Privately SA Company Profile

Background

Overview

Privately SA, established in 2014 and headquartered in Lausanne, Switzerland, specializes in developing privacy-preserving, AI-driven solutions aimed at enhancing online safety for children. The company focuses on providing age verification and online safety tools that integrate seamlessly into various digital platforms, including retail applications, social media, gaming, and restricted retail environments.

Mission and Vision

Privately SA is dedicated to creating smart, privacy-centric technologies that empower businesses to offer safer online experiences for children. Their mission is to deliver age-appropriate services and products by leveraging AI to ensure data privacy and protection.

Industry Significance

Operating within the IT services and consulting sector, Privately SA addresses the growing need for robust online safety measures for minors. By focusing on privacy by design, the company contributes to the development of secure digital environments, aligning with global initiatives aimed at protecting children's online interactions.

Key Strategic Focus

Core Objectives

Privacy-Preserving Solutions: Develop technologies that prioritize user privacy while ensuring effective age verification and online safety.

AI Integration: Utilize artificial intelligence to create dynamic, real-time age estimation tools that operate on-device, minimizing data exposure.

Business Integration: Provide solutions that can be incorporated into various business models, including retail, gaming, and social platforms, to enhance age-appropriate user experiences.

Areas of Specialization

Age Verification: Implement systems that accurately determine user age to ensure compliance with age-related regulations.

Online Safety: Offer tools that protect children from inappropriate content and interactions in digital spaces.

Key Technologies Utilized

Edge AI: Deploy artificial intelligence at the device level to process data locally, enhancing privacy and reducing latency.

Privacy by Design: Incorporate privacy measures into the design and architecture of all solutions to safeguard user data.

Primary Markets Targeted

Retail Solutions: Integrate age verification and safety tools into e-commerce platforms and physical retail environments.

Gaming Industry: Provide age-appropriate content filtering and safety measures for online gaming platforms.

Social Platforms: Implement age verification systems to ensure compliance with age-related policies on social media networks.

Financials and Funding

Funding History

Privately SA has engaged in multiple funding rounds to support its growth and technological development. Notable investors include VentureOut, Kudelski Group, and Ariel Luedi. The company has secured a total of three funding rounds, with the most recent being a non-equity assistance round in June 2015.

Utilization of Capital

The funds raised have been directed towards research and development of AI-driven privacy solutions, expansion of business operations, and integration of their technologies into various digital platforms to enhance online safety for children.

Pipeline Development

Key Pipeline Candidates

Privately SA is focused on developing advanced age verification and online safety tools that can be integrated into diverse digital platforms, including retail applications, social media, gaming, and restricted retail environments. These solutions aim to provide real-time, on-device age estimation while preserving user privacy.

Development Stages and Timelines

The company is in the research and development phase, working on refining their AI algorithms and ensuring seamless integration with various business models. Specific timelines for product releases and milestones have not been publicly disclosed.

Technological Platform and Innovation

Proprietary Technologies

Edge AI Solutions: Develop AI technologies that process data locally on devices, enhancing privacy and reducing reliance on cloud-based processing.

Privacy by Design Framework: Implement design principles that prioritize user privacy in all technological solutions.

Significant Scientific Methods

On-Device Age Estimation: Utilize machine learning algorithms to perform real-time age estimation directly on user devices, minimizing data exposure.

Dynamic Content Filtering: Employ AI to analyze and filter content dynamically, ensuring age-appropriate experiences for users.

Leadership Team

Deepak Tewari: Founder, Chief Executive Officer & Board Member. Deepak founded Privately SA in 2014, bringing over two decades of experience in telecom and high-tech industries. He has been instrumental in steering the company towards its mission of enhancing online safety for minors.

Mathieu Monney: Chief Technology Officer. An EPFL graduate with a Master's degree in Computer Science, Mathieu has expertise in machine learning, having worked at Microsoft and on deep learning and NLP projects. He has played a key role in delivering customer projects and guiding development at Privately.

Onur Yürüten: Senior Machine Learning Engineer. Onur focuses on promoting creativity and a data-driven culture, delivering end-to-end machine learning solutions across various domains, including e-Health, SportTech, robotics, and more.

Ankush Panwar: Senior Machine Learning Engineer. Ankush contributes to the development of machine learning solutions, enhancing the company's technological capabilities in age verification and online safety.

Competitor Profile

Market Insights and Dynamics

The market for online child safety and age verification solutions is expanding, driven by increasing concerns over children's digital well-being and regulatory requirements for age-appropriate content. Companies like Privately SA are well-positioned to address these needs through innovative, privacy-focused technologies.

Competitor Analysis

While specific competitors are not detailed in the available information, companies operating in the online safety and age verification space are potential competitors. Privately SA differentiates itself through its commitment to privacy by design and the integration of edge AI technologies.

Strategic Collaborations and Partnerships

Privately SA has established partnerships with organizations such as Privado ID to enhance privacy-first age verification solutions. These collaborations aim to strengthen the company's market position and innovation capacity in the online safety domain.

Operational Insights

Privately SA's focus on privacy-preserving technologies and AI-driven solutions positions it as a leader in the online child safety sector. The company's commitment to integrating these solutions into various business models provides a competitive advantage in delivering age-appropriate user experiences.

Strategic Opportunities and Future Directions

The company is exploring opportunities to expand its technological offerings, enhance product performance, and integrate its solutions into a broader range of digital platforms. By leveraging its strengths in AI and privacy, Privately SA aims to achieve its objectives of providing safer online environments for children.