Company Research Report: Paradowski Creative

Company Overview

• Name: Paradowski Creative

• Mission: Paradowski Creative combines strategy, creativity, and innovative technology to bring the benefits of great design to the constantly changing world of brand expression.

• Founded By: No information is available.

• Founded In: No information is available.

• Key People:

• Gus Hattrich - President

• Annie Kayser - VP, Account Service

• Erin Reid - VP, Finance & Operations

• Andy Wise - VP, Creative Technology

• Jazzy Danziger - Group Creative Director

• Tyson Foersterling - Group Creative Director

• Katie Riggs - Group Account Director

• Melissa Youngblood - Group Account Director

• Headquarters: 349 Marshall Ave. Ste. 300, St. Louis, MO 63119

• Number of Employees: Approximately 125

• Revenue: No information is available.

• Known For: Creating brands, campaigns, and digital experiences for both large companies and not-for-profit organizations.

Products and Services

Core Offerings

Paradowski Creative offers a diverse range of creative services. Key offerings include:

• Brand Development: Helping organizations develop and refine their brand identity to convey their mission and values effectively.

• Brand Strategy & Creative: Providing strategic planning and creative direction to ensure brand consistency and impact.

• Digital Experiences: Developing immersive digital platforms and experiences, including mobile augmented reality (AR) and web technology solutions.

• Web Development: Crafting responsive and engaging websites.

• Photography and Video: Creating visual content for branding, marketing, and storytelling.

• Experiential Design: Developing immersive experiences, such as the "The Bayer Innovation Experience" and gaming projects like the "Gravity Gauntlet on Roblox."

Key Features of Products:

• Utilization of cutting-edge technology such as augmented reality and virtual reality to enhance user experience.

• Comprehensive brand identity design including brand strategy, identity system design, and creative campaigns.

Recent Developments

• New Products/Projects:

• The Escape Artist, a VR escape room game, debuted at AWE EU 2023 and is featured on the Quest browser homepage.

• Gravity Gauntlet on Roblox, showcasing Paradowski's foray into gaming.

• New Features/Innovations:

• Development of mobile AR experiences like the one for Adidas, highlighting the use of innovative webXR and immersive technologies.

• Partnerships and Collaborations:

• No specific new partnerships or collaborations are listed.

Social and Community Commitments

Paradowski Creative is deeply committed to advancing equity and inclusion, internally and in the wider community. Their efforts include:

• Establishment of the Advancing Equity & Inclusion Ops Unit (AEIOU), a grassroots support group empowering BIPOC and LGBTQIA+ members.

• Commitment to mandatory inclusive marketing and equity education workshops for all employees.

• Transparent and fair hiring processes focused on increasing diversity and applying blind recruitment techniques.

• Dedication to recruiting from predominantly BIPOC institutions and mentoring students of color with career development workshops and scholarships.

Conclusion

Paradowski Creative stands out as a forward-thinking agency dedicated to driving change in the creative industry through strategic design, technology innovation, and unwavering commitment to social equity. Their proficiency in immersive technologies and commitment to diversity make them a notable player in the creative field.

(Note: This report is based solely on the data provided and is accurate to the best of available information at the time of its creation.)