Ortho 360 Company Profile

Background

Overview

Ortho 360 is a Texas-based orthodontic practice specializing in comprehensive orthodontic care for both children and adults. Established in 2001 by Dr. Stanton Henry, the practice has grown to include multiple locations across Central Texas, including Austin, Bastrop, Avery Ranch, Liberty Hill, Moulton, and Lakeway. The team is led by Dr. Amber Burgess and Dr. Stanton Henry, who are committed to providing personalized and effective orthodontic treatments.

Mission and Vision

Ortho 360's mission is to create beautiful, healthy, and lasting smiles by offering tailored orthodontic solutions in a comfortable and friendly environment. The practice aims to make orthodontic care accessible and enjoyable for patients of all ages, fostering a positive experience throughout the treatment journey.

Primary Area of Focus

The practice focuses on providing a range of orthodontic treatments, including traditional metal braces, clear braces, and Invisalign aligners. They cater to both children and adults, emphasizing personalized care to meet individual needs.

Industry Significance

Ortho 360 holds a significant position in the orthodontic industry within Central Texas, recognized for its commitment to excellence and patient-centered approach. The practice's expansion across multiple locations demonstrates its growth and the trust it has garnered from the community.

Key Strategic Focus

Core Objectives

Comprehensive Orthodontic Care: Offering a full spectrum of orthodontic treatments to address various dental alignment issues.

Patient-Centered Approach: Ensuring personalized care that caters to the unique needs and preferences of each patient.

Community Engagement: Actively participating in local community events and supporting local organizations to strengthen community ties.

Specific Areas of Specialization

Traditional Braces: Providing metal braces for patients requiring conventional orthodontic treatment.

Clear Braces: Offering ceramic braces for those seeking a less noticeable option.

Invisalign: Utilizing clear aligner technology for patients preferring a discreet treatment method.

Key Technologies Utilized

Digital Imaging: Employing advanced imaging techniques for precise treatment planning.

3D Scanning: Utilizing 3D scanning technology to create accurate digital impressions, enhancing treatment accuracy and comfort.

Primary Markets or Conditions Targeted

Ortho 360 primarily serves the Central Texas region, focusing on patients of all ages seeking orthodontic care. The practice addresses a wide range of dental alignment issues, from mild to complex cases, ensuring comprehensive treatment options are available.

Financials and Funding

Funding History

Specific details regarding Ortho 360's funding history, total funds raised, and notable investors are not publicly disclosed. As a privately held practice, such financial information is typically confidential.

Utilization of Capital

While detailed financial allocations are not publicly available, it is evident that Ortho 360 has invested in expanding its facilities, acquiring advanced orthodontic technologies, and enhancing patient care services across its multiple locations.

Pipeline Development

Key Pipeline Candidates

Ortho 360 continually evaluates and integrates new orthodontic technologies and treatment methodologies to enhance patient outcomes. However, specific details about upcoming treatments or technologies in development are not publicly disclosed.

Stages of Clinical Trials or Product Development

As an orthodontic practice, Ortho 360 does not engage in clinical trials or product development. Instead, the practice focuses on implementing the latest proven orthodontic treatments and technologies to provide optimal care to its patients.

Target Conditions

The practice addresses a wide range of dental alignment issues, including but not limited to:

Overbites and underbites

Crowded teeth

Gaps between teeth

Misaligned teeth

Relevant Timelines for Anticipated Milestones

Specific timelines for the introduction of new treatments or technologies are not publicly available. Ortho 360 remains committed to staying abreast of advancements in orthodontics to continually offer the best care to its patients.

Technological Platform and Innovation

Proprietary Technologies

Ortho 360 utilizes state-of-the-art orthodontic technologies, including digital imaging and 3D scanning, to enhance treatment precision and patient comfort. While the practice may employ proprietary methods, specific details are not publicly disclosed.

Significant Scientific Methods

Digital Treatment Planning: Employing digital tools to plan and visualize treatment outcomes.

3D Imaging: Utilizing 3D imaging for accurate assessment and treatment planning.

AI-Driven Capabilities

While Ortho 360 incorporates advanced technologies, specific AI-driven capabilities are not publicly detailed. The practice focuses on integrating technologies that directly enhance patient care and treatment outcomes.

Leadership Team

Dr. Amber Burgess

Position: Co-owner and Board-Certified Orthodontist

Professional Background: Dr. Burgess earned her degree from the University of Connecticut School of Dental Medicine. She is dedicated to providing the latest and most advanced care to her patients.

Dr. Stanton Henry

Position: Co-owner and Orthodontist

Professional Background: Dr. Henry is a Texas native who attended undergraduate studies at Texas A&M University. He has been practicing orthodontics since 2001 and is committed to delivering high-quality care to his patients.

Ms. Mandy Acosta

Position: General Manager

Professional Background: Ms. Acosta oversees the daily operations of Ortho 360, ensuring efficient and effective service delivery.

Mr. Jon R. Haupt

Position: Customer Contact

Professional Background: Mr. Haupt serves as the primary point of contact for customer inquiries and support.

Leadership Changes

In November 2025, Dr. Stacy Miller joined the Ortho 360 family, expanding the practice's reach to the Lakeway community. Dr. Miller has been providing exceptional care to Austin and the surrounding areas since 1996. This addition aims to offer expanded hours, enhanced contact options, and the latest dental technology to patients in the Lakeway area.

Competitor Profile

Market Insights and Dynamics

The orthodontic market in Central Texas is competitive, with several practices offering a range of services. Ortho 360 differentiates itself through its patient-centered approach, multiple convenient locations, and commitment to integrating advanced orthodontic technologies.

Competitor Analysis

Shehee and Callahan Family Orthodontics: Offers comprehensive orthodontic services with a focus on family care.

Orsborn Orthodontics: Provides a range of orthodontic treatments with an emphasis on personalized care.

Stacy Miller Orthodontics: Recently integrated into Ortho 360, expanding its presence in the Lakeway area.

Strategic Collaborations and Partnerships

Ortho 360's recent collaboration with Dr. Stacy Miller enhances its service offerings and extends its reach within the Austin community. This partnership aims to provide patients with expanded access to quality orthodontic care.

Operational Insights

Ortho 360's strategic location choices and community involvement contribute to its strong market position. The practice's focus on patient satisfaction and continuous improvement in service delivery are key competitive advantages.

Strategic Opportunities and Future Directions

Ortho 360 is well-positioned to expand its services further within Central Texas. The integration of Dr. Stacy Miller's practice is a significant step toward this goal. Future opportunities may include introducing additional orthodontic technologies and expanding community outreach programs to enhance patient engagement and care.