Market Research Report

Company Overview

Name

Napier

Mission of the Company

Napier aims to convert awareness into opportunity more rapidly for their clients, who are some of the most innovative and fastest-growing B2B technology companies globally.

Founding Information

Founded: 1984

Founders: Veronica and Laurie Thomas

Key People in the Company

Mike Maynard: Managing Director

Suzy Kenyon: Director

Clive Over: Director

Ian Jarrett: Director

Hannah Wehrly: Director of Business Development and Marketing

Chris Corfield: Director

Headquarters

Location: Offices in the UK and the San Francisco Bay Area in America.

Number of Employees

No information is available

Revenue

No information is available

Known For

Napier is known for its expertise in B2B technology PR and marketing, providing a wide array of services including PR, content marketing, advertising, and marketing solutions tailored for Electronics, IT, and Industrial Technology sectors.

Products

Offered Products

Napier is an integrated agency offering a broad range of services forming the DNA of their campaigns:

Content Creation: High-quality and engaging content tailored for target audiences.

PR & Media Relations: Building and maintaining media relationships.

ABM (Account-Based Marketing): Tailored marketing strategies aimed at specific customer segments.

Opportunity Generation: Campaigns designed to convert awareness into sales opportunities.

Nurturing and Engagement: Strategies for keeping prospects engaged throughout the sales funnel.

High Level Description

Napier offers comprehensive marketing services directed at B2B technology companies. With a focus on delivering measurable results, the company implements strategic campaigns that enhance brand visibility and generate leads.

Key Features

Customizable marketing campaigns integrating traditional and digital media.

Deep expertise in B2B technology industries.

Comprehensive understanding of various media and platforms.

Multilingual support and global reach through the Eurocom Worldwide network.

Recent Developments

Acquisitions: Napier acquired Armitage Communications in January 2019 and Neesham PR in October 2022, enhancing their expertise and reach.

New Products Launched

No specific new product launches are mentioned.

New Features Added

No specific new features are mentioned.

New Partnerships

Napier is a member of the Eurocom Worldwide network, which extends their global reach and capabilities in B2B technology markets.

Conclusion

Napier continues to expand its influence and capabilities in the B2B technology market through strategic acquisitions, a comprehensive service portfolio, and a robust global network. The agency has maintained its reputation for effective, data-driven marketing solutions aimed at accelerating client growth and success.

For further engagement and inquiries, contact Napier at: