Nanushka Company Research Report

Company Overview

Name: Nanushka

Mission of the Company:
Nanushka’s mission is to redefine luxury in a responsible and authentic way through innovation in craft. The brand instills functionality in beauty while embodying the essence of Nanushka: allowing spirit to shine through matter. The core values revolve around New Heritage, Innovative Craft, Consciousness, and Function in Beauty.

Founded: Summer of 2005

Founder: Sandra Sándor

Key People:

• Sandra Sándor - Founder and Creative Director

• Peter Baldaszti - CEO and Co-Owner

Headquarters:
Budapest, with additional significant presence in London, New York, and Shanghai.

Number of Employees: No information is available.

Revenue: No information is available.

What is the Company Known For:
Nanushka is known for designing womenswear, menswear, and accessories that integrate traditional craft with contemporary design, celebrating the beauty in imperfection through refined bohemian perspectives inspired by travel, innovation, and respect for heritage.

Products

Product Offerings:

1. Womenswear:

• Including outerwear, jackets & blazers, knitwear, dresses, tops, shirts & blouses, skirts, trousers, and swimwear.

2. Menswear:

• Comprising outerwear, knitwear, tops, shirts, trousers, and shorts.

3. Accessories:

• Bags, eyewear, shoes, caps & soft accessories, and scarves.

4. Signature Collections:

• Resort 2025, The Art of Dressing, Origami Bag, Nanushka Wardrobe, OKOBOR™ alt-leather, Nanushka Cosmos.

High-Level Description and Key Features:

• The products are crafted using carefully chosen materials with low-impact credentials.

• The brand emphasizes craftsmanship, detail, and fabric.

• The Origami Bag and OKOBOR™ alt-leather products are noteworthy for their design innovation, sustainability, and functionality.

Recent Developments

Recent Developments:

• Celebration of the brand's 20th anniversary with the Spring/Summer 2025 collection highlighting personal and professional milestones of Sandra Sándor.

New Products Launched:

• Resort 2025 collection titled ‘Refastened’, rooted in hero archive pieces transformed through material innovation and design upcycling.

New Features and Innovations:

• The Spring/Summer 2025 collection incorporates upcycled materials, highlighting the human touch process of design.

• Introduction of poplin fringe through slicing, fringing, and layering techniques.

Partnerships and Collaborations:

• Nanushka has collaborated with SOJO, StudioVon Eric, Villa Clea, and Sophia Roe as part of their Nanushka Meets series.

• The expansion and update of Nanushka Café locations, which now offer café inspired merchandise, further blending lifestyle with fashion.

This detailed report captures the essence of Nanushka’s pursuit of sustainable luxury fashion and its commitment to marrying traditional craftsmanship with modern design innovation.