Healthy Aging® Magazine: Company Research Report

Company Overview

• Name: Healthy Aging® Magazine

• Mission: To broaden awareness of the positive aspects of aging and provide inspiration for active men and women over age 45 to improve their physical, mental, social, and financial health. The underlying theme is that it is never too late to achieve a better quality of life.

• Founded: The Healthy Aging® brand was developed over 30 years ago.

• Founder: The addition of entrepreneurial media professional Carolyn Worthington played a significant role in the brand's growth.

• Key People:

• Carolyn Worthington: Publisher and Editor-in-Chief. Has led the development of the Healthy Aging® brand since its inception, is also the president of CWI Productions, Inc.

• Barbara Chapman: Creative Director, known for her wide design experience in national and regional magazines.

• Headquarters: Unionville, Pennsylvania

• Number of Employees: No information is available

• Revenue: No information is available

• Known For: Healthy Aging® is known for its quarterly digital magazine targeted at middle to upper-income men and women aged 45 years and older, featuring articles on how to lead a healthier lifestyle.

Products

• Digital Magazine:

• Description: The quarterly digital magazine focuses on an active lifestyle for individuals over 45. Each issue includes various articles related to travel, food, fitness, finances, work, and lifestyle. It emphasizes what readers can do next at any age.

• Key Features:

• User-friendly digital format compatible with multiple devices.

• Articles featuring a well-known personality who has redefined themselves in later life.

• A focus on living passion-filled lives through various activities.

• Extensive lifestyle enrichment content.

Recent Developments

• New Issues Published: The Fall issue of Healthy Aging Magazine was published on September 24, 2024, featuring varied content including travel, health and wellness tips, and air fryer recipes.

• New Partnerships and Recognitions:

• Healthy Aging® was recognized as one of the top 10 health magazines to follow from 2019 to 2021 by Feedspot.

• Special Promotions:

• September is marked as Healthy Aging® Month with promotional activities and awareness campaigns initiated nationally.

Additional Information

• Promotional Partnerships & Initiatives:

• Healthy Aging® works on various partnerships to promote healthy lifestyles, with contributions from organizations such as the American Heart Association, LL Bean, and Catholic Charities.

• The United States Postal Service and other institutions have supported Healthy Aging® initiatives.

• Online Presence and Audience Engagement:

• The Healthy Aging® website generates over 600,000 impressions per month, providing news, tips, and suggestions for enhancing lifestyle well-being.

• Subscription services include a bi-monthly free digital newsletter and a quarterly magazine, targeting adults over 45 years old.

This research provides a structured insight into Healthy Aging® Magazine, capturing its influential role in promoting healthy lifestyles among aging adults. The magazine is significantly recognized for its focus on positive lifestyle changes, highlighting an evolving narrative of aging.