Qlayers Company Profile

Background

Founded in 2017 by TU Delft graduates Ruben Geutjens and Josefien Groot, Qlayers is a Dutch company specializing in robotic coating solutions for industries such as storage tanks, maritime, and wind energy. The company's mission is to revolutionize the coating industry by introducing automated solutions that enhance efficiency, safety, and environmental sustainability. Qlayers operates globally, serving markets in Europe, America, the Middle East, and Southeast Asia.

Key Strategic Focus

Qlayers focuses on automating the coating application process to improve workplace safety, reduce waste, and provide efficient solutions that address the challenges associated with manual application. Their advanced technology harnesses robotics and precision control systems to deliver consistent, high-quality coatings. The company emphasizes sustainability by developing eco-friendly solutions that make industrial coating processes more efficient, cleaner, and safer for personnel.

Financials and Funding

In mid-December 2022, Qlayers successfully raised €999,500 through the NPEX stock exchange, offering the public an opportunity to invest in the company's mission via bonds. This funding is intended to support the company's growth and technological advancements.

Pipeline Development

Qlayers has developed several key products, including the 10Q robot for coating storage tanks and the 7CS robot for marine coating. These products have been deployed in various projects worldwide, demonstrating their effectiveness and reliability. The company continues to innovate and expand its product line to meet the evolving needs of the industry.

Technological Platform and Innovation

Qlayers' proprietary technologies include the 10Q robot, which automates the coating of large industrial surfaces with high precision and minimal overspray. The company's patented spray shielding system ensures accurate layer thickness and high transfer efficiency. Additionally, Qlayers has developed the BL8 robot, designed to coat wind turbine blades with a fully automated process, and the 7CS robot for marine coating applications.

Leadership Team

Amel Vriesman: CEO

Jonno van der Donk: CFO

Rene den Boer: Financial Controller

Laurens Oldenzeel: Head of Operations

Ruben Geutjens: Co-founder & CTO

Josefien Groot: Co-founder & Chairwoman

Simon Gamme: Head of Engineering

Silvester Luis: Head of Business Development

Ivana den Ouden Trajkovska: Automation and Control Engineer

Marco van Gent: Technical Sales Manager

Mathijs Bekkering: Electrical Team Lead

Alevtina Mos-Vishnevskaya: Talent Acquisition Specialist

In March 2025, co-founder Josefien Groot transitioned from CEO to Chairwoman of the Board, with Amel Vriesman succeeding her as CEO.

Competitor Profile

Market Insights and Dynamics

The industrial coating industry is experiencing significant growth, driven by the increasing demand for efficient and sustainable solutions. The adoption of robotic technologies is transforming traditional coating methods, enhancing productivity, and reducing environmental impact.

Competitor Analysis

Key competitors in the robotic coating solutions market include companies like BlastOne International, which offers surface preparation solutions. However, Qlayers differentiates itself through its proprietary technologies and focus on sustainability.

Strategic Collaborations and Partnerships

Qlayers has established several strategic partnerships to expand its market presence and enhance its technological capabilities. In December 2023, the company partnered with BlastOne International to introduce mobile coating robots to the U.S. oil and gas industry. Additionally, in August 2024, Qlayers announced a partnership with C3 Engenharia & Soluções, a Brazilian industrial solutions company, marking a significant step into the South American market.

Operational Insights

Qlayers' strategic focus on automation and sustainability positions the company as a leader in the industrial coating industry. By leveraging proprietary technologies and forming strategic partnerships, Qlayers enhances its market position and offers distinct competitive advantages.

Strategic Opportunities and Future Directions

Qlayers aims to continue its global expansion, particularly in emerging markets, and invest in research and development to introduce new products and technologies. The company's commitment to sustainability and innovation positions it well to capitalize on the growing demand for efficient and eco-friendly industrial coating solutions.