Company Research Report: Olio
Company Overview
Name:
Olio
Mission:
To solve the climate crisis by ending waste one share at a time and empowering communities to come together for the planet.
Founding Details:
- Founded: 2015
- Founders: Tessa Clarke and Saasha Celestial-One
Key People:
- Tessa Clarke: Co-founder and CEO
- Saasha Celestial-One: Co-founder and COO
- Rohan Sheth: Chief of Staff
- Justin Marsh: Financial Controller
Headquarters:
No specific information available.
Number of Employees:
No information is available.
Revenue:
No information is available.
Company Reputation:
Olio is renowned for being a feel-good sharing app that allows individuals to share unwanted items locally, thereby reducing waste and helping the environment.
Products
Offerings:
Olio offers a smartphone application designed for local sharing of food and household items.
High-Level Description of Product:
The Olio app facilitates users in sharing surplus food and other unused household items with neighbors. It's designed to fight against waste by connecting those with spare items with those in need.
Key Features:
- Snap: Users can add a photo of their item and set a pick-up location.
- Message: Communication feature to arrange item pick-up.
- Share: Encourages users to help their local community and the planet by sharing items.
Recent Developments
Recent Changes:
- Olio has recently undergone a brand refresh to enhance its visibility and communication.
New Products:
- 'Deals' Section: A new feature introduced to the application to offer users more opportunities to save money and reduce waste.
New Features:
- Olio has launched a new brand look that incorporates colorful and optimistic tones to inspire wider participation.
Partnerships:
- Collaborations with major retailers like Tesco and Iceland for food redistribution efforts.
- Partnerships with FareShare and Compass Group to expand surplus food redistribution.
Impact and Community
Environmental Impact:
- Carbon-negative Organisation: Olio diverts far more greenhouse emissions than it produces.
- CO2 Emissions Avoided: 217,000 tonnes
- Water Saved: 29 billion liters
Social Impact:
- 8 million users worldwide
- 127,000 volunteers rescuing food
- 44 million neighbor pickups
Community Engagement:
- Olio has proven to be a powerful community-building tool, with 40% of users having made new friends and 66% reporting improved mental health through sharing.
Founders' Vision
Tessa Clarke:
Inspired by her upbringing on a farm, motivated by witnessing food waste firsthand when moving house.
Saasha Celestial-One:
Driven by her childhood experiences with her mother in salvaging useful items, instilling a spirit of resourcefulness.
For further information, visit Olio’s website or reach out via their social media platforms.
