Queue Associates - Comprehensive Analysis Report
Summary
Queue Associates is a distinguished global Microsoft Solutions Partner, established in 1992, with a mission to ensure client success through business transformation to the cloud, while also supporting on-premise and hybrid services. The company is recognized for providing high-quality, innovative business solutions tailored to the unique needs of its clients. Its significance in the industry is underscored by a long-standing partnership with Microsoft spanning over three decades, and its expertise in delivering Microsoft-based solutions to domestic and global organizations. Queue Associates boasts a 98.8% client retention rate, reflecting a strong client-first philosophy.
1. Strategic Focus & Objectives
Core Objectives
Queue Associates' core objectives revolve around leveraging the Microsoft Dynamics 365 platform and other related Microsoft offerings to facilitate business transformation. This includes enabling clients to achieve their business goals and transform their organizations through cloud services, while continuing to support on-premise and hybrid environments. The company aims to satisfy both current and future client requirements through tailored solutions.
Specialization Areas
Queue Associates specializes in providing solutions for accounting and finance, project accounting, human resources, enterprise resource planning (ERP), and customer relationship management (CRM) systems. Their key areas of expertise include:
- Microsoft Dynamics 365 (Business Central, Sales, Finance, Supply Chain Management, Commerce, Human Resources, Marketing, Customer Data Platform, Customer Service, Field Service, Project Operations, Artificial Intelligence, Mixed Reality)
- Microsoft Azure Cloud
- Microsoft 365
- Microsoft Power Platform
- Copilot AI, integrated across their Microsoft Dynamics 365 and Microsoft 365 offerings
The company utilizes the Microsoft Dynamics SureStep methodology for successful implementations and employs a unique Business Process Review methodology to ensure recommended solutions meet client needs.
Target Markets
Queue Associates primarily targets markets and industry conditions including Financial Services (Banking and Capital Markets), Manufacturing, Healthcare, Wholesale & Distribution, Retail & E-commerce, Professional Services, Government, and Education. They guide organizations through digital evolution, facilitating integration and streamlining operations.
2. Financial Overview
Funding History
Founded in 1992, Queue Associates is currently an unfunded company as of June 2025. No public information regarding total funds raised, specifics of recent funding rounds, notable investors, or revenue is available.
3. Product Pipeline
As a solutions provider, Queue Associates continuously develops and enhances its service offerings around the Microsoft ecosystem. This involves:
Key Products/Services
- Implementation Services:
- Description: End-to-end implementation for Microsoft Dynamics 365 Business Central, Sales, and Finance.
- Benefits: Streamlined operations and improved efficiency.
- Migration Services:
- Description: Facilitating the move to Business Central.
- Benefits: Minimal disruption during migration.
- Support & Training:
- Description: Providing reliable support and comprehensive training for Microsoft Dynamics 365 solutions.
- Cloud Adoption Workshops:
- Description: Interactive workshops to guide organizations through Microsoft 365 adoption strategies and expert deployment of new Microsoft 365 cloud environments.
- Sales and Marketing Solutions:
- Description: Implementing Microsoft CRM and other Microsoft sales and marketing software, driven by AI tools.
- Key Features: Real-time insights, personalized customer journeys, predictive insights, lead/opportunity/marketing management, sales/marketing pipeline optimization, contact/account management, analytics/reporting, automation/integration, and seamless Office 365 integration.
- AI and Machine Learning Integration:
- Description: Integrating AI and ML into Dynamics 365 Customer Insights.
- Key Features: Accurate and valid insights, customer segmentation, predictive analytics, anomaly detection, personalization, customer lifecycle management, sentiment analysis, marketing campaign optimization, and data enrichment.
4. Technology & Innovation
Technology Stack
Queue Associates' core technology stack is deeply rooted in Microsoft technologies, leveraging the following platforms:
- Microsoft Dynamics 365 (including all modules like Business Central, Sales, Finance, Supply Chain Management, Commerce, Human Resources, Marketing, Customer Data Platform, Customer Service, Field Service, Project Operations, Artificial Intelligence, and Mixed Reality)
- Microsoft Azure Cloud
- Microsoft 365
- Microsoft Power Platform
- Copilot AI, integrated across their Microsoft Dynamics 365 and Microsoft 365 offerings
Proprietary Developments
The company utilizes the Microsoft Dynamics SureStep methodology for project implementations, aiming for predictable, on-time, and on-budget delivery. They also employ a unique Business Process Review methodology to ensure recommended solutions meet client's current and long-term requirements.
Scientific Methodologies
Queue Associates heavily incorporates AI and machine learning across its Microsoft Dynamics 365 offerings, particularly in Customer Insights, to leverage advanced AI for identity management, predictive behaviors, and personalized experiences. They utilize AI-driven automation tools for real-time segmentation of customer data. Microsoft's comprehensive suite of solutions, which Queue implements, empowers sales and marketing professionals with AI tools such as real-time insights, AI-assisted customer journeys, generative AI content, AI guidance, and predictive insights, accessible through Microsoft AI Sales Copilot and Microsoft Dynamics 365 Relationship Sales.
5. Leadership & Management
Executive Team
- Jeffrey Goldstein: Global Managing Director. Founded Queue Associates in 1992. Appointed Vice Chairman of the Autumn 2024 Innovating Hong Kong – Global Talent Carnival. His leadership has been instrumental in the company's three decades of partnership with Microsoft and its global expansion.
- Raymond Gnall: Principal, Director of Operations.
- Paul Regan: Chief Financial Officer.
- Dawn Goodrich: Chief Operations Officer.
- Arthur Pugach: Global Chief Technology Officer. Has over 25 years of contributions to Queue Associates and its clients. At the forefront of developing and delivering AI-driven capabilities for enterprise productivity, particularly with Microsoft 365 Copilot. Co-producer and co-host of Queue's "When In Doubt, Reboot" (WIDR) podcast. Awarded the Microsoft Most Valuable Professional (MVP) Award in October 2025.
- Chiara James: EMEA Director.
- Tony Yu: APAC Managing Director.
- 鈴木武生 (Takeo Suzuki): Director, Queue Associates Japan.
- Lyon Wong: Canada Director.
- James Davis: LATAM Director.
- Christopher Bowler: Southeast US Managing Director.
- Erika Williams: Florida Director. Led the global marketing team's efforts in the company's new brand and global website launch in April 2024.
- Rich Lederer: Director of Dynamics.
- Wai Po: Director of Application Services.
Recent Leadership Changes
- Jeffrey Goldstein, Global Managing Director, was appointed Vice Chairman of the Autumn 2024 Innovating Hong Kong – Global Talent Carnival in October 2024.
- Arthur Pugach, Global Chief Technology Officer, received the Microsoft Most Valuable Professional (MVP) Award in October 2025 for his technical excellence, thought leadership, and contributions to the Microsoft community.
6. Talent and Growth Indicators
Hiring Trends and Workforce
Queue Associates' workforce comprises full-time Microsoft Certified Developers and Microsoft Certified System Engineers, in addition to certified public accountants (CPAs). The company supports more than 480 clients worldwide.
Company Growth Trajectory Indicators
Queue Associates' global expansion is supported by offices in the Americas, APAC, and EMEA. The company launched a new global website in April 2024 to support this expansion. A key focus in current market dynamics is adapting to and embracing AI, with a clear shift from assistive automation to autonomous, action-oriented intelligence.
7. Social Media Presence and Engagement
Digital Footprint
Queue Associates maintains an active social media presence across several platforms:
- Twitter: https://twitter.com/queueassociates
- Instagram: https://www.instagram.com/queueassociates/
Their social media and website content emphasize "The Power of Partnership" marketing initiative, launched in April 2024, highlighting collaborations and Microsoft Dynamics 365 solutions. The company shares insightful resources, including blogs, customer stories, podcasts, and webinars. Key messaging revolves around global innovation, AI-enabled Microsoft Dynamics 365 and Azure, Microsoft 365, Power Platform, and security.
8. Recognition and Awards
Industry Recognition
- Microsoft Dynamics SL Partner of the Year award: An early prestigious award recognizing Queue Associates' client-first philosophy and a 98.8% client retention rate.
- Microsoft Solutions Partner Designations:
- Microsoft Solutions Partner for Modern Work (late 2022).
- Microsoft Solutions Partner for Business Applications (June 2023), including Advanced Business Applications Certifications (Dynamics 365 Solution Architect, Functional Consultant, and Power Platform designations).
- Microsoft Solutions Partner for Infrastructure (Azure) (December 2024). These designations position Queue among a select group of partners acknowledged across six continents.
- ISO Certifications: Holds ISO 9001:2015 for quality management and ISO 27001:2013 for security management.
- Microsoft Most Valuable Professional (MVP) Award: Awarded to Global Chief Technology Officer, Art Pugach, in October 2025, recognizing his leadership and innovation with Microsoft 365 Copilot AI and Dynamics 365.
- Gartner Magic Quadrant Leader: Queue Associates delivers solutions built on Microsoft Dynamics 365, which has been named a Leader in three Gartner Magic Quadrant reports for Cloud ERP.
9. Competitive Analysis
Major Competitors
Queue Associates operates in the highly competitive IT services and Microsoft Solutions Partner landscape. Key competitors and alternatives include:
- Western Computer: Offers similar Microsoft Dynamics 365 consulting and implementation services.
- Alta Vista Technology: Specializes in business consulting and implementation of Microsoft Dynamics 365 and NetSuite.
- SHI: A global IT solutions provider offering a broad range of products and services, including Microsoft solutions.
- Accenture: A global professional services company providing a vast array of IT and consulting services with significant global scale.
- Pax8: A cloud marketplace provider that enables partners to offer cloud solutions.
- Cortavo: Focuses on managed IT services and cloud solutions for small to mid-sized businesses.
- DSP: An IT services and consulting company, sometimes specializing in data and cloud solutions.
- Chetu: A custom software development company offering varied IT solutions.
- UST: A global digital transformation solutions company.
- Happiest Minds: A digital transformation and IT services company.
- Endava: A technology services company focused on next-generation digital experiences.
These companies generally offer similar Microsoft-centric IT consulting, implementation, and support services, with some having broader IT service portfolios or greater global scale.
10. Market Analysis
Market Overview
The market for business solutions is increasingly focused on cloud transformation, AI integration, and comprehensive ERP/CRM platforms. Microsoft Dynamics 365 is recognized as a leader in Cloud ERP by Gartner. There is significant demand for AI compute and hyperscale infrastructure. The industry is moving towards "agentic AI capabilities," shifting from assistive automation to autonomous, action-oriented intelligence across various value chains, including retail. Organizations are seeking practical and secure ways to implement AI. The adoption of agentic AI solutions is expected to scale in 2026, with a focus on business-to-employee (B2E) assistive agents.
11. Strategic Partnerships
Queue Associates has cultivated strategic alliance partnerships primarily with Microsoft, where it holds the status of a Microsoft Gold-certified Partner and has earned multiple Microsoft Solutions Partner designations in the Microsoft AI Cloud Partner Program. These designations include Business Applications, Modern Work (late 2022), and Infrastructure (Azure, December 2024). This relationship allows Queue to provide 360-degree solutions centered around Microsoft Dynamics 365, Azure, Microsoft 365, and the Power Platform.
Beyond Microsoft, Queue Associates also partners with other software and vertical industry providers to deliver comprehensive solutions, including:
- Awingu: A workspace aggregator that provides secure access to corporate IT resources through any HTML5-capable browser.
- The Data Privacy Group: Offers expert professional services in privacy and data protection, underpinned by automation tools.
- Parttrap: Provides Parttrap® ONE, an e-commerce platform designed for manufacturers and distributors, which integrates with Epicor ERP.
- Mitra Creative: Collaborated on the development of Queue Associates' new brand and global website, launched in April 2024.
12. Operational Insights
Queue Associates' operational strategy is deeply integrated with the Microsoft ecosystem, using the Microsoft Dynamics SureStep methodology for project implementations to ensure predictable, on-time, and on-budget delivery. Their competitive advantage stems from their three decades of dedicated experience as a Microsoft Solutions Partner, a high client retention rate (98.8%), and a global presence with local expertise across the Americas, APAC, and EMEA. They offer a comprehensive portfolio of services including need assessments, installation, implementation, training, customization, and ongoing customer support. The company's team includes full-time Microsoft Certified Developers, Microsoft Certified System Engineers, and Certified Public Accountants, providing a depth of expertise to support over 480 clients worldwide. They emphasize a client-first philosophy and proactive client support.
13. Future Outlook
Strategic Roadmap
Queue Associates is strategically focused on empowering businesses and public-sector organizations globally with AI-enabled and cloud-based Microsoft Dynamics 365 platforms. Their strategic roadmap includes continuing global expansion.
