OzLED Group Company Profile

Background

Mission and Vision

OzLED Group is dedicated to delivering high-quality LED lighting products and services promptly and cost-effectively. The company emphasizes professionalism, environmental responsibility, and the health and safety of its employees.

Company Overview

Established in 1979 as Multisound Enterprises, OzLED Group has evolved to meet Australia's growing demand for specialized emergency lighting and sirens. The company has built a reputation for being responsive and proactive, understanding the complex needs of emergency services and related industries. In 2005, the company rebranded to OzLED Pty Ltd to reflect its adoption of new technologies.

Key Strategic Focus

Core Objectives and Specialization

OzLED Group focuses on providing LED lighting solutions for various sectors, including emergency services, defense, traffic, construction, wholesale, resellers, vehicle body builders, and direct public sales. The company offers over 25,000 product lines, catering to a diverse clientele.

Key Technologies and Markets

The company utilizes advanced technologies such as CAD design, rapid prototyping, and various manufacturing processes to develop cost-effective and time-sensitive solutions. OzLED Group serves markets including emergency services, defense, traffic and construction industries, wholesalers, resellers, vehicle body builders, and the general public.

Financials and Funding

Revenue and Employees

As of the latest available data, OzLED Group reports an estimated revenue of $4.3 million and employs approximately 12 staff members.

Pipeline Development

Product Range and Development

OzLED Group offers a comprehensive range of LED lighting products, including industrial LED lights, automotive LED accessories, and emergency lighting solutions. The company continually assesses its performance and seeks ways to enhance its product offerings.

Technological Platform and Innovation

Proprietary Technologies and Scientific Methods

The company employs CAD design, rapid prototyping, and various manufacturing processes to develop custom OEM solutions. This approach allows OzLED Group to create cost-effective and time-sensitive products tailored to client needs.

Leadership Team

Executive Profiles

Andrew Basevi: Managing Director of OzLED Group and Kibal Group.

Bryce Thompson-Clive: Group Operations Manager at OzLED Group.

Tyler Boyle: Business Development Manager at OzLED Group.

Competitor Profile

Market Insights and Dynamics

The LED lighting industry in Australia is competitive, with several companies offering similar products and services. OzLED Group's focus on quality and customer service positions it as a notable player in this market.

Competitor Analysis

Key competitors include Invision Sales, Ozautoelectrics, and Supernova Lighting. These companies offer comparable LED lighting products and services, contributing to a competitive landscape.

Strategic Collaborations and Partnerships

Key Partnerships

SoundOff Signal: In 2008, OzLED Group secured the sole Australian and New Zealand distributorship for SoundOff Signal, a manufacturer of high-quality LED warning lights based in Hudsonville, Michigan.

8EVP: The company also secured Australian distributorship rights for 8EVP, a Taiwan-based manufacturer offering complementary high-quality products.

Labcraft: In 2014, OzLED Group was appointed the Australian distributor for Labcraft, a UK-based manufacturer and designer of LED work and scene lighting.

Operational Insights

Strategic Considerations

OzLED Group's strategic partnerships and acquisitions have strengthened its market position and expanded its product offerings. The company's commitment to quality and customer service provides a competitive advantage in the LED lighting industry.

Strategic Opportunities and Future Directions

Future Business Directions

The company aims to continue its growth by enhancing its product range, exploring new markets, and leveraging technological advancements to meet evolving customer needs.

Contact Information

Headquarters

Unit 1/218 Leitchs Road, Brendale, Queensland 4500, Australia

Email

sales@ozled.com.au

Phone

07 3205 4355

Website

www.ozled.com.au

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