NMG Network Company Profile

Background

Overview

NMG Network, formerly known as Nella Media Group, is a Honolulu-based media company specializing in creating custom media experiences for luxury and leisure travel, hospitality, and premium residential partners. Established in 2009, NMG Network has evolved from publishing local newspapers to becoming a multi-Emmy Award-winning entity with a diverse portfolio of media brands.

Mission and Vision

Mission: To empower the modern mindset through dynamic storytelling.

Vision: To be a global leader in content development that fosters understanding of cultures and improves the lifestyle of its audiences.

Primary Area of Focus

NMG Network focuses on delivering high-quality, tailored media content that connects travelers with authentic experiences, enhancing their journeys through engaging storytelling across various platforms.

Industry Significance

As a leader in creative publishing and media solutions, NMG Network plays a pivotal role in Hawaii's media landscape, offering innovative solutions that bridge the gap between travelers and local cultures.

Key Strategic Focus

Core Objectives

To provide compelling content that informs, inspires, and entertains sophisticated consumers.

To expand its network of luxury and travel distribution partners.

To evolve into a video-first company, integrating dynamic storytelling into its media offerings.

Specific Areas of Specialization

Custom publishing for hotels and resorts.

In-room media solutions.

Digital and print publications targeting niche audiences.

Video production and distribution.

Key Technologies Utilized

Cloud-based broadcasting platforms for content distribution.

Digital publishing tools for creating and managing publications.

Video production equipment and software for high-quality content creation.

Primary Markets Targeted

Luxury and boutique hotels.

Resorts and premium residential communities.

Travel and tourism sectors.

LGBTQ+ community travelers.

Financials and Funding

Funding History

NMG Network has undergone multiple funding rounds, including a seed round in November 2022. The total funds raised and specific details of these rounds are not publicly disclosed.

Notable Investors

Blue Startups is a known investor in NMG Network.

Intended Utilization of Capital

The capital raised is intended to support the expansion of NMG Network's media offerings, enhance content production capabilities, and strengthen partnerships within the luxury and travel sectors.

Pipeline Development

Key Pipeline Candidates

Living TV: A cloud-based TV channel available in-room at Halekulani Hotel.

Real Hawaii: Accessible in over 23,000 Waikiki hotel guest rooms and suites.

FLUX TV: Available online and in select hotel guest rooms.

Lei TV: Available online and in select hotel guest rooms.

HALE TV: Available at Ko Olina Resort.

HŌKŪ TV: Available at select Hawaii Marriott Resorts and SPG Resorts.

Stages of Development

These channels are in various stages of deployment, with some already operational and others in the planning phase.

Target Conditions

The channels aim to enhance the travel experience by providing engaging and informative content to guests, fostering a deeper connection with the destination.

Anticipated Milestones

Expansion of channel availability to additional hotels and resorts.

Integration of new content formats and interactive features.

Growth in viewer engagement and audience reach.

Technological Platform and Innovation

Proprietary Technologies

Cloud-Based Broadcasting Platform: Enables seamless distribution of content across multiple channels and devices.

Significant Scientific Methods

Data Analytics: Utilized to understand viewer preferences and tailor content accordingly.

Content Management Systems: Facilitate efficient creation, management, and distribution of media content.

Leadership Team

Executive Profiles

Jason Cutinella: Founder and CEO. Jason has been instrumental in NMG Network's growth, leading the transition to a video-first company and expanding its media offerings.

Lisa Yamada: Partner and Editorial Director. Lisa oversees the editorial direction of NMG Network's publications, ensuring content aligns with the company's mission and vision.

Gary Payne: Vice President of Business Development. Gary is responsible for forging strategic partnerships and expanding NMG Network's market presence.

Gerard Elmore: Vice President of Film. Gerard leads the film production division, overseeing the creation of original video content.

Marly Graubard: Vice President of Global Sales. Marly manages the sales team, driving revenue growth through client acquisition and retention.

Mike Wiley: Vice President of Sales. Mike focuses on sales strategy and execution, ensuring alignment with NMG Network's business objectives.

Competitor Profile

Market Insights and Dynamics

The media industry, particularly in the luxury and travel sectors, is experiencing rapid digital transformation. There is a growing demand for personalized and immersive content experiences, presenting opportunities for companies like NMG Network to innovate and lead.

Competitor Analysis

Connoisseur Media: An American media company operating 207 radio stations and digital assets across 24 states.

RCS MediaGroup: An international multimedia publishing group based in Milan, operating in daily newspapers, magazines, radio broadcasting, and digital TV.

Cannella Media: A media company based in Burlington, Wisconsin, specializing in long-form direct television.

Strategic Collaborations and Partnerships

NMG Network has established partnerships with various hotels, resorts, and airlines to distribute its custom media content, including:

Halekulani Hotel: Publisher of "Living," the official in-room publication.

International Market Place: Launched a custom retail publication to showcase the center's offerings.

Island Air and Mokulele Airlines: Published in-flight magazines to engage travelers.

Operational Insights

NMG Network differentiates itself through its comprehensive media solutions, integrating custom publishing, video production, and digital content to create cohesive and engaging experiences for its partners and audiences.

Strategic Opportunities and Future Directions

NMG Network aims to expand its media offerings by launching additional boutique and luxury hotel and real estate channels, further solidifying its position in the luxury media sector.