Premium Cabinets Company Profile

Background

Company Overview

Premium Cabinets is a nationwide cabinet brand established in 2009, headquartered in Tulsa, Oklahoma. The company operates over 30 independently owned and operated showrooms across the continental United States. Premium Cabinets specializes in providing high-quality, affordable cabinetry solutions for kitchens, bathrooms, and other spaces, emphasizing personalized service and efficient project guidance.

Mission and Vision

The company's mission is to simplify the cabinet selection process for homeowners, builders, and remodelers by offering durable and stylish cabinetry at exceptional value. Their vision is to be the leading provider of high-quality, affordable cabinets nationwide, ensuring customer satisfaction through personalized service and dependable delivery.

Industry Significance

Premium Cabinets holds a significant position in the cabinetry industry by combining the benefits of national purchasing power with the personalized service of locally operated showrooms. This model allows them to offer a wide range of styles and budgets, catering to diverse customer needs across the United States.

Key Strategic Focus

Core Objectives

Quality and Affordability: Deliver high-quality cabinetry solutions at competitive prices.

Personalized Service: Provide tailored design support and project guidance to meet individual customer needs.

Efficient Delivery: Ensure timely and reliable delivery and installation services.

Areas of Specialization

Cabinet Sales and Design Support: Assisting customers in selecting and designing cabinets that fit their style and budget.

Bathroom Vanities and Cabinetry: Offering a variety of options for bathroom spaces.

3D Renderings and Project Planning: Providing design assistance and visualization tools to help customers plan confidently.

Full-Service Installation: Offering installation services in select markets.

Ready-to-Assemble (RTA) Cabinet Options: Providing RTA options alongside full-service offerings in certain locations.

Custom Cabinet Add-Ons: Offering additional features like undermount drawer glides, lazy Susans, and more.

Key Technologies Utilized

3D Rendering Software: To create visual representations of cabinet designs, aiding in customer decision-making.

Project Management Tools: For efficient coordination of design, delivery, and installation processes.

Primary Markets Targeted

Homeowners: Individuals undertaking kitchen and bath remodels, renovations, or new builds.

Builders and Contractors: Professionals requiring cabinetry supply and planning for projects.

Investors and Renovation Projects: Including house flippers and multi-unit developments.

Financials and Funding

Funding History

Specific details regarding Premium Cabinets' funding history, total funds raised, and notable investors are not publicly disclosed.

Recent Developments

In September 2025, Premium Cabinets of Texas announced a strategic partnership with HouseMax Funding, a private lender for real estate investors. This collaboration aims to enhance financing options for customers and expand the company's reach in the market.

Utilization of Capital

While specific utilization details are not publicly available, such partnerships typically aim to:

Expand Service Offerings: Providing customers with more comprehensive solutions.

Enhance Operational Efficiency: Streamlining processes to improve service delivery.

Support Market Expansion: Facilitating entry into new markets or segments.

Pipeline Development

Product Development

Premium Cabinets continually updates its product offerings to meet evolving customer preferences and industry trends. This includes introducing new cabinet styles, finishes, and functional features to enhance the aesthetic appeal and functionality of their products.

Anticipated Milestones

Product Line Expansion: Introducing new cabinet designs and features in the coming year.

Market Expansion: Opening additional showrooms in underserved regions to increase accessibility.

Technological Platform and Innovation

Proprietary Technologies

Design Visualization Tools: Utilizing advanced software to provide customers with realistic 3D renderings of their cabinet designs.

Significant Scientific Methods

Customer-Centric Design Process: Employing a design methodology that incorporates customer feedback and preferences to create personalized cabinetry solutions.

Leadership Team

Key Executives

Randy Lorensen: Owner and CEO, leading the company's strategic direction and operations.

Leslie Allison: Principal/Designer, overseeing design services and customer consultations.

Justin Medlin: Owner, contributing to business development and operational management.

Don Allison: Premium Cabinet Studio, managing showroom operations and customer engagement.

Mark Stolarski: Secondary Carpenter, involved in product development and quality control.

Competitor Profile

Market Insights and Dynamics

The cabinetry industry is characterized by a diverse range of manufacturers offering products from stock to fully custom solutions. Key trends include a growing demand for semi-custom cabinets that balance quality and affordability, as well as an emphasis on sustainable materials and practices.

Competitor Analysis

MasterBrand Cabinets: North America's largest cabinet manufacturer, offering a broad portfolio from entry-level to luxury cabinets.

American Woodmark Corporation: A major U.S. manufacturer supplying both remodeling and new construction markets, known for semi-custom framed cabinetry.

Cabinetworks Group: One of the largest privately held cabinet manufacturers in the USA, with a wide range of brands and products.

Strategic Collaborations and Partnerships

The partnership with HouseMax Funding enhances Premium Cabinets' ability to offer financing solutions, making their products more accessible to a broader customer base.

Operational Insights

Premium Cabinets differentiates itself by combining the benefits of national purchasing power with the personalized service of locally operated showrooms. This model allows for a wide range of styles and budgets, catering to diverse customer needs across the United States.

Strategic Opportunities and Future Directions