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Qfin Holdings, Inc. Market Research Report



Background



Company Overview

Qfin Holdings, Inc., formerly known as Qifu Technology, Inc., is a leading AI-driven fintech platform based in Shanghai, China. Established in 2016, the company specializes in providing credit-driven services that connect borrowers with financial institutions, facilitating borrower acquisition, credit assessment, fund matching, and post-facilitation services. Qfin operates under the Qifu Jietiao brand and serves financial institutions, consumers, and small and micro-enterprises.

Mission and Vision

  • Mission: To transform financial services with cutting-edge technology.

  • Vision: To be the world’s most respected fintech company.


Industry Significance

Qfin Holdings plays a pivotal role in China's consumer finance industry by leveraging artificial intelligence and big data analytics to enhance credit assessment and risk management processes. This technological integration has positioned Qfin as a significant player in the digital transformation of financial services.

Key Strategic Focus



Core Objectives

  • Enhance credit assessment and risk management through AI and big data analytics.

  • Expand the reach of financial services to underserved consumers and small enterprises.

  • Drive innovation in financial technology to improve operational efficiency and customer experience.


Areas of Specialization

  • Credit AI Agents: Developing AI agents integrated into core credit processes such as approval, risk control, compliance, and operations.

  • Financial Security: Implementing advanced security measures to protect financial data and transactions.

  • Digital Transformation: Facilitating the digitalization of financial services to enhance accessibility and efficiency.


Key Technologies Utilized

  • Artificial Intelligence (AI): For real-time credit assessments and risk pricing.

  • Big Data Analytics: To analyze large datasets for improved decision-making.

  • Machine Learning: For predictive modeling and fraud detection.


Primary Markets Targeted

  • Consumers: Providing accessible credit services to individuals.

  • Small and Micro-Enterprises: Offering tailored financial solutions to support business growth.

  • Financial Institutions: Partnering to enhance credit assessment and risk management capabilities.


Financials and Funding



Funding History

Qfin Holdings has successfully raised significant capital through various funding rounds, including a notable offering of convertible senior notes amounting to $690 million in March 2025.

Total Funds Raised

Approximately $690 million in convertible senior notes as of March 2025.

Notable Investors

Specific investor details are not publicly disclosed.

Utilization of Capital

The raised capital is intended to support Qfin's expansion plans, enhance technological capabilities, and strengthen its market position in the fintech industry.

Pipeline Development



Key Pipeline Candidates

  • Credit AI Agent: An AI-driven solution integrated into credit processes to improve efficiency and accuracy.

  • Financial Security Platforms: Advanced systems designed to safeguard financial data and transactions.


Stages of Development

  • Credit AI Agent: Successfully deployed in production-level environments within banking sectors.

  • Financial Security Platforms: Ongoing development with plans for deployment in the near future.


Target Conditions

  • Credit AI Agent: Enhancing credit approval processes and risk management.

  • Financial Security Platforms: Protecting against cyber threats and ensuring data integrity.


Anticipated Milestones

  • Credit AI Agent: Widespread adoption across financial institutions.

  • Financial Security Platforms: Achieving industry certifications and compliance standards.


Technological Platform and Innovation



Proprietary Technologies

  • Credit AI Agent: An AI-driven agent integrated into credit processes to enhance efficiency and accuracy.

  • Nova Cloud Shield Platform: Provides real-time monitoring and dynamic control of corporate data throughout its lifecycle.

  • Shanhai Security Intelligence System: Acquires real-time threat intelligence and establishes anti-fraud mechanisms.

  • Zero Trust Network Security System: Ensures network security with a fully managed, zero-friction access experience.

  • Real-Time Anti-Fraud Technology: Leverages deep learning and adaptive image processing to build a high-precision multi-modal OCR system.


Significant Scientific Methods

  • Machine Learning Algorithms: Utilized in credit assessments and fraud detection.

  • Deep Learning Techniques: Employed in real-time anti-fraud technology.


AI-Driven Capabilities

  • Credit AI Agent: Enhances credit approval and risk management processes.

  • Shanhai Security Intelligence System: Provides real-time threat intelligence and anti-fraud mechanisms.


Leadership Team



Key Executives

  • Haisheng Wu: Chief Executive Officer and Director.

  • Zuoli Xu, CFA: Chief Financial Officer and Director.

  • Zhiqiang He: Senior Vice President.

  • Yan Zheng: Chief Risk Officer.


Professional Backgrounds and Contributions

  • Haisheng Wu: Oversees the company's strategic direction and operations.

  • Zuoli Xu, CFA: Manages financial strategies and investor relations.

  • Zhiqiang He: Leads business development and partnerships.

  • Yan Zheng: Ensures effective risk management and compliance.


Competitor Profile



Market Insights and Dynamics

The fintech industry in China is experiencing rapid growth, driven by technological advancements and increasing demand for digital financial services. Qfin Holdings faces competition from both traditional financial institutions and emerging fintech companies.

Competitor Analysis

  • Lexinfintech Holdings Ltd.: Focuses on prime, young, educated borrowers with strong e-commerce ecosystem integration.

  • FinVolution Group: Aggressive international expansion with strong overseas transaction volume growth.

  • Lufax Holding: Offers a range of financial products with a focus on technology-driven solutions.


Strategic Collaborations and Partnerships

Qfin Holdings has established joint AI labs with academic institutions and collaborates with multiple banks to deploy its Credit AI Agent, enhancing its technological capabilities and market reach.

Operational Insights

Qfin's integration of AI and big data analytics provides a competitive edge in credit assessment and risk management, differentiating it from traditional financial institutions and other fintech competitors.

Strategic Opportunities and Future Directions

Qfin Holdings aims to expand its services to small and micro-enterprises, enhance its AI capabilities, and explore international markets to drive growth and innovation.

Contact Information



  • Official Website: qfin.com

  • Social Media Profiles:

  • LinkedIn: Qfin Holdings

  • Twitter: @QfinHoldings

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