to the swiftly evolving digital landscape are imperative to its ongoing growth and competitive edge.

Contact Information

Headquarters:
3880 Wadi Al Shaouqi, 8305, An Nuzhah, Riyadh 12474, Saudi Arabia
Phone: +966-9200-33024
Email: info@nana.co
Official Website: [nana.sa](https://nana.sa/en)