Pixery is a global technology company specializing in the development of innovative mobile video applications tailored for the next generation of content creators. Established in 2014, Pixery's mission is to empower users worldwide by providing intuitive tools that simplify the video creation process, enabling individuals and businesses to produce professional-quality videos with ease. The company's flagship products, Funimate and Impresso, have garnered significant acclaim, achieving over 40 million downloads collectively and receiving features from both Apple and Google.
Key Strategic Focus
Pixery's strategic focus centers on delivering user-friendly, high-quality video editing solutions that cater to a diverse audience, including teenagers, marketers, content specialists, influencers, and small business owners. By leveraging advanced technologies such as augmented reality, computer vision, and machine learning, Pixery aims to democratize video content creation, making it accessible to users without prior technical expertise. The company's primary markets include the United States and Europe, with a growing presence in other regions.
Financials and Funding
As of 2021, Pixery reported a revenue of $84.9K. The company has raised $200K in funding to date.
Product Portfolio
- Funimate: An award-winning mobile video editor designed for teenagers, Funimate allows users to create engaging music videos with a variety of effects. The app has achieved over 40 million downloads and has been featured globally by Apple and selected as Editor’s Choice by Google.
- Impresso: Launched in April 2018, Impresso enables marketers and business owners to create professional-looking promotional videos for social media. The app was featured globally by Apple as "App of the Day" and continues to grow its user base.
Technological Platform and Innovation
Pixery distinguishes itself through the integration of cutting-edge technologies into its applications:
- Augmented Reality (AR): Enhances user engagement by allowing the incorporation of interactive elements into videos.
- Computer Vision: Facilitates advanced video editing features, such as object recognition and tracking.
- Machine Learning: Powers intelligent recommendations and automated editing tools, streamlining the user experience.
These proprietary technologies enable Pixery to offer unique features that set its products apart in the competitive mobile video editing market.
Leadership Team
- Dr. Kemal Uğur: Co-founder and CEO, Dr. Uğur has been instrumental in guiding Pixery's strategic direction and technological innovation. Under his leadership, the company has achieved significant milestones, including the development and global recognition of its flagship products.
- Oğuz Bici: Co-founder, Bici has played a pivotal role in product development and technological advancements within Pixery. His contributions have been crucial in integrating advanced technologies into Pixery's applications.
Competitor Profile
The mobile video editing industry is characterized by rapid growth and innovation, with several key players:
- SprintCube: Founded in 2018, SprintCube offers tools for building powerful websites efficiently. The company reported a revenue of $84.9K in 2021.
- Scraping Fish: Established in 2023, Scraping Fish provides a simplified API for web scraping, with a reported revenue of $84K.
- Kraken.io: A robust image optimization and compression platform founded in 2013, Kraken.io reported a revenue of $84K.
These competitors focus on various aspects of development software, offering solutions that cater to different needs within the industry.
Strategic Collaborations and Partnerships
In 2019, Pixery partnered with RevenueCat to enhance its in-app subscription infrastructure. This collaboration allowed Pixery to streamline its subscription management, saving over 6,000 engineering hours annually and enabling faster product experiments.
Operational Insights
Pixery's commitment to fostering a positive work environment has been recognized by Great Place to Work® Institute Türkiye, highlighting the company's focus on employee satisfaction and professional development.
Strategic Opportunities and Future Directions
Looking ahead, Pixery aims to expand its product offerings by integrating more advanced features, such as augmented reality and machine learning capabilities, to meet the evolving demands of content creators. The company also plans to explore new markets and user segments to broaden its global footprint.
Contact Information
- Website: www.pixerylabs.com
- Instagram: @impressoapp
Please note that specific contact details such as physical address, phone number, or email are not provided in the available information.
