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overtime

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Company Domain www.itsovertime.com link_icon
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Overtime Sports, Inc. Market Research Report



Company Overview



Name and Mission


  • Name: Overtime Sports, Inc.

  • Mission: Overtime builds disruptive new sports leagues aimed globally at the next generation of sports fans and athletes.


Foundation and Founders


  • Founded: No information is available

  • Founders: No information is available


Key People


  • Key People: No information is available


Headquarters


  • Location: Brooklyn, New York, USA


Employees


  • Number of Employees: 300+ full-time employees


Revenue


  • Revenue: No information is available


Recognition


  • What is the Company Known For: Overtime is recognized for building disruptive new sports leagues and IP aimed globally at the next generation of sports fans and athletes. The company is known for its digital-first content strategy and engagement with a young audience, primarily through platforms like TikTok, YouTube, and Instagram.


Products



Overtime Channels


1. Main Channel: General sports content.
2. Overtime Elite: Focused on basketball.
3. OT7: Dedicated to 7v7 football.
4. OTX: Centers around boxing.
5. Overtime Select: Focused on women's basketball.
6. Overtime SZN: Football content.
7. Overtime WBB: Women's sports.
8. Overtime Kicks: Sneaker culture.
9. Overtime FC: Soccer content.
10. Overtime Gaming: Esports and gaming content.

Product Descriptions and Key Features


  • Overtime Elite (Basketball):

  • Description: A basketball league that focuses on elite high school basketball talent.

  • Key Features: High production value, extensive social media integration, and a pathway for young athletes to pursue professional careers.


  • OT7 (7v7 Football):

  • Description: A football league specializing in the 7v7 format.

  • Key Features: Dynamic gameplay, digital-first content strategy, and youth engagement.


  • OTX (Boxing):

  • Description: A league focusing on boxing.

  • Key Features: Emphasizes on youthful talent, digital content strategy, and community engagement through social platforms.


  • Overtime Select (Women's Basketball):

  • Description: A competitive platform for women's basketball.

  • Key Features: Promotion of women's sports, high-quality production, and digital engagement.


  • Overtime SZN (Football):

  • Description: General content about football.

  • Key Features: Highlights, news, and community engagement around football.


  • Overtime WBB (Women's Sports):

  • Description: Content focused on women's sports.

  • Key Features: Empowerment of female athletes, highlight reels, and extensive community participation.


  • Overtime Kicks (Sneakers):

  • Description: Content revolving around sneakers.

  • Key Features: Sneaker culture, reviews, and community-driven content.


  • Overtime FC (Soccer):

  • Description: Focused on soccer content.

  • Key Features: Highlights, news, and extensive digital engagement.


  • Overtime Gaming (Esports and Gaming):

  • Description: Focused on the gaming community.

  • Key Features: Esports highlights, gaming news, and community events.


Recent Developments



New Products Launched


  • No information is available


New Features Added to Existing Products


  • No information is available


New Partnerships


  • Funding and Investors: Overtime has received funding from top VC firms, industry leaders, and athletes, including Liberty Media Corporation, Andreessen Horowitz, Counterpoint Global (Morgan Stanley), Sapphire Sport, Winslow Capital, Bezos Expeditions, Spark Capital, Micromanagement Ventures (the family of the late David Stern), Black Capital, Blackstone Strategic Partners, Alexis Ohanian, Drake, Quavo, and over 40 NBA and NFL stars such as Carmelo Anthony, Kevin Durant, and Trae Young.


Other Developments


  • Engagement Metrics:

  • Views Per Month: 3 billion views per month.

  • Followers: Over 100 million followers across 7 platforms.

  • Demographic: 81% of the audience is under 35 years old.

  • Content Production: Overtime creates, curates, and distributes 100+ pieces of content daily.


Conclusion


No additional commentary is included as per the instructions.
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