Company Research Report: OYO Rooms



Company Overview


Name


OYO Rooms

Mission of the Company


OYO is a global platform that empowers entrepreneurs and small businesses with hotels and homes by providing full stack technology that increases earnings and eases operations. Bringing affordable and trusted accommodation that guests can book instantly. We strive to make the lives of our patrons easier by multiplying revenue channels and using our technological expertise to maximize demand.

Founding Details


- Founded: 2013
- Founder: Ritesh Agarwal

Key People


- Ritesh Agarwal
- Aditya Ghosh
- Bejul Somaia
- Deepa Malik
- Troy Alstead
- W. Steve Albrecht

Headquarters


Gurugram, India

Number of Employees


No information is available

Revenue


No information is available

Company Recognition


OYO is known for being the world's leading chain of hotels and homes, empowering entrepreneurs with technology to optimize hotel operations and customer booking experiences.

Products



Product Offerings


- Hotels and Homes: OYO offers hotel and homeowner services across numerous countries, dedicated to providing affordable and trusted accommodation.
- OYO App: Mobile application launched to facilitate hotel bookings.
- OYO Townhouse: A mid-market brand targeting discerning travelers with handpicked locations.
- OYO Life: Long stay rental service.
- OYO Wizard: A customer loyalty program.
- OYO Lite: A lighter version of the consumer app.
- Yo! Chat: Automated customer service.
- OYO Workspaces: Co-working spaces designed for flexibility.
- Sanitised Stays: Hotels and homes safety protocol.
- Discover OYO: Low-cost new user acquisition engine.
- OTA Powerplay: Subscription product to boost storefronts’ rankings.
- VaccinAid: Feature showing hotel staff vaccination status in the application.
- OYO360: Self onboarding platform for patrons.

Key Features


- Hotels and Homes: Over 174,000+ establishments across 35+ countries.
- OYO App: User-friendly interface for easy bookings and exclusive offers.
- OYO Townhouse: Located in prime urban areas with superior living standards.
- Dynamic Pricing: Technology to adjust prices based on seasonality and demand.
- OYO OS: Operations management tool for property managers.
- Sanitised Stays: Ensures strict hygiene and sanitization protocols.
- Customer Service Enhancements: Streamlined service with Yo! Chat and VaccinAid features.

Recent Developments



New Products and Services Launched


- 2018: Launched OYO OS, OYO Life, and OYO Wizard.
- 2019: Introduced OYO Lite, Yo! Chat, OYO Workspaces.
- 2019: Acquired @Leisure Group for entering the vacation homes business.
- 2020: Sanitised Stays for enhanced safety measures.
- 2021: Launched OTA Powerplay, Discover OYO, VaccinAid, and OYO360.

Key Product Updates


- Dynamic Pricing (2016): Allowing hotels to adjust pricing based on various factors.
- OYO Lite (2019): A more efficient and lighter version of the main application.
- VaccinAid (2021): Showing vaccination status of hotel staff.

Partnerships and Acquisitions


- 2019: Acquired @Leisure Group to extend services into vacation homes across 40 countries.

Summary


OYO has revolutionized the hospitality industry by leveraging technology to empower small hotel and home operators. Their extensive service portfolio and consistent innovation keep them at the forefront of the market, ensuring diverse and affordable accommodation options for travelers worldwide.