Perry Ellis Company Market Research Report
Company Overview
- Name: Perry Ellis International, Inc.
- Mission: The brand is committed to offering innovative, fun, and inclusive fashion that breaks traditional barriers by providing versatile and adaptable wardrobes for modern lifestyles.
- Founded: 1976
- Founder: Perry Ellis
- Key People: No information is available.
- Headquarters: No information is available.
- Number of Employees: No information is available.
- Revenue: No information is available.
- Known For: Perry Ellis is known for its innovative and fresh approach to American sportswear. The brand has built a significant reputation for its versatile and adaptable wardrobe designs, including clothing, fragrances, watches, and footwear, designed with real life in mind.
Products
Main Product Categories
1. Clothing
- Dress Shirts: Offer formal and casual styles, enhancing the wardrobe for a variety of occasions with comfort and style.
- Suits: Includes the Tuxedo, Performance Suit, and Washable Suits; designed for a tailored look with various fits.
- Tech Knit Collection: Features sustainable sweaters crafted with eco-friendly materials and offers breathable and ultra-soft fabric.
- Untucked Shirts: Designed with shorter lengths for a stylish and comfortable untucked wear.
2. Accessories
- Shoes: Offers a range of footwear designed for both formal and casual occasions.
- Fragrances: No specific information is available.
- Dress Accessories: Includes ties, belts, etc., aimed to complete the formal and casual outfits.
Key Features
- Versatile Design: Clothes designed with real life in mind, ensuring comfort and function.
- Inclusive Range: A broad selection of fits and styles to fit various personal styles and body types.
- Sustainable Options: The Tech Knit collection focuses on sustainability with eco-friendly fabrics.
- Untucked Shirts: Specifically designed for untucked wear with perfect proportions.
Recent Developments
- New Products and Features:
- Miami Dolphins Collaboration: Perry Ellis has announced a partnership with The Miami Dolphins, combining iconic style with athletic inspiration, including a new Tua X Perry Ellis collection inspired by quarterback Tua Tagovailoa.
- Partnerships:
- Collaboration with Miami Dolphins: Engages fashion with sports inspiration to support community initiatives.
- Product Launches:
- The introduction of the Tua X Perry Ellis collection as a part of the Miami Dolphins collaboration reflects an extension of brand identity through sports-inspired fashion.
- Program Offerings:
- Perry Perks Rewards: Introduced an engaging membership rewards program offering exclusive offers and early access to new arrivals, which supports customer loyalty and increased brand engagement. Members can earn points on every purchase and enjoy additional benefits like double points days and private sale events for gold tier members.
Through the innovation and evolution seen in its products, collaborations, and customer-centric programs, Perry Ellis continues to provide value and maintain relevance in the competitive fashion industry landscape.
