Market Research Report: Pixel Union
Company Overview
Name
Pixel Union
Mission
Better commerce, by design.
Founded
2009
Founders
No specific founder information available.
Key People
No information is available.
Headquarters
Victoria, Canada
Number of Employees
No information is available.
Revenue
No information is available.
Core Services
Pixel Union is known for building some of the richest, most beautiful ecommerce experiences available on any device, particularly through Shopify themes.
Products
Shopify Themes
Pixel Union offers a variety of premium Shopify themes that enhance the ecommerce experience for merchants and customers. Below are some of the key themes and their high-level descriptions:
Atlantic
- Description: Striking, scalable, and built to boost conversions.
- Key Features:
- Scrolling text for promotions and announcements.
- Back-to-top button for enhanced navigation.
- Cart shipping messages to encourage higher cart values.
- FAQ section for customer inquiries.
Editions
- Description: Simple, spacious theme with a focus on featured products.
- Key Features:
- Spacious layout to highlight featured products.
- Flexible customization options.
Empire
- Description: Marketplace-inspired theme optimized for large product catalogs.
- Key Features:
- Customized layout for large product catalogs.
- Dynamic template creation tools.
Grid
- Description: A flexible Shopify theme with a bright, modern appeal.
- Key Features:
- Distinctive layout and powerful navigation tools.
Tailor
- Description: Tailor-made for fashion brands with a story to tell.
- Key Features:
- Multicolumn layout options.
- Testimonials section.
- Collapsible content sections.
- Logo lists for brand showcase.
Startup
- Description: Perfect for Direct-to-Consumer merchants with small catalogs.
- Key Features:
- Flexible and modular design.
- Easy to navigate and customize.
Recent Developments
New Products & Features
Tailor v3
- Launch Date: April 30, 2024
- Description: Updated version of the Tailor theme tailored for clothing brands.
- Key Features:
- Multicolumn sections for better content organization.
- Enhanced testimonial display.
- New collapsible content sections.
- Logo lists and improved navigation.
Atlantic v17
- Launch Date: October 13, 2023
- Description: Latest version of the Atlantic theme with advanced tools.
- Key Features:
- Scrolling text for promotional messages.
- Back-to-top button for better user navigation.
- New cart shipping messages.
Partnerships
Acquisition of Uptime
- Announcement Date: October 17, 2023
- Details: Uptime, a store monitoring app, has joined WeCommerce, enriching Pixel Union’s suite of Shopify apps. This partnership aims to enhance store management capabilities through automated monitoring and issue detection.
Conclusion
Pixel Union continues to innovate in the ecommerce space by offering cutting-edge Shopify themes and expanding its suite of apps through strategic acquisitions. The company’s commitment to design and functionality ensures a premium experience for Shopify merchants and their customers.
For more information, Pixel Union's themes and services can be explored directly via their Shopify theme store or official website.
Note: This report is based on the information available and may not cover all aspects of the company's operations and financials due to limited data.
