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ocula-technologies

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Company Research Report: Ocula Technologies



Company Overview


  • Name: Ocula Technologies

  • Mission: To level the playing field by providing key insights that businesses need to grow their eCommerce P&L through the power of AI.

  • Founded: No specific founding date provided.

  • Founders: Thomas McKenna (CEO) and Dr. Gregory Fletcher (CTO)

  • Key People:

  • Thomas McKenna, CEO & Co-Founder

  • Dr. Gregory Fletcher, CTO & Co-Founder

  • Andrea Mattaliano, CFO

  • Louise Stewart-Murray, VP Operations

  • Nick Buxton, Fractional CRO

  • Noel Wilson, VP of Engineering

  • Minah Dadswell, Head of Product

  • Headquarters: No specific location provided.

  • Number of Employees: No information available.

  • Revenue: No information available.

  • Known For: Providing AI-driven insights for eCommerce optimization, specializing in data utilization for enhancing customer experience, pricing strategies, and product availability.


Products


Boost


  • Description: An AI-powered tool that helps eCommerce teams enhancements for product pages.

  • Key Features:

  • Analyse and score every product page against competition and best practices.

  • Auto-generates titles, descriptions, and alt-tags.

  • Aids in prioritizing content to improve performance.


Customer Intelligence


  • Description: A solution for understanding important customer metrics and segmentation.

  • Key Features:

  • Personalizes campaigns with relevant products for customers.

  • Identifies valuable customer segments.

  • Provides segments export to CRM systems for follow-up.


Price Optimisation


  • Description: An AI-based module for pricing strategies in professional sports and other sectors.

  • Key Features:

  • Provides hourly refreshed seat and tier level prices with multiple demand signals.

  • Interface for easy use and integration with ticketing systems.

  • Offers insights for optimal season vs. single game seat allocation.


Recent Developments


  • Recent Product Launches: No specific new product launches mentioned.

  • New Features: No specific new features added to existing products mentioned.

  • Partnerships: Trusted by organizations such as Kansas City Chiefs, Hornby Hobbies, and The Wedding Shop.


Conclusion


Ocula Technologies is a pioneer in eCommerce optimization, leveraging AI to drive actionable insights across product pages, pricing strategies, and customer intelligence. They empower organizations to enhance the customer experience while optimizing revenue and operational costs.

Their values include being brave, empowering others, seeking growth, and sparking joy, ensuring constant innovation and an inclusive, thriving company culture aimed at delivering success for clients and employees alike.
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