Market Research Report on Nourish You
Company Overview
Name, Mission of the Company
- Company Name: Nourish You by Nutrivative Foods Pvt. Ltd.
- Mission: To introduce and popularize superfoods in India while ensuring sustainability and fair compensation for farmers. Nourish You aims to create healthier dietary habits by offering high-quality, nutritious superfoods that can be easily incorporated into daily diets.
When Was the Company Founded and By Whom
- Founded: In 2015 by Sowmya Reddy, Krishna Reddy, and Rakesh Kilaru.
Key People in the Company
- Rakesh Kilaru: Co-founder and CEO
- Sowmya Reddy: Co-founder
- Krishna Reddy: Co-founder
- Abhay Rangan: CEO at One Good (associated company)
- Radhika Datt: CFO at One Good (associated company)
- Dhivakar Sathyamurthy: Chief Operating Officer at One Good (associated company)
Where Is the Company Headquartered
- Headquarters: Hyderabad, India
Number of Employees
- Number of Employees: No information is available
Revenue of the Company
- Revenue: No information is available
What Is the Company Known for
- Known For: Nourish You is known for being the first brand to introduce and retail homegrown Quinoa and Chia seeds in India. The brand specializes in a variety of superfoods such as millet, edible seeds, muesli, and plant-based milks.
Products
What Products Do They Offer
Nourish You offers a broad range of superfoods and plant-based nutrition products.
High-level Description of the Product
1. Millet Mlk
- Description: Plant-based milk made from a blend of homegrown millets (Ragi, Jowar, Bajra) and oats.
- Key Features: Dairy-free, Non-GMO, Soy-free, Gluten-free, No added sugar, No artificial color, No preservatives.
2. Chia Seeds
- Description: Rich in Omega-3, fiber, protein, antioxidants, and calcium.
- Key Features: Keeps you fit, improves immunity, boosts skin health, versatile for various recipes.
3. Pumpkin Seeds
- Description: High in nutrients, zinc-rich, magnesium source.
- Key Features: Benefits heart health, aids weight management, promotes sound sleep.
4. Super Muesli
- Description: Nutritional powerhouse combining rolled oats, millet flakes, brown rice flakes, quinoa flakes, and super seeds.
- Key Features: Gluten-free, high in fiber, 14g of plant-based protein per 100g, no preservatives.
5. Quinoa Flour
- Description: Made from high-quality organic quinoa, rich in dietary fiber and protein.
- Key Features: Gluten-free, boosts metabolism, improves skin health.
Key Features of Each of the Products
1. Millet Mlk:
- Natural and nutritious
- Creamy and delicious
- Lactose-free
2. Chia Seeds:
- Keeps you fit
- Boosts immunity
- Improves skin health
3. Pumpkin Seeds:
- Excellent for heart health
- Weight management
- Promotes sound sleep
4. Super Muesli:
- Nutrient-rich
- Heart-health benefits
- High fiber content
5. Quinoa Flour:
- Protein-rich
- Improves metabolism
- Enhances skin health
Recent Developments
What Are the Recent Developments in the Company
- Recent Developments: Nourish You completed a seed funding round raising $2 million to bolster research and development, expand the product portfolio, invest in branding, marketing, talent acquisition, and strengthening distribution channels.
What Are the New Products Launched
- New Products: Not specified.
What Are the New Features Added to the Existing Products
- New Features: No specific new features detailed.
Any New Partnerships
- Partnerships: The seed funding round included participation from:
- Y Janardhana Rao from Triumph Group
- Rohit Chennamaneni, Co-founder of Darwinbox
- Nikhil Kamath, Co-founder of Zerodha
- Abhinay Bollineni, CEO of KIMS Hospitals, among others.
Note: This report is specifically based on the available data provided. Missing information fields have been intentionally noted as "No information is available".
