Company Research Report: Neilson Marketing Services

Company Overview

• Name: Neilson Marketing Services

• Mission: Connecting Businesses with Insurance Problems to Businesses with Insurance Solutions.

• Vision: To be the provider of choice for comprehensive insurance marketing and organic growth solutions.

• Founded: 1988

• Founders: Larry and Jeff Neilson

• Key People: Information on specific individuals currently in key leadership roles is not provided.

• Headquarters: 23172 Plaza Pointe Dr. #205, Laguna Hills, CA 92653

• Number of Employees: No information is available

• Revenue: No information is available

• Known For: Specializing in digital marketing solutions for insurance agents, wholesalers, managing general agents (MGAs), program administrators, carriers, and vendors, with an exclusive focus and expertise in insurance telemarketing and digital marketing.

Products

Neilson Marketing Services offers a range of marketing and digital solutions targeting the insurance industry. These include:

1. Insurance Web Design

• Description: Focused on building user experience (UX) optimized digital platforms.

• Key Features: Enhances brand value, lead generation potential, insurance sales, and customer engagement.

2. Insurance SEO

• Description: Tailored SEO strategies for the insurance sector.

• Key Features: Aims to outrun competition and secure top positions in search results, leading to increased customer acquisition and market presence.

3. Insurance Lead Generation

• Description: Customized lead generation services.

• Key Features: Utilizes email marketing, content marketing, outbound calling, SEO, and social media marketing to target potential clients.

4. Insurance Data

• Description: Data-driven strategies to connect with precise demographics.

• Key Features: Targets specific markets for qualified leads, fostering new business and agency growth.

5. Email Marketing (Launched 2020)

• Description: Behavioral model-based email marketing strategies.

• Key Features: Drives lead generation by leveraging insurance industry expertise for effective outreach campaigns.

Recent Developments

• New Products and Services:

• Introduction of Agency Tsunami in 2010 for designing, developing, and hosting websites with strong SEO services.

• Launch of Agency Directory in 2018, a SaaS database tailored for the insurance industry.

• Launch of an outbound Email Marketing Service in 2020.

• Recent Activities:

• Emphasis on insurance digital marketing which includes transforming websites into lead-generation platforms and enhancing client engagement through email and telemarketing.

• Partnerships and Collaborations:

• No specific information on new partnerships is available.

Contact Information

• Office Address: 23172 Plaza Pointe Dr. #205, Laguna Hills, CA 92653

• Phone: (855) 741-2870, (949) 472-2700

• Online Presence:

• Facebook

• LinkedIn

• YouTube

Note: Some information, including details on key personnel, number of employees, and revenue figures, is currently unavailable.