Real Estate Equities Development, LLC

Background

Real Estate Equities Development, LLC (REED) is a full-service residential development company headquartered in Eagan, Minnesota. Established in 2011, the company has dedicated its efforts to the development of senior housing cooperatives. REED's mission is to establish exceptional communities by providing the best senior housing options available in the market. Since its inception, REED has been involved in the development of over 40 projects, comprising more than 2,500 homes valued at over $700 million, across urban, suburban, and medium-sized communities in 10 states throughout the Midwest and Western United States.

Key Strategic Focus

REED specializes in the development of senior housing cooperatives, focusing on:

Site Acquisition and Entitlements: Identifying and securing suitable locations for development.

Project and Construction Management: Overseeing the construction process to ensure timely and budget-conscious project completion.

Financial Analysis and Capital Structuring: Conducting thorough financial assessments and structuring capital to support project viability.

Market Feasibility Studies and Analysis: Evaluating market conditions to ensure demand and sustainability.

In-house Sales Management: Managing sales processes internally to maintain quality and consistency.

In-house Marketing Analytics, Design & Execution: Developing and executing marketing strategies to promote projects effectively.

Property and Asset Management: Ensuring the long-term success and maintenance of developed properties.

This comprehensive approach allows REED to deliver value, reliable returns, and innovative solutions to complex development issues.

Financials and Funding

While specific financial details are not publicly disclosed, REED's portfolio includes over 40 projects with a combined value exceeding $700 million. The company's financial strategy emphasizes prudent capital structuring and financial analysis to support sustainable growth and project success.

Pipeline Development

REED's development pipeline focuses on senior housing cooperatives, with recent projects including:

Village Cooperative of Lenexa: A 52-unit senior cooperative completed in 2017 in Lenexa.

Village Cooperative of Crow Creek: A 61-unit senior cooperative completed in 2016 in Bettendorf.

These projects exemplify REED's commitment to providing high-quality senior housing options in various communities.

Technological Platform and Innovation

REED leverages a combination of proprietary methodologies and industry best practices to streamline its development processes. The company's in-house capabilities in sales management and marketing analytics enable efficient project execution and market responsiveness. While specific technological platforms are not publicly detailed, REED's integrated approach ensures the delivery of exceptional senior housing communities.

Leadership Team

REED's leadership comprises experienced professionals with extensive backgrounds in real estate development and finance:

Craig Brinkman, Principal: With over 25 years in real estate finance, Craig oversees financial performance, reporting, strategic initiatives, and lender relationships.

Andrew Schaefer, Principal: Bringing more than 20 years of experience, Andrew manages project administration, construction processes, marketing, and financial analysis.

Shane Wright, Principal: With over two decades in real estate development, Shane focuses on project development and execution.

This seasoned team ensures REED's continued success in the senior housing market.

Leadership Changes

As of the latest available information, there have been no recent significant changes or appointments within REED's leadership team.

Competitor Profile

Market Insights and Dynamics

The senior housing market is experiencing growth due to an aging population and increasing demand for quality living options. This trend presents opportunities for developers specializing in senior housing cooperatives.

Competitor Analysis

While REED focuses on senior housing cooperatives, other notable competitors in the broader real estate development sector include:

Transwestern: A privately held real estate firm providing agency leasing, tenant advisory, capital markets, asset services, and research.

Heitman LLC: A real estate investment firm specializing in private equity real estate, real estate debt, and investment in real estate securities.

These companies, while operating in the real estate sector, have different areas of focus compared to REED's specialization in senior housing cooperatives.

Strategic Collaborations and Partnerships

REED collaborates with various general contractors and subcontractors to execute its projects. Notable partnerships include:

MW Builders, Inc.: A general contractor involved in multiple REED projects.

Big-D Construction: Another key general contractor partnering with REED.

These collaborations enhance REED's capacity to deliver high-quality senior housing communities.

Operational Insights

REED's strategic focus on senior housing cooperatives differentiates it from competitors in the broader real estate development market. The company's comprehensive service offerings, from site acquisition to property management, provide a competitive advantage in delivering exceptional senior housing options.

Strategic Opportunities and Future Directions

With a growing demand for senior housing, REED is well-positioned to expand its portfolio of senior housing cooperatives. The company's established expertise and integrated approach provide a strong foundation for future growth and success in the senior housing market.