Northstarz.Ai - Comprehensive Analysis Report
Summary
Northstarz.Ai, established in 2023 and headquartered in Bengaluru, India, is an AI-driven full-stack hiring platform. The company's mission is to revolutionize recruitment by leveraging data-driven insights to identify candidates who demonstrate innovation, adaptability, collaboration, and technical excellence, enabling companies to build high-performing teams with precision. Northstarz.Ai aims to evaluate candidates beyond their resumes through machine learning.
1. Strategic Focus & Objectives
Core Objectives
- To provide an AI-driven platform that accelerates the hiring process and efficiently screens candidates.
- The platform identifies candidates combining technical skills with human-centric qualities, such as innovation, adaptability, and collaboration.
- The company aims to reduce the manual workload for recruitment teams by 80%.
Specialization Areas
- Assessing candidates across four key dimensions: resume fitment, employability skills, technical fitment, and confidence analysis.
- Addressing the hiring needs of companies requiring candidates with 0 to 6 years of work experience.
- Trained AI models focused on six key industries: BFSI, IT, IT-enabled services, staff augmentation, aviation, and hospitality.
Target Markets
- Companies in the BFSI, IT, IT-enabled services, staff augmentation, aviation, and hospitality sectors.
- Organizations seeking candidates with 0 to 6 years of experience for mass hiring and addressing churn challenges.
- Companies aiming to improve the efficiency and effectiveness of their recruitment processes.
2. Financial Overview
Funding History
- Total funding: $250,000
- Seed Round:
- Date: March 7, 2025
- Amount: $250,000
- Use of Funds: Commercialization of their GenAI-based recruitment platform.
3. Product Pipeline
Key Products/Services
- AI-Driven Hiring Platform:
- Description: A platform that uses GenAI assistants to suggest relevant skills and generate role-specific questions for job openings.
- Development Stage: Commercialized with ongoing improvements and expansions.
- Target Market: Companies in BFSI, IT, IT-enabled services, staff augmentation, aviation, and hospitality that require efficient candidate screening.
- Key Features and Benefits:
- Assesses technical and human-centric skills through AI-led video interviews.
- Evaluates candidates across resume fitment, employability skills, technical fitment, and confidence analysis through voice analysis.
- Detects AI-generated responses during interviews.
4. Technology & Innovation
Technology Stack
- Utilizes machine learning to evaluate candidates.
- Employs LSTM architectures trained on expert-scored interviews.
- Offers fully autonomous video screening, available 24/7.
- Integrates with WhatsApp for communication.
- Offers integration with existing ATS (Applicant Tracking Systems).
- Mobile-friendly platform.
- Complies with the Digital Personal Data Protection Act (DPDPA) guidelines.
5. Leadership & Management
Executive Team
- Avinash V Singh: Co-Founder & CEO
- Background: Serial entrepreneur and sales veteran with over two decades of experience.
- Rajiv Ranjan: Co-Founder & CPO (Chief Product Officer)
- Background: Experience working with major banks across India, Poland, Malaysia, and the Philippines.
- Saurabh Sisodia Singh: Co-founder & CTO (Chief Technology Officer)
- Background: Experience with companies like Oracle, Amazon, and Paytm, delivering tech solutions.
6. Competitive Analysis
Major Competitors
- Talview: A talent assessment platform that uses AI to screen and evaluate candidates.
- Neufast: Provides AI-driven video interviewing and assessment solutions.
- Harqen: Offers video interviewing and talent selection tools.
7. Market Analysis
Market Overview
- The global HR tech market is projected to exceed $88.38 billion by 2033.
- The global artificial intelligence market size was valued at USD 233.46 billion in 2024 and is projected to reach USD 1,771.62 billion by 2032, exhibiting a CAGR of 29.20%.
- Businesses are increasingly adopting AI, with approximately 35% integrating AI for data analysis and decision-making.
8. Strategic Partnerships
Northstarz.Ai has secured clients such as Mahindra Logistics, The Good Glamm Group, The Media Ant, and EPIC Investment Partners and is piloting its product with 50 companies across BFSI, food, e-commerce, and coworking sectors.
9. Operational Insights
Northstarz.Ai automates three key tasks: resume screening, skill evaluation, and applicant ranking. The platform helps recruiters screen 3X more candidates with high accuracy and reduces costs by 3X. Mahindra Logistics has saved 250+ recruiter hours using the platform.
10. Future Outlook
Strategic Roadmap
- Plans to expand into more sectors beyond its current focus industries.
- Aims to build an Agentic AI platform to assist CEOs with corporate performance management.
- Focus on ramping up international pilots and collaborations.