Recaredo S.A. Market Research Report
Overview
Company Profile:
Recaredo S.A. is a family-owned winery renowned for its high-quality, biodynamic sparkling wines, deeply rooted in the traditions of the Penedès region of Spain. The company was founded in 1924 by Josep Mata Capellades and has maintained its reputation for producing exquisite biodynamic vines under the leadership of the third-generation CEO, Ton Mata. Recaredo operates in the CORPINNAT region, famed for its heritage in producing fine wines. Ton Mata has also taken on a pivotal role as president of Corpinnat, highlighting his leadership within the industry and dedication to sustainable winegrowing practices.
Products and Production
Recaredo specializes in Millésime Brut Nature Long-Aged Sparkling Wines, crafted with meticulous attention to aging and zero dosage, ensuring an authentic taste rooted in their terroir. Noteworthy is their unique manual disgorgement technique, highlighting artisanal craftsmanship. The wines are entirely dry with no added sugar post-fermentation, emphasizing intrinsic flavors. The winery utilizes Catalonian grape varieties and engages in biodynamic viticulture, certified by Demeter, blending tradition with ecological innovation. This positions their wines as not only luxurious but sustainably crafted.
Achievements and Recognition
Recaredo has garnered a formidable reputation as a leading producer of sparkling wines in Spain. Highlight achievements include being the first Spanish sparkling wine producer to receive a 100-point score from the Robert Parker Wine Advocate for their 2001 Recaredo Turó d'en Mota. The winery has steadfastly been at the forefront of pioneering biodynamic viticulture in the Penedès region since 2010.
Leadership
Ton Mata, serving as the CEO, plays a crucial role in maintaining Recaredo’s legacy while driving forward the biodynamic principles integral to the winery’s identity. His influential role within the region's wine industry further aligns with Recaredo's commitment to quality and sustainable practices.
Market Position and Dynamics
Recaredo is positioned as one of the premium producers in the Spanish sparkling wine market. Operating under the Corpinnat classification allows them to stand apart from traditional Cava designations, underscoring their superior grape quality and vinification standards.
Key Products:
- Terrers, Brut Nature Grand Reserva: This premium wine, priced competitively at $48, reflects Recaredo's philosophy of expressing the distinctiveness of Catalonian terroir while rivaling the quality of classic Champagnes.
Competitive Landscape
Key Competitors:
- Codorníu: As a legacy Cava producer, Codorníu also competes in the premium segment.
- Freixenet: Offering a broad array of sparkling wines at both mass-market and premium levels.
- Gramona: Shares a similar approach with Recaredo, focusing on high-quality, biodynamic wines.
Strategic Insights
Positioned within the prestigious Corpinnat collective, Recaredo bolsters its identity against competitors by emphasizing terroir-driven wines that rival traditional Champagnes. The focus on organic practices and Demeter certification provides a competitive edge for attracting environmentally-conscious consumers. Their strategy of blending traditional wine craftsmanship with modern ecological practices enables them to carve a distinct niche within the upper tier of the sparkling wine market.
Company Dynamics
Recaredo employs around 38 dedicated staff, reflecting their artisanal approach. Their small but focused workforce is central to maintaining rigorous quality standards. Direct consumer engagement is facilitated through winery visits and a robust online presence, providing full access to their collection. For more details, visit [Recaredo's official website](https://www.recaredo.com/en/).
