Ratio Accounting & Financial Advisory
Established in 2017, Ratio Accounting & Financial Advisory is a boutique firm based in Abu Dhabi, United Arab Emirates, founded by Saleh Al Hebsi. Specializing in accounting and financial advisory, the firm caters to small and medium businesses, government, non-profit organizations, and high net-worth individuals. Ratio is committed to personalized services, acting as a trusted advisor by offering bespoke financial reports and insights.
Service Offerings
Ratio Accounting & Financial Advisory provides a wide range of services, including:
- Accounting & Bookkeeping: Aiding SMEs by negating the need for in-house accounting departments.
- Financial Planning & Analysis: Delivering insights and advising on sustainable growth strategies.
- Business Consultancy: Offering tailored solutions to foster organizational success.
- Resource Outsourcing: Supplying expert manpower for financial management.
- Valuation & Modeling: Offering evaluations for informed decision-making.
- TAX Reporting & Consultancy: Ensuring compliance and tax optimization.
Achievements
The firm’s excellence is highlighted by the prestigious Abu Dhabi Chamber’s SME Silver Award in 2022, which recognizes their dedication to high-quality advisory services and ethical standards.
Organizational Structure
Ratio employs a certified team of accountants and analysts, ensuring professionalism. Key professionals include:
- Muhammad Hassan Aslam: Specializes in accounts payable/receivable and financial statement preparation.
- Mohammed Asrar Khan: General Accountant.
- Mansoor Akhter Malik: Experienced in finance and consultancy.
- Syed Hasham: Business Development Manager known for his strategic insights.
Company Vision and Culture
Rooted in Accountability, Integrity, Excellence, and Commitment, Ratio leverages technology and data analytics to simplify accounting, enhance business intelligence, and foster growth.
Outreach and Engagement
Ratio actively engages with audiences via LinkedIn and Facebook, providing financial guidance and advice, and positioning themselves as leaders in their sector.
Contact Information
- Location: Corniche Street, Abu Dhabi, Al Khalidiya, UAE, PO Box 2563
- Website: [ratio.ae](http://www.ratio.ae)
- Phone: +971 (2) 666 8878
- Email: info@ratio.ae
Competitive Landscape
Ratio Accounting & Financial Advisory operates in a competitive industry characterized by influential players, including:
1. Addepar: A global software and data platform specializing in investment portfolios and wealth management. Manages over $6 trillion in assets across 45 markets, with offices in Mountain View, New York City, and London.
2. InvestCloud: Provides cloud-based portfolio management and accounting solutions, managing over $2 trillion in assets, noted for its digital-forward approach in finance management.
3. Cerfrance: A French nonprofit with over 720 agencies, employing 14,000 collaborators to offer services ranging from accounting to business management.
4. AKQA: Known for its digital marketing expertise with over 5,500 employees. Though not directly in financial services, its innovation in digital experiences presents competitive insights.
5. Tinuiti: A performance marketing firm optimizing digital media through advanced market strategies, contributing to competitive environments with its focus on innovative digital engagement.
Strategic Insights
Understanding these competitors is pivotal for Ratio Accounting & Financial Advisory. Addepar and InvestCloud showcase the importance of technological prowess, while Cerfrance exemplifies geographic diversification. The digital emphasis by AKQA and Tinuiti underlines the growing importance of innovation in market position. These insights can guide strategic directions for enhancing Ratio's market competitiveness.