Company Market Research Report: Open Design & Transformation Consultancy
Company Overview
Name, Mission of the Company
Name: Open
Mission: Open is an independent brand design and transformation consultancy that works with businesses to design brands that become the most powerful engines of new growth.
Foundation and Founders
Founding Date: 2011
Founders: Rahul Kaloti and Mangesh Rane
Key People in the Company
- Rahul Kaloti (Founding Partner)
- Mangesh Rane (Founding Partner)
- Ashutosh Kharkhanis (Creative Head & Partner)
- Asparsh Sinha (Managing Partner)
- Puneet Pandey (Strategy Head & Managing Partner)
- Amit Sharma (Business Head & Managing Partner)
Headquarters
Location: Nyloc House, Worli, Mumbai, Maharashtra, India
Number of Employees
No information is available
Revenue of the Company
No information is available
Known For
Known For: Open is known for its expertise in brand design and transformation, helping businesses develop strong and valuable brand identities that drive new growth.
Products
Strategy & Innovation
Description: Sharp thinking to solve strategic problems and create unfair advantages for brands.
Key Features:
- Analysis and methodology to solve strategic problems.
- Identifying growth opportunities using insights and innovation.
Brand Design
Description: Creating desirable brand identities with high value that stakeholders and consumers value.
Key Features:
- Designing brands that have a strong identity.
- Developing brand assets that resonate with the target audience.
Communication
Description: Developing high-value communication assets that reveal the hidden layers of a brand.
Key Features:
- Crafting evocative communication aligned with business challenges.
- Creating assets that enhance brand visibility and engagement.
Digital Transformation
Description: Driving brand evolution by merging strategic insight, innovative design, and data-driven growth.
Key Features:
- Developing engaging digital experiences.
- Ensuring digital touchpoints reflect core brand values.
- Utilizing technology to drive growth and loyalty.
Recent Developments
Recent Developments within the Company
No information is available
New Products Launched
No information is available
New Features Added to Existing Products
No information is available
New Partnerships
No information is available
Historical Projects
Jack Daniel's
Project Description: Created a celebratory pack for Diwali, reflecting the revelry and good fortune.
Key Achievements:
- Designed a grand Diwali party-themed pack.
- Included a deck of cards to enhance the celebration experience.
Mein Pragati
Project Description: Developed a programme for financial wisdom among rural women, transforming it into a movement.
Key Achievements:
- Created strong, culturally relevant branding.
- Developed symbols and markers to aid communication in low literacy areas.
Unsaid Library
Project Description: Created a brand for curated precious emotions, emphasizing personal gifts.
Key Achievements:
- Designed packaging inspired by books to communicate value.
- Opened the first Unsaid Library in Antwerp, Belgium with personalised experiences.
Blue Heaven
Project Description: Revitalized a legacy makeup brand to appeal to modern consumers while maintaining affordability.
Key Achievements:
- Modernized the logo and packaging.
- Enhanced product visibility and market positioning, resulting in doubled revenue.
Kumari Fine Jewellery
Project Description: Developed a fine jewellery brand celebrating modern Indian women's everyday desires.
Key Achievements:
- Created a distinct brand identity.
- Emphasized 'flaunt value' and modernity in design and user experience.
Jiva Ayurveda
Project Description: Repositioned Jiva Ayurveda as a scientifically-backed Ayurveda brand.
Key Achievements:
- Updated brand identity and clinic experience.
- Achieved 300% ROI and improved patient retention with rebranded OTC product packaging.
Achievements and Awards
- Most Awarded Design Agency of the Year (2017-2019): Abby Awards & Kyoorius Design Awards.
- Kyoorius Design Awards: Multiple awards for Branding & Identity, Packaging Design, and Retail Design.
- Abby Awards: Recognized for excellence in Corporate Branding, Poster Design, Integrated Design, and Packaging.
Contact Information
- Email: hello@open-design.in
- Phone: +91 9819986005
- Address: Nyloc House, Worli, Mumbai, Maharashtra, India
Conclusion
Open Design & Transformation Consultancy is a prolific agency known for creating innovative and effective brand identities across various industries. The firm’s strategic and design capabilities have significantly impacted its clients' business growth and market positioning.