Partesa Srl Company Profile

Background

Overview

Partesa Srl is an Italian company specializing in the wholesale distribution of beverages and food products for the Ho.Re.Ca. (Hotel, Restaurant, and Catering) sector. Established in 1989, the company has over 25 years of experience in the industry. Headquartered in Sesto San Giovanni, Milan, Partesa operates across Italy, serving approximately 40,000 clients. The company offers a diverse portfolio of around 10,000 high-quality products, including beers, wines, spirits, soft drinks, juices, and food items. Partesa is a subsidiary of the HEINEKEN Group in Italy.

Mission and Vision

Partesa's mission is to be a reliable partner for Ho.Re.Ca. professionals by providing a comprehensive range of products and services that enhance their business operations. The company's vision focuses on innovation, customer satisfaction, and market leadership in the beverage distribution sector.

Industry Significance

As a key player in the Italian beverage distribution market, Partesa contributes significantly to the Ho.Re.Ca. sector by ensuring efficient supply chains, offering a wide array of products, and providing value-added services such as consultancy and training.

Key Strategic Focus

Core Objectives

Market Leadership: Maintain a leading position in the Italian Ho.Re.Ca. distribution market.

Customer Satisfaction: Enhance client relationships through personalized services and high-quality products.

Operational Excellence: Optimize logistics and supply chain management to ensure timely and efficient deliveries.

Areas of Specialization

Product Range: Offer a comprehensive selection of beverages and food products tailored to the needs of the Ho.Re.Ca. sector.

Value-Added Services: Provide consultancy, training, and marketing support to clients.

Logistics: Ensure robust logistical capabilities with a network of 46 warehouses across Italy.

Key Technologies Utilized

Digital Platforms: Utilize e-commerce platforms like Eazle to streamline ordering processes for clients.

Data Analytics: Employ data-driven tools for market forecasting and inventory management.

Supply Chain Optimization: Implement software solutions to plan deliveries efficiently and reduce operational costs.

Primary Markets Targeted

Geographical Focus: Serve the entire Italian market with a strong presence in 13 regions and 40 warehouses.

Client Segments: Target bars, restaurants, hotels, and catering services within the Ho.Re.Ca. sector.

Financials and Funding

Funding History

Partesa Srl is a privately held company and has not publicly disclosed specific funding rounds or investors. As a subsidiary of the HEINEKEN Group in Italy, it benefits from the financial backing and resources of its parent company.

Financial Performance

Revenue: In 2024, Partesa reported a revenue of €444,133,314.

Net Profit: The company achieved a net profit of €552,245 in the same year.

Employee Costs: Total personnel expenses amounted to €66,821,178 in 2024.

Pipeline Development

As a distribution company, Partesa Srl does not engage in product development or clinical trials. Instead, its focus is on expanding its product portfolio by partnering with various suppliers to offer a diverse range of beverages and food items to its clients.

Technological Platform and Innovation

Proprietary Technologies

Eazle Platform: An e-commerce platform that allows clients to place orders efficiently and access product information.

Significant Scientific Methods

Data Analytics: Utilized for demand forecasting, inventory management, and optimizing delivery routes.

AI-Driven Capabilities

Supply Chain Optimization: Implement AI algorithms to predict demand and adjust inventory levels accordingly.

Leadership Team

Key Executives

Alberto Farina: Business Unit Manager at Partesa Srl.

Marcello Motta: Sales Tool and System Manager at Partesa Srl.

Dario Bertozzi: Commercial Controller Manager at Partesa Srl.

Fabio Aristidi: Finance Director at Partesa Srl.

Market Overview and Competitor Profile

The Italian beverage distribution market features a mix of multinational corporations and regional distributors serving the Ho.Re.Ca. sector, which is a substantial contributor to the national economy. There is an increasing demand for quality products and efficient distribution services.

Key competitors include:

Doreca Italia Spa: A distributor operating in the food and beverage sector, catering primarily to the Ho.Re.Ca. channel.

Mancinelli S.p.A.: Known for an extensive product portfolio and a wide range of services within the food and beverage industry.

Partesa Srl benefits from strategic collaborations and partnerships with various suppliers, as well as its affiliation with the HEINEKEN Group, which strengthens its market position. The company's extensive distribution network, consisting of 46 warehouses across Italy, offers a significant competitive edge, ensuring robust logistics and superior customer service. The focus on high-value product categories and personalization supports customer retention and market differentiation.

Strategic Opportunities and Future Directions

Strategic Roadmap

Digital Transformation: Enhance digital platforms to improve customer engagement and streamline operations.

Sustainability Initiatives: Implement eco-friendly practices in logistics and packaging to appeal to environmentally conscious consumers.

Market Expansion: Explore opportunities to expand services in underrepresented regions within Italy.

Future Business Directions

Partesa Srl aims to reinforce its Italian market presence by focusing on innovation, customer satisfaction, and operational efficiency. The company plans to leverage technological capabilities and strategic partnerships to drive growth and adapt to evolving market demands.