Pro Tiler Tools Company Profile

Background

Pro Tiler Tools, established in 2008, is a family-run business dedicated to supplying a comprehensive range of tiling tools and materials to professional tradespeople. Founded by a family of tilers, the company leverages over 40 years of firsthand tiling experience to offer products that meet the practical needs of its clientele.

Key Strategic Focus

The company's strategic focus centers on being a one-stop shop for tiling professionals, providing a vast selection of tools and materials, including tile cutters, diamond blades, adhesives, grouts, and trims. By maintaining competitive pricing and ensuring rapid delivery services, Pro Tiler Tools aims to streamline the procurement process for tradespeople, enhancing efficiency and project outcomes.

Financials and Funding

In March 2022, Topps Tiles acquired a 60% stake in Pro Tiler Tools, with plans to purchase the remaining 40% after March 2024. This acquisition reflects the company's robust financial health and strategic alignment with industry leaders.

Technological Platform and Innovation

Pro Tiler Tools has significantly enhanced its digital presence through strategic SEO initiatives, resulting in a 133% increase in organic traffic and a 206% rise in organic revenue. These efforts underscore the company's commitment to leveraging digital platforms to better serve its customers.

Leadership Team

Sam Bucknall: Co-Founder and Managing Director, bringing extensive industry experience and leadership to the company.

Scott Rogers: General Manager since February 2015, overseeing daily operations and strategic initiatives.

Aaron Goodman: Operations Manager since June 2022, focusing on optimizing operational processes.

Luke Stratford: Commercial Manager since October 2022, responsible for commercial strategy and partnerships.

Eddy Hyde: Digital Marketing Manager since March 2022, leading the company's digital marketing efforts.

Leadership Changes

Recent appointments include Aaron Goodman as Operations Manager in June 2022 and Luke Stratford as Commercial Manager in October 2022, reflecting the company's ongoing commitment to strengthening its leadership team.

Competitor Profile

Market Insights and Dynamics: The tiling tools and materials market is characterized by steady demand from construction and renovation projects. The industry is competitive, with companies striving to offer comprehensive product ranges and superior customer service.

Competitor Analysis: Pro Tiler Tools faces competition from companies like Krank, Machinery Marketplace, and AIS Construction Equipment. These competitors offer similar products and services, emphasizing the importance of differentiation through quality, pricing, and customer engagement.

Strategic Collaborations and Partnerships

The acquisition by Topps Tiles has provided Pro Tiler Tools with enhanced resources and market reach, enabling the company to expand its product offerings and improve service delivery.

Operational Insights

Pro Tiler Tools' relocation to a 140,000 sq ft distribution center at Prologis Park, Pineham, in Northampton, has significantly enhanced operational performance. The new facility offers increased warehouse and office space, improved logistical links due to its proximity to the M1, and an enhanced trade counter designed for a first-class customer experience.

Strategic Opportunities and Future Directions

The company's strategic roadmap includes continued expansion of its product range, further enhancement of its digital presence, and leveraging the partnership with Topps Tiles to strengthen its market position. The move to the new distribution center aligns with aspirations to improve sustainability, featuring energy-efficient LED lighting, EV charging points, and provisions for future solar panel installation.