Company Market Research Report: Partoo

Company Overview

• Name: Partoo

• Mission: To help businesses, nonprofits, and public services become closer to their customers and users by facilitating digitalization. This supports vibrant city centers and helps millions access up-to-date information to minimize unnecessary travel.

• Founded: Partoo was founded in 2014.

• Founder(s): No information is available.

• Key People:

• Thibault Levi-Martin, CEO

• Hugo, Chief People Officer

• Savinien, CPO

• Giène, Account Executive France

• Headquarters: 190 Rue Championnet, 75018 Paris, France.

• Number of Employees: Approximately 380 employees.

• Revenue: 35M€ ARR

• Known For: Partoo is a renowned SaaS B2B company providing a platform to enhance online presence and customer relationship handling for businesses.

Products

Partoo's product offerings are centered around three propositions: "Get Found", "Get Chosen", and "Get Clients".

Get Found

1. Presence Management:

• Highlights: Synchronize retail information across platforms.

• Features: Data management and multi-platform diffusion.

2. Store Locator:

• Highlights: Enhance store findability on an interactive map optimized for SEO.

• Features: Personalized filters for store searches on websites.

3. Social Media Management:

• Highlights: Handles publications on platforms like Facebook, Google, Instagram.

Get Chosen

1. Review Management:

• Highlights: Centralizes customer reviews from platforms like Google and Facebook.

• Features: Provides a platform to analyze and respond to reviews.

2. Review Booster:

• Highlights: Encourages additional positive reviews through mechanisms like SMS and QR codes.

Get Clients

1. Messaging:

• Highlights: Unifies messages across multiple platforms.

• Features: Centralizes chat messages from Messenger, Instagram, WhatsApp, etc., with functionalities for templates, starters, and handling missed calls.

Recent Developments

• New Products Launched: No information is available.

• New Features Added: Partoo introduced the benchmarking tool and has optimized their server consumption to reduce energy by 20%.

• Partnerships and Collaborations:

• Volkswagen France combined Partoo's solutions for enhancing e-reputation.

• Collaborated with companies like Carrefour, Leroy Merlin, and BNP Paribas for increasing their digital presence.

Corporate Responsibility and Ethics

• BCorp Certification: Partoo was certified as a BCorp in October 2024.

• Corporate Social Responsibility (CSR):

• Committed to reducing carbon emissions, promoting sustainable business practices.

• Regularly measures and strategizes to reduce carbon impact, engaging in initiatives like limiting air travel and promoting sustainable practices among employees.

• Implements respectful workplace ethics with a dedicated Code of Conduct.

Workplace and Culture

• Employee Welfare: Offers programs that support mental well-being, diversity, equality, and inclusion.

• Parental Support: Provides allowances for childcare and facilities for nursing mothers.

• Diversity and Inclusion: Conducts anonymous audits to uphold values of diversity and inclusion within recruitment and workplace practices.

Conclusion

Partoo continues to excel as an innovative platform provider for enhancing digital presence and customer interaction. It aims to build sustainable business practices, holding significant partnerships with industry leaders to amplify market reach globally. The firm maintains a robust company culture underscoring employee welfare, ethical conduct, and environmental conscience.