Proficio Capital Partners, LLC

Background

Proficio Capital Partners, LLC is a multi-family office (MFO) that offers comprehensive wealth management services to high-net-worth families. Founded in 2014 by Matthew Wosk and Bob Haber, the firm is headquartered in Newton, Massachusetts. Proficio's mission is to provide personalized investment services focused on tax-efficient investing and wealth preservation. The firm emphasizes a "service delivery model," positioning itself as an objective advisor that prioritizes clients' interests.

Key Strategic Focus

Proficio Capital Partners employs an opportunistic approach to diversification, constructing highly diversified and actively allocated portfolios. The firm integrates both internally and externally managed investment vehicles, including equities, bonds, alternatives, hedge funds, mutual funds, liquid alternatives, structured products, derivatives, futures, and venture capital/private equity vehicles. This strategy aims to deliver comprehensive and integrated financial plans tailored to each family's unique needs.

Financials and Funding

As of March 25, 2025, Proficio Capital Partners reported assets under management (AUM) totaling approximately $3.6 billion, reflecting a 5% increase over the past year and a 26% increase over the past three years. The firm's revenue is estimated at $5.7 million annually, with an average revenue per employee of $204,000. The firm has experienced significant growth, with a 27% increase in employee count over the past year.

Pipeline Development

Proficio Capital Partners offers a range of customized commingled products designed to meet the diverse needs of their clients. These include:

Proficio Alternatives Opportunity Fund: Aims to generate competitive risk-adjusted returns through a diversified, actively allocated portfolio of alternative assets.

Proficio Long Term Alternatives Series: Delivers unique equity-like return profiles that are difficult to replicate in public markets, investing in sectors such as music royalties, litigation finance, life settlements, pharmaceutical royalties, carbon credits, and agriculture.

Proficio Dynamic Balanced Fund: Provides clients with a single vehicle investing in a multi-asset portfolio of both internally and externally managed assets.

Proficio Capital Strategic Opportunities IDF: Seeks to generate highly competitive risk-adjusted returns through a highly diversified and actively managed portfolio.

Technological Platform and Innovation

Proficio Capital Partners leverages a "virtual family office" model, outsourcing key tasks to multiple custodians and third-party institutions. This approach allows the firm to maintain low costs while benefiting from the expertise of established market leaders. Key outsourced services include:

Global asset custody

Alternative asset administration

Consolidated information management/reporting

Compliance monitoring and risk services

Financial recordkeeping

Estate plan review

Mortgages/lines of credit/margin lending

Fiduciary and trust solutions

Leadership Team

Matthew Wosk: Founder, Partner, & Chief Executive Officer

Bob Haber: Founder, Partner, & Chief Investment Officer

Justin Sussman: Partner & Chief Operating Officer

Sheldon Hanau: Partner & Chief Strategy Officer

Lauren Maughan Denklau: Partner & Chief Administrative Officer

Competitor Profile

Market Insights and Dynamics

The multi-family office industry has experienced significant growth, driven by increasing global wealth and the demand for personalized wealth management services. Clients seek comprehensive solutions that encompass investment management, estate planning, tax strategies, and philanthropic initiatives.

Competitor Analysis

Proficio Capital Partners operates in a competitive landscape alongside other multi-family offices and wealth management firms. Key competitors include:

Bessemer Trust: Offers comprehensive wealth management services with a focus on investment management, estate planning, and family office services.

Glenmede: Provides investment and wealth management services, emphasizing customized solutions for high-net-worth individuals and families.

Northern Trust: Delivers a range of financial services, including asset management, fiduciary services, and private banking, catering to affluent individuals and families.

These competitors focus on delivering personalized services, leveraging technological platforms, and maintaining a client-centric approach to wealth management.

Strategic Collaborations and Partnerships

Proficio Capital Partners has established strategic partnerships to enhance its investment offerings. Notable collaborations include:

Agricultural Farmland & Infrastructure: Partnered in the origination of a fund dedicated to purchasing sale-leaseback and owner-operated farmland in the Northwest and California.

Cold Storage: Invested in a roll-up strategy in the cold storage warehouse space, leading to significant growth and positioning the company as the second-largest cold storage warehouse company in the U.S.

Digital Printing Company: Early investor in BOND, a digital printing company, which was sold at a premium to Newell Rubbermaid.

Dry Bulk Shipping: Partnered with a private London-based dry bulk shipping company to acquire and operate seasoned panamax and supramax vessels.

Green Energy Infrastructure: Invested in RENEW Energy Partners, a green energy-as-a-service infrastructure and engineering company.

Mineral Rights Opportunities: Invested in a Permian-basin-based mineral rights opportunities company, focusing on newly found mineral-rich land.

Natural Gas Mineral Rights: Made direct investments in a mineral rights company focused on the Haynesville Shale.

Opportunity Zones: Partnered with Peachtree Hotel Group to deploy capital into newly designated "Opportunity Zones."

Parking Garages: Partnered with LAZ Parking in investments in several parking garages across the USA.

Real Estate Direct Investment: Partnered with leading real estate investors to invest in unique and distinctive assets.

Robotic Warehouse Logistics Business: Invested in an Autonomous Mobile Robot (AMR) technology designed to automate warehouse logistics.

Secondary Ownership of NBA Franchises: Partnered with a leading private equity firm in a fund designed to purchase secondary stakes in NBA franchises.

Soda Ash/Trona: Partnered in the purchase of the largest Soda Ash/Trona mine in the USA.

Sports Agency Business: Partnered in the formation of a new MLB Baseball Agency, which merged with Vaynersports to launch a multi-sport agency.

Water Rights: Partnered with an asset management firm dedicated to water rights in the Southwest.

Operational Insights

Proficio Capital Partners differentiates itself through its commitment to investing alongside clients, ensuring alignment of interests. The firm's focus on wealth preservation, tax efficiency, and personalized service positions it competitively within the multi-family office sector. By leveraging strategic partnerships and a diversified investment approach, Proficio aims to deliver consistent, risk-adjusted returns for its clients.

Strategic Opportunities and Future Directions

Looking ahead, Proficio Capital Partners plans to continue expanding its investment offerings and strategic partnerships to meet the evolving needs of its clients. The firm is committed to maintaining its client-centric approach, emphasizing personalized service, tax efficiency, and wealth preservation. By leveraging its expertise and strategic collaborations, Proficio aims to deliver consistent, risk-adjusted returns and strengthen its position in the multi-family office sector.