PubMatic, Inc. is a publicly traded company specializing in digital advertising technology. Founded in 2006 by brothers Rajeev Goel and Amar Goel, along with Anand Das and Mukul Kumar, the company is headquartered in Redwood City, California. PubMatic operates globally, with 18 offices across North America, Europe, Asia, and Australia.
Background
PubMatic's mission is to empower content creators to build a more profitable advertising business, enabling them to invest back into the multi-screen and multi-format content that consumers demand. The company's vision centers on delivering scalable and flexible programmatic innovation to improve outcomes for customers while championing a transparent digital advertising supply chain.
Key Strategic Focus
PubMatic focuses on providing an integrated platform that connects buyers and sellers with efficiency and flexibility. The company emphasizes customer control and partnership, offering bespoke solutions and service levels. Sustained innovation is a cornerstone, with PubMatic continuously leading the market through its owned and operated infrastructure.
Financials and Funding
As of June 12, 2025, PubMatic's stock (NASDAQ: PUBM) is trading at $11.19 per share, with a market capitalization of approximately $457 million. The company reported a trailing twelve-month revenue of $291.26 million and a net income of $8.88 million, resulting in an earnings per share (EPS) of $0.23.
Technological Platform and Innovation
PubMatic's technological platform is distinguished by its proprietary infrastructure, which includes:
- Integrated Platform: Connecting buyers and sellers with efficiency and flexibility.
- Customer Control & Partnership: Providing clients with bespoke solutions and service levels.
- Sustained Innovation: Leading the market with owned and operated infrastructure.
This infrastructure enables PubMatic to optimize performance, innovate rapidly, and reduce costs compared to companies relying on public cloud alternatives.
Leadership Team
- Rajeev Goel: Co-Founder & Chief Executive Officer. Rajeev co-founded PubMatic in 2006 and has led the company to become a publicly traded enterprise with over 800 employees and 18 offices worldwide. He holds a master's degree in Computer and Information Technology from the University of Pennsylvania and a bachelor's degree in Economics, Political Science, and Spanish from The Johns Hopkins University.
- Amar Goel: Founder, Chairman & Chief Innovation Officer. Amar has founded several companies, including PubMatic and Komli Media. He holds a master's degree in Computer Science and a bachelor's degree in Economics from Harvard University.
- Mukul Kumar: Co-Founder & President, Engineering. Mukul has extensive experience in engineering and product development.
- Steve Pantelick: Chief Financial Officer. Steve joined PubMatic in 2011 and has played a key role in the company's financial strategy.
- Johanna Bauman: Chief Marketing Officer. Johanna joined PubMatic in 2016 and is responsible for all aspects of corporate marketing strategy.
- Kyle Dozeman: Chief Revenue Officer, Americas. Kyle has been with PubMatic since 2013, leading publisher customer success and advertiser sales in the Americas.
- Andrew Woods: General Counsel. Andrew oversees the company's global corporate, commercial, intellectual property, and legal affairs.
- Nishant Khatri: Executive VP, Product Management. Nishant is responsible for driving global product innovation and development.
- Lorrie Dougherty: SVP, Human Resources. Lorrie leads the global HR team, focusing on talent acquisition, compensation strategy, and corporate culture.
Competitor Profile
PubMatic operates in the competitive digital advertising technology industry, with key competitors including:
- Magnite: Provides an omni-channel sell-side advertising platform. Founded in 2007, Magnite generates approximately $370.8 million more revenue than PubMatic.
- OpenX: Develops an independent supply-side platform for audience, data, and identity targeting. Founded in 2007, OpenX has 530 fewer employees compared to PubMatic.
- AppNexus (now Xandr): Operates a cloud-based software platform that enables and optimizes programmatic online advertising. AppNexus was acquired by AT&T and rebranded as Xandr.
Strategic Collaborations and Partnerships
PubMatic has established significant collaborations to strengthen its market position and innovation capacity. In January 2020, the company launched an Identity Hub integrating identity partner IDs, including IAB DigiTrust, The Trade Desk Unified ID (UID 2.0), ID5, and LiveIntent. In February 2020, PubMatic released the OpenWrap SDK to enhance header bidding options for mobile publishers.
Operational Insights
PubMatic's proprietary infrastructure and commitment to transparency provide distinct competitive advantages. By owning its infrastructure, the company can optimize performance, innovate rapidly, and reduce costs compared to competitors relying on public cloud alternatives. This approach positions PubMatic favorably in the digital advertising supply chain.
Strategic Opportunities and Future Directions
PubMatic continues to focus on delivering scalable and flexible programmatic innovation. The company's emphasis on transparency and customer control positions it to capitalize on the growing demand for efficient and effective digital advertising solutions. By leveraging its owned and operated infrastructure, PubMatic is well-equipped to adapt to industry changes and drive better business outcomes for its clients.
Contact Information
- Website: pubmatic.com
- LinkedIn: linkedin.com/company/pubmatic
- Twitter: @PubMatic
- Facebook: facebook.com/PubMatic
