Preset Company Profile
Background
Overview
Preset is an open analytics data platform founded in 2019, headquartered in San Mateo, California. The company specializes in providing data visualization and exploration tools, leveraging the open-source Apache Superset™ project. Preset's mission is to empower teams to be productive with data by offering intuitive interfaces for data analysis and visualization. Its vision is to make sophisticated data analysis and insights accessible to all by providing the right tools for the right people.
Industry Significance
Preset operates within the business intelligence (BI) and data analytics industry, offering solutions that enable organizations to visualize, explore, and analyze their data effectively. By building upon Apache Superset™, Preset contributes to the open-source community, providing a scalable and flexible platform for modern data teams.
Key Strategic Focus
Core Objectives
Preset aims to democratize business intelligence by offering an open-source, cloud-native analytics platform that is both powerful and accessible. The company focuses on enhancing data exploration and visualization capabilities to support data-driven decision-making across organizations.
Areas of Specialization
Preset specializes in:
- Data Visualization: Providing a wide range of visualization types to help users interpret complex datasets.
- Data Exploration: Enabling users to interactively explore data through intuitive interfaces.
- Business Intelligence: Offering tools for creating dashboards and reports that facilitate data-driven insights.
Key Technologies Utilized
Preset utilizes several key technologies, including:
- Apache Superset™: An open-source data visualization and exploration platform that serves as the foundation for Preset's offerings.
- Python and React: Programming languages and frameworks used in the development of Preset's platform.
- Amazon Web Services (AWS): Cloud infrastructure that supports Preset's scalable and secure platform.
Primary Markets Targeted
Preset targets organizations of various sizes across multiple industries, including technology, finance, healthcare, and retail, aiming to empower teams to be data-driven and make informed decisions.
Financials and Funding
Funding History
Preset has raised a total of $48.4 million in funding over multiple rounds. The most recent was a Series B round in August 2021, led by Redpoint Ventures, which raised $35.9 million.
Notable Investors
Key investors in Preset include:
- Andreessen Horowitz: A venture capital firm known for investing in technology companies.
- Redpoint Ventures: A venture capital firm that invests in early-stage technology companies.
Utilization of Capital
The capital raised has been utilized to:
- Product Development: Enhancing the features and capabilities of Preset's analytics platform.
- Market Expansion: Growing the company's presence in various markets and industries.
- Operational Scaling: Building infrastructure to support a growing user base and enterprise clients.
Pipeline Development
As of May 2026, Preset continues to develop and enhance its analytics platform, focusing on integrating advanced AI capabilities to improve data analysis and visualization. The company has introduced features like Preset Chatbot and MCP (Model-Driven Control Panel), which allow users to interact with data through natural language queries and AI-driven insights.
Technological Platform and Innovation
Proprietary Technologies
Preset's platform is built upon Apache Superset™, an open-source data visualization and exploration tool. The company has contributed significantly to the development of Superset, enhancing its capabilities and integrating it into a comprehensive analytics solution.
Significant Scientific Methods
Preset employs advanced data visualization techniques, including geospatial visuals and interactive dashboards, to facilitate data exploration and analysis. The integration of AI features like Preset Chatbot and MCP enables users to perform data analysis through natural language processing and AI-driven insights.
Leadership Team
Key Executives
- Maxime Beauchemin: Founder and CEO of Preset. He is the original creator of Apache Superset™ and Apache Airflow, with a background in data engineering at companies like Yahoo!, Facebook, Airbnb, and Lyft.
- Nik Pai: Vice President of Product and Design at Preset. He previously co-founded LiftMetrix and served as its CEO.
Leadership Changes
As of May 2026, there have been no publicly disclosed significant changes or appointments within Preset's leadership team.
Market Insights and Competitor Analysis
The business intelligence and data analytics market is characterized by rapid growth, with organizations increasingly seeking tools to make data-driven decisions. The market is competitive, with numerous players offering a range of solutions from open-source platforms to enterprise-grade software.
Preset's primary competitors include:
- Looker: A business intelligence platform acquired by Google, known for its data modeling capabilities and integration with Google Cloud services.
- Tableau: A leading data visualization tool that offers a wide range of visualization options and is widely used across various industries.
- Power BI: Microsoft's analytics service that provides interactive visualizations and business intelligence capabilities with a user-friendly interface.
- Sisense: A business intelligence software that specializes in data integration and analytics, offering a platform for data preparation, analysis, and visualization.
- Domo: A cloud-based business intelligence platform that offers data visualization and analytics tools designed for business users.