Company Market Research Report: NewOrleans.com
Company Overview
Name
NewOrleans.com (New Orleans & Company)
Mission of the Company
To promote New Orleans as a premier travel destination through direct sales, marketing, public relations, branding, and visitor services.
Founded
- No specific information is available
Founders
- No information is available
Key People
- Kelly Schulz - Senior Vice President of Communications & Public Relations
- MaryBeth Romig - Associate Vice President
- Diana Hernandez - Senior Manager of International Communications and Public Relations
- Cal Palermo - Communications Coordinator
- Rhonda Cook - Communications Coordinator
Headquarters
- New Orleans, Louisiana, United States
Number of Employees
- No information is available
Revenue
- No information is available
Known For
New Orleans & Company is a nationally accredited, 1,100-member destination marketing organization and the largest private economic development corporation in Louisiana. The organization promotes New Orleans as a premier travel destination through direct sales, marketing, public relations, branding, and visitor services.
Products
What Products Do They Offer
- Destination Marketing Services
- Direct sales, marketing, public relations, branding, and visitor services aimed at promoting New Orleans.
High-Level Description of The Product
- Destination Marketing Services: New Orleans & Company influences thousands of decision-makers and millions of visitors to choose New Orleans by utilizing extensive marketing and public relations strategies.
Key Features of Each of The Products
- Direct Sales: Reaching out to a global audience to attract meetings, conventions, and tourism to New Orleans.
- Marketing: Extensive marketing campaigns highlighting the rich cultural, musical, and culinary heritage of New Orleans.
- Public Relations: Award-winning public relations efforts to maintain New Orleans' positive image and prominence on the international stage.
- Branding: Creating a unique and compelling brand identity for New Orleans.
- Visitor Services: Providing comprehensive services to enhance the visitor experience.
Recent Developments
Recent Developments in The Company
- Award Wins:
- Brand USA Outstanding Video Storytelling Award (Diversity): Won for its video series "Icons of New Orleans."
- 2024 Prevue Visionary Awards: Best U.S. Destination for Meeting & Conventions – Small and Best CVB/DMO meeting and incentive planner support by region – Southeast.
- Good Housekeeping Family Travel Awards Winner 2024
New Products Launched
- COOLinary New Orleans Restaurant Promotion:
- Celebrating its 20th anniversary with an extended run from August 1 to September 15.
New Features Added to Existing Products
- No specific new features information is available
New Partnerships
- Appointed Gate 7 as its Australian PR Agency
Recent Events and Highlights
Special Events
- GalaxyCon New Orleans (2025): Expansion to New Orleans.
- Bocuse d’Or and Pastry World Cup: Hosted in June 2024 at the Ernest N. Morial Convention Center.
- Jazz Fest (2024): Expanded to eight days with The Rolling Stones set to headline.
- Super Bowl LIX (2025): New Orleans to host at Caesars Superdome.
- Essence Festival of Culture 30th Anniversary (2024)
- Taylor Swift’s Eras Tour (2024): Three-night concert at Caesars Superdome.
Developments and Renovations
- Audubon Aquarium and Insectarium: Major renovation completed in June 2023.
- Riverfront Facelift: Expanding riverfront access near the French Quarter.
Contact Information
Media Inquiries
- General Inquiries: communications@neworleans.com
- Kelly Schulz: kschulz@neworleans.com, 504-421-0962
- MaryBeth Romig: mbromig@neworleans.com, 504-566-5050
- Diana Hernandez: dhernandez@neworleans.com, 504-556-5865
- Cal Palermo: cpalermo@neworleans.com, 504-556-5867
- Rhonda Cook: rcook@neworleans.com, 504-556-5866
