Pediatric Health Coach Academy (PHCA) Market Research Report
Background
Overview
The Pediatric Health Coach Academy (PHCA) is a specialized training institution dedicated to equipping professionals with health coaching skills tailored for children, teens, and families. Founded by Dr. Thea Runyan and Dr. Arielle Levi, PHCA offers a comprehensive curriculum that integrates evidence-based practices with real-world experience, aiming to foster lasting healthy habits among youth and their families.
Mission and Vision
PHCA's mission is to train and equip professionals with health coaching skills and behavior change techniques that effectively improve the lives of children, teens, and families. The vision is to create a community of pediatric health coaches dedicated to promoting optimal physical and mental health.
Industry Significance
As the first National Board for Health & Wellness Coaching (NBHWC)-approved program specializing in pediatric and family health coaching, PHCA plays a pivotal role in addressing the growing need for specialized health coaching services for younger populations. This focus is particularly relevant given the rising concerns over childhood obesity and mental health challenges.
Key Strategic Focus
Core Objectives
- Specialized Training: Provide comprehensive education in pediatric health coaching, emphasizing behavior change techniques and family dynamics.
- Evidence-Based Practices: Integrate scientific methodologies to ensure effective health coaching strategies.
- Community Building: Foster a network of health coaches dedicated to promoting youth and family health.
Areas of Specialization
- Pediatric Health Coaching: Tailored coaching strategies for children and adolescents.
- Family Wellness: Techniques to support healthy family environments and dynamics.
- Behavioral Change: Methods to encourage sustainable health habits and lifestyle changes.
Key Technologies Utilized
- Digital Learning Platforms: For delivering flexible and accessible training modules.
- Evidence-Based Tools: Resources grounded in scientific research to support coaching practices.
Primary Markets Targeted
- Healthcare Professionals: Individuals seeking specialization in pediatric health coaching.
- Educational Institutions: Schools and universities aiming to integrate health coaching into their curricula.
- Community Organizations: Groups focused on youth and family health initiatives.
Financials and Funding
Funding History
Specific details regarding PHCA's funding history, total funds raised, and notable investors are not publicly disclosed. The organization operates with a focus on providing accessible training programs, with tuition fees structured to support its mission.
Utilization of Capital
Funds are primarily allocated towards curriculum development, faculty compensation, technological infrastructure, and expanding outreach to diverse communities.
Pipeline Development
Training Programs
- Pediatric Health Coach Certification: A 20-week program combining live instruction with asynchronous learning, preparing graduates for the National Board Certification.
Anticipated Milestones
- February 2026 Cohort: Enrollment is open for the next training session, reflecting the program's ongoing commitment to meeting the demand for specialized health coaches.
Technological Platform and Innovation
Proprietary Technologies
- Learning Management System (LMS): An online platform facilitating course delivery, student engagement, and resource sharing.
Significant Scientific Methods
- Behavioral Science Integration: Incorporation of behavior change theories to enhance coaching effectiveness.
- Evidence-Based Curriculum: Development of training materials grounded in current pediatric health research.
Leadership Team
Executive Profiles
- Dr. Thea Runyan, DrPH, MPH: CEO, Co-Founder, and Lead Faculty. With over 20 years in public health, Dr. Runyan has led initiatives to expand access to family-based programs for childhood obesity treatment.
- Dr. Arielle Levi, PhD, NBHWC, PCC: Chief Science Officer, Co-Founder, and Lead Faculty. Dr. Levi has over a decade of experience in pediatric health, wellness coaching, and coach training, having trained more than 1,500 coaches at Kurbo.
Key Contributions
- Curriculum Development: Designing specialized training programs that meet NBHWC standards.
- Community Engagement: Building a network of health coaches dedicated to pediatric and family health.
Competitor Profile
Market Insights and Dynamics
The health and wellness coaching market is experiencing significant growth, with a projected compound annual growth rate (CAGR) of 7.25% from 2025 to 2034, reaching an estimated value of $40.68 billion by 2035.
Key Competitors
- BetterUp: A global coaching platform combining behavioral science, AI, and human coaching, specializing in professional and personal coaching.
- Tiny Health: A health technology company offering microbiome testing for infants, children, and adults, with a focus on gut health.
Competitive Landscape
PHCA differentiates itself by offering the only NBHWC-approved program specializing in pediatric and family health coaching, addressing a niche yet critical area within the broader health coaching market.
Strategic Collaborations and Partnerships
PHCA collaborates with various healthcare organizations, educational institutions, and community groups to enhance its training programs and extend its reach. These partnerships aim to integrate health coaching into diverse settings, promoting holistic health approaches for children and families.
Operational Insights
Strategic Considerations
- Market Position: PHCA holds a unique position as the sole NBHWC-approved program focusing on pediatric and family health coaching.
- Competitive Advantages: Specialized curriculum, expert faculty, and a dedicated community of health coaches.
Differentiators
- Holistic Approach: Emphasis on both physical and mental health in training programs.
- Evidence-Based Practices: Curriculum grounded in current pediatric health research.
Strategic Opportunities and Future Directions
Roadmap
- Program Expansion: Increase the number of cohorts and training sessions to meet growing demand.
- Global Outreach: Extend training programs internationally to address global health challenges.
Opportunities for Expansion
- Corporate Partnerships: Collaborate with organizations to offer health coaching services to employees and their families.
- Digital Platforms: Develop online resources and workshops to reach a broader audience.
Contact Information
Website
pediatrichealthcoaching.com
Social Media
- LinkedIn: Pediatric Health Coach Academy
- Instagram: @pediatrichealthcoaching
- Facebook: Pediatric Health Coach Academy
Headquarters
San Francisco, CA, United States
