OntargIT - Comprehensive Analysis Report

Summary

OntargIT is a consulting group established in 2009, specializing in innovative business solutions, primarily focusing on Microsoft Dynamics 365 and the Microsoft Power Platform. The company excels in implementing and supporting enterprise resource planning (ERP) and customer relationship management (CRM) systems. As a Microsoft Gold Solutions Partner since 2009, OntargIT demonstrates deep expertise in corporate management, financial processes, manufacturing, and CRM solutions. Its core mission is to empower businesses through strategic cloud solutions, modern accounting software, and enhanced customer service and sales processes. With a significant global footprint of over 140 customers across 24 countries and a 98% customer retention rate, OntargIT has successfully completed more than 150 projects, solidifying its position as a key player in the Microsoft ecosystem.

1. Strategic Focus & Objectives

Core Objectives

OntargIT's main business objectives revolve around optimizing client business processes through the strategic application of technology. This includes unifying data, generating predictive insights, and delivering measurable results for clients.

Specialization Areas

The company specializes exclusively in the Microsoft Dynamics 365 and Microsoft Power Platform ecosystems. Key areas of expertise include ERP and CRM implementation, cloud migration, custom development, and comprehensive ongoing support. Their unique value proposition lies in their deep, specialized knowledge of these Microsoft technologies and their ability to tailor solutions to specific industry needs.

Target Markets

OntargIT serves a diverse range of industries, including manufacturing, automotive, distribution, public sector, retail, professional services, and power & energy. The company primarily operates in key geographic markets such as North America, Europe, and the Middle East.

2. Financial Overview

Funding History

Detailed breakdowns of specific funding rounds and total funds raised are not publicly disclosed. However, the company's sustained growth and expansion into international markets suggest robust financial health, supported by its successful project delivery and high customer retention.

3. Product Pipeline

Key Products/Services

Microsoft Dynamics 365 & Power Platform Implementation and Support:
Description: Full-lifecycle services for deploying, customizing, and maintaining Microsoft Dynamics 365 (ERP and CRM components) and solutions built on the Microsoft Power Platform (Power Apps, Power Automate, Power BI).
Development Stage: Fully deployed and ongoing service.
Target Market/Condition: Businesses across various sectors seeking to optimize their ERP, CRM, financial management, supply chain, and operational processes.
Expected Timeline: Ongoing service, project timelines vary by scope.
Key Features & Benefits: Comprehensive solution adoption, process improvement, data unification, enhanced customer engagement, and operational efficiency.

OntargIT IDMS (Importer Dealer Management System):
Description: A proprietary integrated cloud application specifically designed for the automotive industry, streamlining operations for multi-brand importers and dealers of cars, vehicles, and spare parts. It is built on Microsoft Dynamics 365 Finance and Operations (for ERP) and Dynamics 365 Sales (for CRM), with Power BI for analytics.
Development Stage: Fully developed and implemented in client environments.
Target Market/Condition: Automotive importers and dealers seeking an integrated, cloud-based solution for vehicle lifecycle management, sales, purchasing, logistics, and service.
Expected Timeline: Ongoing solution, deployment timelines vary per client.
Key Features & Benefits: Cloud-based infrastructure, role-oriented design, user-friendly interface, customizable workspaces, shared data and processes, mobile integration, and integration with information registries like Ucontrol for lead handling.

Localizations and Proprietary IPs:
Description: Development of specific localizations and other proprietary intellectual properties tailored to meet unique industry requirements and regional compliance.
Development Stage: Ongoing development based on market and client needs.
Target Market/Condition: Businesses needing customized features and functionalities that align with their distinct operational requirements and regional regulatory frameworks.
Expected Timeline: Continuous.
Key Features & Benefits: Enhanced system alignment with business operations, seamless user experience, compliance with local regulations.

Custom Development Services:
Description: Creation of highly specific features and functionalities to enhance existing systems and ensure alignment with unique business operations.
Development Stage: Project-based service.
Target Market/Condition: Clients requiring bespoke solutions to fill gaps in standard software offerings or to integrate with unique legacy systems.
Expected Timeline: Varies by project scope.
Key Features & Benefits: Tailored software solutions, improved system functionality, enhanced business process support.

4. Technology & Innovation

Technology Stack

OntargIT's core platforms and technologies are deeply rooted in the Microsoft ecosystem. This includes:
Microsoft Dynamics 365: Covering Finance and Operations (ERP), Sales (CRM), Customer Service, Marketing, and other modules.
Microsoft Power Platform: Including Power Apps (for low-code application development), Power Automate (for workflow automation), Power BI (for business intelligence and analytics), and Power Virtual Agents (for chatbots).
Microsoft Azure: As the underlying cloud infrastructure for their solutions and client deployments.
Microsoft Copilot/Copilot Studio: Utilizing AI-driven capabilities for enhanced business intelligence, process automation, and generative AI features.

Proprietary Developments

A significant proprietary development is the OntargIT IDMS (Importer Dealer Management System), an integrated cloud application built for the automotive industry. This system is a prime example of their ability to leverage Microsoft platforms to create specialized vertical solutions. OntargIT also focuses on developing various localizations and other proprietary Intellectual Properties (IPs) to address specific industry requirements.

Scientific Methodologies

The company employs proven methodologies for project delivery, including full-cycle project delivery, ISV solution development, and on-demand consultancy, leveraging their deep expertise and team synergy. Their focus on the Microsoft Dynamics Sure Step methodology, adapted for agile deployments, is evident in their successful project track record.

Technical Capabilities

OntargIT's technical capabilities are supported by a team of over 100 specialists, including more than 30 Application Consultants, over 40 Technical Consultants, and more than 30 Architects, Analysts, and Project Managers. This robust team enables comprehensive support from initial consultation and design to implementation, customization, and ongoing maintenance.

5. Leadership & Management

Executive Team

Volodymyr Svyrydenko:
Position: Chief Executive Officer (CEO)
Professional Background: Leads OntargIT, driving its strategic vision and operational excellence in the Microsoft Dynamics and Power Platform consulting space.
Notable Achievements: Under his leadership, OntargIT has achieved Microsoft Gold Solutions Partner status since 2009, expanded globally to serve over 140 customers in 24 countries, and maintained a 98% customer retention rate.
Key Contributions: Instrumental in fostering a culture of innovation and specialization, guiding the company's focus on cloud solutions, AI integration, and talent development.

The broader leadership team comprises highly qualified specialists, ensuring strong project execution and client satisfaction.

Recent Leadership Changes

No significant recent leadership changes have been publicly documented beyond the established executive team.

6. Talent and Growth Indicators

Hiring Trends and Workforce

OntargIT currently employs over 100 professionals across 8 countries, fluent in English, Ukrainian, and Russian, indicating a diverse and internationally capable workforce.

The company actively recruits for various specialized roles, signaling ongoing growth and a demand for high-level expertise in the Microsoft ecosystem. Current job openings include:
Business Analyst
Dynamics 365 CRM/Power Platform Consultant
Technical Solutions Architect
Dynamics 365 CRM/Customer Engagement Consultant
Dynamics 365 F&O Functional Consultant (SCM and Finance)
Microsoft Dynamics 365 CE & Power Platform Technical Lead
Senior Microsoft CRM/Power Platform Developer
Project Manager

Company Growth Trajectory Indicators

OntargIT demonstrates a strong growth trajectory, evidenced by:
Expansion to over 140 customers across 24 countries.
Successful delivery of more than 150 projects.
A high 98% customer retention rate.
Consistent active recruitment for specialized technical and consulting roles.
An intensive paid internship program in MS Dynamics 365, indicating a strategic investment in future talent and sustained growth.

Employee Sediment and Culture Insights

The company emphasizes continuous learning and professional development, offering professional trainings, conference trips, and English lessons. This indicates a culture that values expertise, growth, and employee skill enhancement.

7. Social Media Presence and Engagement

Digital Footprint

OntargIT maintains an active and professional digital footprint across several key social media platforms:
LinkedIn: Utilized for professional networking, sharing company news, industry insights, and job opportunities, reinforcing their business-to-business presence.
Facebook: Engages a broader audience with company updates and general information.
X (formerly Twitter): Used for sharing updates and interacting with the wider tech community, often highlighting trends in ERP, CRM, and Microsoft technologies.

Thought Leadership Initiatives

The company actively positions itself as a thought leader through its YouTube channel and specific content series.
YouTube: The "OntargIT Made Simple" series aims to demystify Microsoft Dynamics 365, addressing common questions and complexities. Other video content covers solutions like OntargIT IDMS and discusses topics such as AI, ERP, CRM, and supply chain management, showcasing their expertise and insights.

8. Recognition and Awards

Industry Recognition

OntargIT has received consistent industry recognition, highlighting its expertise and successful project delivery:
Microsoft Gold Solutions Partner: Held this prestigious status since 2009.
Microsoft Partner Day 2020: Awarded for the best project in the automotive industry category.
GoodFirms: Named one of the Top-10 Microsoft Dynamics CRM Consultants and ranked 6th among the Top 10 Microsoft Dynamics ERP Consultants.
The Manifest: Recognized as Kyiv's Leading MSP for 2024 and ranked 7th in the Top–100 ERP Consulting Companies.
Clutch.co: Awarded first place in the Top-40 ERP consultants in Ukraine and ranked second in the Clutch Top 15 ERP Consulting Companies matrix.

9. Competitive Analysis

Major Competitors

OntargIT operates within a dynamic and competitive market for Microsoft Dynamics 365 implementation and consulting services.
Broader ERP and CRM Market:
SAP: A global leader in enterprise software, offering a comprehensive suite of ERP solutions. Focuses on large enterprises and diverse industries.
Oracle NetSuite: A cloud-based suite of business management software, offering ERP, CRM, and e-commerce functionalities. Strong in mid-market and various sectors.
Salesforce: A dominant force in cloud-based CRM, offering extensive sales, service, marketing, and analytics solutions. Expansive ecosystem and AI capabilities.

Microsoft Dynamics 365 Partner Ecosystem:
Dynamics Square: A prominent global Microsoft Dynamics 365 partner. Focuses on implementation, support, and consulting for various industries.
Avanade: A global technology services provider, a joint venture between Accenture and Microsoft. Offers extensive Microsoft-centric solutions including Dynamics 365.
HSO: A global provider of Microsoft Dynamics 365 solutions, specializing in discrete manufacturing, retail, and other sectors.
Western Computer: A long-standing Microsoft Dynamics Gold Partner, providing ERP, CRM, and business intelligence solutions.
Encore Business: Offers Microsoft Dynamics 365 solutions, focusing on ERP, CRM, and business intelligence, with a strong presence in North America.
Hitachi Solutions: A global consulting firm and a Microsoft Dynamics 365 provider, offering broad industry solutions.
Columbus Global: A global IT consulting company, providing digital transformations and Microsoft Dynamics 365 solutions for various industries.
Alithya: A North American leader in digital strategy and technology, offering Microsoft Dynamics 365 implementation and integration.
sa.global: A global Microsoft Dynamics 365 partner specializing in professional services, AEC, and other project-centric industries.
RSM: A leading provider of audit, tax, and consulting services, including Microsoft Dynamics 365 implementation.
Sunrise Technologies: Specializes in Microsoft Dynamics 365 solutions for consumer products, retail, and manufacturing.
Sopris Systems: Focuses on Microsoft Dynamics 365 and cloud transformation, particularly for field service and rental industries.
DXC Technology: A global IT services company, offering a wide range of solutions including Microsoft Dynamics 365.
eBECS: A DXC Technology Company, specializing in Microsoft Dynamics 365 for various industries.
Arbela Technologies: A Microsoft Gold Partner providing Microsoft Dynamics 365 solutions for manufacturing, retail, and supply chain.

Specialized Cloud ERP Competitors:
IFS Cloud: Offers a suite of cloud-native enterprise solutions including ERP, EAM, and FSM, with strong industry focus.
Epicor Kinetic: Cloud ERP solution for manufacturers, focusing on operational efficiency and supply chain management.
Plex Smart Manufacturing Platform: Cloud-native MES and ERP for manufacturing, specializing in discrete and process industries.

10. Market Analysis

Market Overview

The market for Microsoft Dynamics Services is experiencing substantial growth, with an estimated value of USD 11.98 billion in 2025 and a projected rise to USD 21.95 billion by 2030, at a Compound Annual Growth Rate (CAGR) of 12.88%. The broader global ERP software market is also robust, valued at USD 92.6 billion in 2025 and projected to reach USD 281.58 billion by 2034, demonstrating a CAGR of 13%. More specifically, the Microsoft Dynamics 365 Consulting Service Market was valued at USD 3.53 billion in 2025 and is anticipated to reach USD 12.9 billion by 2035, growing at a CAGR of 14.5% from 2025 to 2035.

Growth Potential

The market growth is primarily driven by:
Increased adoption of cloud-first ERP/CRM solutions.
Post-pandemic digital transformation initiatives leading to higher budgets for unified business applications.
Microsoft's strategic focus on industry-cloud bundles.
The strong synergy between Dynamics 365 and the low-code Power Platform, enabling rapid development and customization.

Key Market Trends

Current and future market trends for ERP and CRM solutions include:
Continued Shift to Cloud ERP: Businesses increasingly prefer cloud-based solutions for scalability, flexibility, and cost efficiency.
Pervasive Integration of AI and Machine Learning (ML): AI and ML are being integrated into ERP and CRM systems to optimize processes, generate predictive insights, and automate tasks.
Further Integration with IoT Devices: Linking ERP systems with IoT devices for real-time data collection and enhanced operational visibility.
Increasing Reliance on Remote Work Solutions: The need for robust, accessible ERP and CRM solutions that support distributed workforces.

Market Challenges and Opportunities

Challenges: Intense competition from both major global integrators and specialized regional partners, the complexity of large-scale implementations, and the need for continuous talent development to keep pace with technological advancements.
Opportunities: The rapidly expanding market for Microsoft Dynamics 365 services, the growing demand for industry-specific solutions, the integration of cutting-edge AI functionalities (like Microsoft Copilot), and the potential for expansion into new geographic regions and underserved vertical markets. North America and Europe remain significant regions with high growth potential.

11. Strategic Partnerships

OntargIT's primary and most impactful strategic partnership is with Microsoft.
Partner Organization: Microsoft
Nature of Partnership: OntargIT has been a Microsoft Gold Solutions Partner since 2009, signifying a deep level of expertise, commitment, and success in delivering Microsoft technologies.
Strategic Benefits: This partnership provides OntargIT with access to the latest Microsoft technologies (Dynamics 365, Power Platform, Azure, Copilot), early access to product roadmaps, training resources, and co-marketing opportunities. It also validates OntargIT's capabilities and credibility in the market.
Collaborative Achievements: The long-standing partnership has enabled OntargIT to successfully deliver over 150 projects globally, maintain a high customer retention rate, and develop specialized solutions like the OntargIT IDMS.

Additionally, OntargIT has a unique "Services for Partners" business line.
Partner Organization: Other Microsoft Dynamics 365 Partners (ISV, MCP, VAR, SI) and technology providers.
Nature of Partnership: OntargIT provides expert assistance to these partners, including rapidly setting up expert teams, scaling resources, and expanding their technological offerings. Services include full-cycle project delivery, ISV solution development, and on-demand consultancy.
Strategic Benefits: This collaborative model extends OntargIT's reach and impact within the Microsoft ecosystem, leveraging its deep expertise to support other partners' growth and project needs. It positions OntargIT as a strategic enabler for the broader partner network.
Collaborative Achievements: Allows other partners to scale quickly, access specialized skills, and enhance their own service offerings, ultimately strengthening the entire Microsoft Dynamics community.

12. Operational Insights

OntargIT's operational strengths are deeply rooted in its specialized focus and execution excellence.
Current Market Position: OntargIT is a recognized leader in Microsoft Dynamics 365 and Power Platform consulting, particularly noted for its industry awards and high client satisfaction. Its strong presence in North America,